05/16/2022 Community Redevelopment Agency Meeting Minutes May 16, 2022
City of Clearwater
Main Library- Council Chambers
100 N. Osceola Avenue
Clearwater, FL 33755
m
Meeting Minutes
Monday, May 16, 2022
8:00 AM
Main Library - Council Chambers
Community Redevelopment Agency
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City of Clearwater
Community Redevelopment Agency Meeting Minutes May 16, 2022
Roll Call
Present 5 - Chair Frank Hibbard, Trustee David Allbritton, Trustee Teixeira,
Trustee Kathleen Beckman, and Trustee Mark Bunker
Also Present—Jon Jennings—City Manager, Micah Maxwell — Assistant City
Manager, Michael Delk — Assistant City Manager, David Margolis
— City Attorney, Rosemarie Call — City Clerk, Nicole Sprague —
Deputy City Clerk, and Matt Jackson — Assistant CRA Director
To provide continuity for research, items are listed in agenda order although not
necessarily discussed in that order.
1. Call to Order— Chair Hibbard
The meeting was called to order at 8:00 a.m.
2. Approval of Minutes
2.1 Approve the minutes of the March 14, 2022 CRA meeting as submitted in written
summation by the City Clerk.
Trustee Allbritton moved to approve the minutes of the March 14,
2022 CRA meeting as submitted in written summation by the City
Clerk. The motion was duly seconded and carried unanimously.
3. Citizens to be Heard Regarding Items Not on the Agenda
Kathy Flaherty requested that grass be installed in the Mercado Festival
area until a workable community driven design is developed. She
expressed concern with staffs recommendation to install a concrete pad
and address the shade component with a more affordable option at a
later date. She said she canvassed the area for input, there was support
to install grass until the design has been finalized.
4. New Business Items
4.1 Confirm the City Manager's appointment of Jon Jennings as the Interim CRA Executive
Director.
The Community Redevelopment Agency (CRA) rules require the Board to
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confirm the appointment of the CRA Executive Director. City Manager Jon
Jennings is requesting that the CRA confirm him as the Interim Executive
Director until the vacant position is filled.
In response to questions, the City Manager said he anticipates fulfilling
the responsibility for two to three months. Filling the position will be
dictated by the market, filling positions has not been easy. He said there
is great CRA staff support and the responsibilities dovetails with the city
manager position.
One individual spoke in support.
Trustee Beckman moved to confirm the City Manager's appointment
of Jon Jennings as the Interim CRA Executive Director. The motion
was duly seconded and carried unanimously.
4.2 Authorize the Community Redevelopment Agency (CRA) Director to prepare a Loan to
Grant Agreement with 703 Jones Street, LLC, in an amount not to exceed $1,000,000 for
building improvements to implement the CRA Vacancy Reduction Grant Program (Part A
and B) and authorize the appropriate officials to execute same.
The purpose of this item is to request authorization for the CRA Director to
prepare a loan to grant agreement with 703 Jones Street, LLC in an amount not
to exceed $1,000,000 for interior and exterior building improvements as part of
the CRA's Vacancy Reduction grant program (Part A& B).
Program Background
On April 12, 2021, the CRA Trustees adopted a new grant program to reduce
vacancy by encouraging private investment to establish new, pedestrian
generating uses for existing ground floor, commercial properties within the CRA
district. The program has two parts with a total program budget of$1 million
dollars for 2021 and 2022. Part A funds interior and exterior buildouts of vacant
spaces to attract the following kinds of businesses:
• Retail and restaurant businesses
• Personal Services Industries (e.g., barber and beauty shops,
health spas, dance studios, photography and art studios,
tailoring, and other similar services)
• Galleries, theaters, other cultural and community gathering
spaces
Applications must include a concept site plan, interior and exterior concept
plans, a narrative description of the proposed improvements, description of the
future tenant/use, project timeline, and a scope of work with a minimum of two
quotes from qualified vendors for completing the work. The total project cost is
determined by the total costs of eligible grant expenses. The applicant must
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match the grant amount dollar for dollar on eligible expenses. The maximum
grant amount per project for Part A is $500,000, which requires a total project
cost of a minimum of$1,000,000.
Part B provides additional funding for renovations and the purchase of specialty
equipment for tenants and/or uses that will serve as a unique destination in
downtown. This section requires the applicant submit additional information that
illustrates how the proposed tenant will serve as a catalyst for an increased
number of visitors downtown. The maximum grant amount per project for Part
B is $500,000 which requires a total project cost of a minimum of$1,000,000.
Matching funds cannot be counted twice. Any matching funds used for a Part A
grant, cannot be used for Part B grant.
Applicant Request
The applicant has applied for a $1 million dollar grant from the CRA to
renovate approximately 18,000 square feet of vacant and underutilized
space and construct and additional 8,500 square feet of space to support
an audio-visual immersive museum with a focus on sports memorabilia.
The estimated total project cost is $3,405,785. The project will be a
complete renovation including new facades, new roof, windows, doors,
electrical, mechanical, plumbing, HVAC, floor system and a fire sprinkler
system. The current request does not include any kitchen equipment.
703 Jones Street, LLC is the owner of the building. They will lease to
ArtsDistrict. Steve Stellar is the authorized decision maker for 703 Jones
Street, LLC. The applicant believes that the immersive museum as an art
meets technology hub is a catalytic use and qualifies for a Part B grant.
Staff Recommendation
The application and supplemental materials for Part A and B are substantially
complete. The proposed use of an immersive museum, the building
improvements and the project location are consistent with the goals and
objectives of the 2018 Downtown Redevelopment and 2021-2023 CRA
Strategy. Specifically:
2018 Downtown Redevelopment Plan
Objective 3F: Promote the visual and performing arts.
Objective 3G: Create and activate space to work as signature destinations,
including civic plazas, markets, and retail gathering places that promote
economic growth for Downtown.
Objective 4A: Encourage redevelopment that contains a variety of building
forms and styles.
CRA 2021-2023 Strategy
Focus Area Two: Increase investor confidence
Objectives: 2.A. Attract $50 million dollars in private investment and 2.D.
Reduce the number of ground floor, vacant commercial buildings by 10%.
Focus Area Three: Placemaking and Placekeeping
Objective: 3.C. Improve the physical appearance of blighted residential and
commercial properties.
The quality of the proposed improvements and use to reduce visual blight and
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prepare the building for occupancy justify a full Part A grant award.
ArtsDistrict is a world class immersive arts, technology and entertainment hub
which will be unique to downtown. The programming will occur in a sports
themed interactive museum, a 360-degree rooftop theatre and wonder room.
The sports memorabilia attraction is one of a kind utilizing pieces from the
Sports Immortals, one of largest curated sports memorabilia collection in the
world. The collection includes more than one million items and is recognized by
the Smithsonian Institute as the most outstanding collection in all of sports.
ArtsDistrict has a 20-year history creating immersive shows and venues
capitalizing on world renowned artists and highest quality audio visual
equipment. In addition, ArtsDistrict plans on utilizing local artists as partners
assisting in the creation of an archive of ever-changing installations. The
submitted proforma anticipates at the least, 4,650 tickets sold each week
attracting more than 240,000 visitors to downtown each year. The unique
world-renowned art technology hub providing a first-class high quality
immersive audio-visual experience justify a full Part B grant award.
The applicant proposes a financial match from private equity sources and can
meet the required 18-month construction timeline post permitting. Staff
recommends establishing grant approval of up to a maximum of$1,000,000 for
the proposed project and moving forward with developing a grant agreement.
Contingent Approval
If the CRA Trustees wish to move forward with awarding a five-year loan to
grant agreement for Part A and B, the following conditions will apply:
1. A final project budget including cost estimates and matching funds for eligible
interior and exterior improvements that will establish the final CRA grant amount
not to exceed 1 million dollars.
2. A building permit
3. A Clearwater Business Tax Receipt
4. A tenant lease
5. A payment schedule
6. A commitment to a five-year loan to grant agreement secured through one or
more of the following methods:
• A mortgage on the property
• A personal guarantee
• A promissory note
APPROPRIATION CODE AND AMOUNT:
Funds are available in CRA project code 3887552-R2003 ED-City.
ArtsDistrict Representative Jake Feldman provided a PowerPoint
presentation.
In response to questions, Mr. Feldman said in regard to Limitless Al,
what is being done in Brooklyn is the first of its kind. There are other
immersive arts destinations; one in Miami and one in Paris, France. He
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said there is no single hub dedicated to the creation of new IP in this way,
using only digital projection. The Sports Immortals exhibit is one of a
kind. He said the sport memorabilia exhibition hall would be a launching
pad for similar exhibitions around the country. The sports memorabilia
will be installed and integrated into the experience. Although details have
not been finalized, it is anticipated there will be an admission price for
each exhibit, with the opportunity to bundle exhibits. Sustainable features
will be implemented after access to the facility is obtained. The private
equity backers in Brooklyn committed to continue their support,
ArtsDistrict's technology partners will finance some of the technology
features. He said the company has resources to seek any gap
funding. Assistant CRA Director Matt Jackson said the reimbursement grant
is provided after the building permits have been approved and the
agreement executed. Planning staff has met with the applicant. Mr. Feldman
said the facility in Brooklyn was retrofitted to absorb the vibrations created by
trucks on the main thoroughfare. The flow capacity is 450 and the maximum
capacity on the rooftop is 200. He said there will also be an opportunity to
stream 360-events via subscriptions or pay per view. Mr. Jackson said the
proposed use does not require parking, the Garden Street parking garage
will be available.
One individual spoke in support.
Trustee Bunker move to authorize the Community Redevelopment
Agency (CRA) Director to prepare a Loan to Grant Agreement with
703 Jones Street, LLC, in an amount not to exceed $1,000,000 for
building improvements to implement the CRA Vacancy Reduction
Grant Program (Part A and B) and authorize the appropriate officials
to execute same. The motion was duly seconded and carried
unanimously.
4.3 Amend the operating budget for the Community Redevelopment Agency (CRA) for fiscal
year 2021-2022 and adopt CRA Resolution 22-01.
The purpose of this item is to request approval to amend the CRA's operating
budget to add a new full-time position, CRA Special Events Specialist. The
CRA's main goal is shifting the perception held by the public and investors
about downtown to one that encourages investment. Supporting a wide variety
of events and programs in downtown is a key part of our strategy. In anticipation
of Coachman Park opening in summer 2023 and the continued closure of
Cleveland Street, the CRA wishes to provide a greater number of events and
greater assistance to event producers to ensure a full calendar of activities
throughout the year. The proposed position will serve as a liaison to Parks and
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Recreation staff, event producers and merchants to help coordinate their efforts
as well as produce new CRA events.
The current Interlocal agreement allocated up to $115,000 to cover the cost of
new and temporary employees for this fiscal year. Exhibit A shows the transfer
of funds from Salaries and Benefits to City General Fund -Administrative which
will cover the cost of the proposed position.
Trustee Teixeira moved to amend the operating budget for the
Community Redevelopment Agency (CRA) for fiscal year 2021-2022
and adopt CRA Resolution 22-01. The motion was duly seconded
and upon roll call, the vote was:
Ayes: 5 - Chair Hibbard, Trustee Beckman, Trustee Bunker, Trustee Allbritton
and Trustee Teixeira
4.4 Annual Financial Report.
Presentation of fiscal year 2021 annual financial report by external auditors
Carr, Riggs and Ingram representative David Alvarez provided a PowerPoint
presentation and said there were no findings to communicate.
Trustee Allbritton moved to accept the Annual Financial Report. The
motion was duly seconded and carried unanimously.
CRA Report
In response to a question, Interim CRA Executive Director Jon
Jennings said the messaging that went out to the community regarding
the Mercado should have stated that the project was being postponed
until the anticipated cost comes down. Staff is seeking a less costly
solution for the shade component. The plan is to pour the concrete
and finish the Mercado project. He said the East Gateway needs this type
of investment. Assistant CRA Director Matt Jackson said the shade structure
was approximately$200,000 over the original $500,000 estimate. Mr.
Jennings said Council could approve the use of general fund reserves to
fund the $200,000 gap.
It was suggested that staff confirm if the CRA is contractually obligated to
proceed with the concrete pourer. Staff was directed to pause the project,
not pour the concrete, and come back with other shade structure
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Community Redevelopment Agency
alternatives.
Meeting Minutes May 16, 2022
In response to questions, Mr. Jackson said the Ray Cassano project on
Myrtle Avenue and Chestnut Street is in the building permit phase.
The Dueling Pianos is in the building permit phase; there were issues
with accessibility on the second floor. Mr. Jennings said staff is working
on a plan for Pride Month and Juneteenth.
In response to a suggestion to allow food trucks in downtown, concerns
were expressed that brick -and -mortar restaurants in downtown would be
negatively impacted if food trucks were permitted on a consistent basis
and that the downtown merchants would oppose the idea.
5. Adjourn
The meeting adjourned at 8:53 a.m.
Attest
City of Clearwater
Chair
Community Redevelopment Agency
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