12/03/2018 - SpecialMonday, December 3, 2018
1:00 PM
City of Clearwater
City Hall
112 S. Osceola Avenue
Clearwater, FL 33756
Council Chambers
City Council
Special Meeting Agenda
Special City Council Meeting
December 3, 2018City Council Special Meeting Agenda
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1. Call to Order
2. Citizens to be heard re items not on the agenda
3. City Manager Reports
3.1 ID#18-5490 Discuss Imagine Clearwater
4. City Attorney Reports
5. Closing comments by Councilmembers (limited to 3 minutes)
6. Closing Comments by Mayor
7. Adjourn
Page 2 City of Clearwater Printed on 12/3/2018
Cover Memo
City of Clearwater City Hall
112 S. Osceola Avenue
Clearwater, FL 33756
File Number: ID#18-5490
Agenda Date: 12/3/2018 Status: City Manager ReportVersion: 1
File Type: Action ItemIn Control: City Council
Agenda Number: 3.1
SUBJECT/RECOMMENDATION:
Discuss Imagine Clearwater
SUMMARY: N/A
Page 1 City of Clearwater Printed on 12/3/2018
City of ClearwaterIMAGINE CLEARWATER DESIGNCity Council Workshop(11/29/2018) In Association With:Schuler ShookSiebein AssociatesAguirre Project ResourcesMoffatt & Nichol
IntroductionImagine Clearwater Design
Meeting Focus• Understand where staff is with Imagine Clearwater’s project implementation, including tasks and decisions that have been completed and those that remain outstanding to move forward with completing the design.• Provide clarity on the staff focus for the design of Imagine Clearwater and the impacts of covered seating and structural support facilities.• Determine the uses that will best support Imagine Clearwater
Where we are• Completed Tasks• Preliminary plan design• Active Tasks• Demolition of Harborview Center• Pending Tasks• Community engagement and design of bandshell• Completion of construction design
ULI and Imagine ClearwaterWhat was the goal of the ULI study?What is Imagine Clearwater?What is Imagine Clearwater’s role in the quest for Downtown Revitalization? • Draw in residents and visitors to downtown• Catalyze greater activity and investment in downtown• Better connect the waterfront to the rest of ClearwaterHow does Imagine Clearwater achieve these goals?• Anchor waterfront with open space• Give Coachman an active edge (bluff)• Improve Osceola to complement Cleveland• Provide multiple modes of transportation
Questions to Consider• Do changes to the plan shift us away from or impact the effectiveness of the strategies provided by Imagine Clearwater?• If they do, how does the changes enhance or detract from the priorities of Imagine Clearwater and the goal of downtown revitalization?
Bandshell Impacts and Possible Enhancements Imagine Clearwater Design
What do we have now?Do we currently provide World Class Performances?Technical infrastructure• Bandshell• Stage• Seating• SupportExperience• Audience•ArtistActivities• Frequency• Type• Timing
What do we have now?•Financial Sustainability•Impacts to Downtown• Visual Impacts• Traffic and Noise• Accessibility
Effect of UpgradesHow does the current design improve upon the current venue?Technical infrastructure• Bandshell• Stage• Seating• SupportExperience• Audience•ArtistActivities• Frequency• Type• Timing
Effect of Upgrades•Financial Sustainability•Impacts to Downtown• Visual Impacts• Traffic and Noise• Accessibility
BANDSHELL FLOORPLANBandshell
What Legal Considerations Exist?•Charter•Special Act• Provided that should the land lying north of said line ever cease to be used for public parks and places of recreation only, same shall revert to the State.
Special Act RestrictionsSpecial Act RestrictionsEASTERLY LIMITS OF CHAPTER 11050SURVEYED 28’ CONTOUR LINE
Comparable VenuesImagine Clearwater Design
Comparable Venue – Pritzker Pavilion – Chicago – 11,000 seatsBandshell
Comparable Venue – Riveredge Park, Aurora, Illinois – 6,000 seatsBandshell
Comparable Venue – Ascend Amphitheatre, Nashville, TN – 6,500 seatsBandshell
Comparable Venue – State Bank Amphitheatre – Chastain Park, AtlantaBandshell
Comparable Venue – Guthrie Green, Tulsa, OklahomaBandshell
Comparable Venue – Kettle House Amphitheatre – Wilma, Montana – 4,250 seatsBandshell
Comparable Venue – Live at the Garden! – Memphis Botanical Gardens – 2,100 seatsBandshell
Comparable Venue – Miller Outdoor Theatre, Houston, Texas – 6,200 seatsBandshell
Comparable Venue – Sarasota National Military Cemetery Amphitheater –Sarasota, FL – 2,800 seats undercoverCovered seating; Covered stageBandshell
Comparable Venue – Bo Diddley Plaza – Gainesville, FL – 6,000 seats BandshellAdditional seating provided for special events
Comparable Venue – North Beach Bandshell– Miami Beach, FL – 1,600+ seatsBandshell
Canopy VisualsImagine Clearwater Design
ICMP Concept
Preliminary Patron CalculationsICMP Gross Patron Calculations- Standing = 19,374 Persons- Seating = 14,531 Persons- Blanket = 9,697 PersonsICMP Patron SF Standards- Standing = 6 SF/Person- Seating = 8 SF/Person- Blanket = 12 SF/PersonA. 110,340+ SF (2.5 AC+)Prelim. Design Estimated Patron Ranges- Standing = 18,390 Persons- Seating = 13,790 Persons- Blanket = 9,195 PersonsABCA
Preliminary Patron Calculations (2,000+ Seated)ICMP Gross Patron Calculations- Standing = 19,374 Persons- Seating = 14,531 Persons- Blanket = 9,697 PersonsICMP Patron SF Standards- Standing = 6 SF/Person- Seating = 8 SF/Person- Blanket = 12 SF/PersonA. 92,340+ SF - 15,390+ Standing- 11,540+ Seated- 7,695+ BlanketsB. 9,000+ SF - 1,125+ SeatedC. 9,000+ SF - 1,125+ SeatedPrelim. Design Estimated Green Area110,340+ SF (2.5 AC+)Prelim. Design Estimated Patron Ranges- Seating/Blanket = 9,945+ Persons- Seating/Standing = 17,640+ PersonsABC
Preliminary Patron Calculations (4,000+ Seated)ICMP Gross Patron Calculations- Standing = 19,374 Persons- Seating = 14,531 Persons- Blanket = 9,697 PersonsICMP Patron SF Standards- Standing = 6 SF/Person- Seating = 8 SF/Person- Blanket = 12 SF/PersonA. 74,340+ SF - 12,390+ Standing- 9,290+ Seated- 6,195+ BlanketsB. 9,000+ SF - 1,125+ SeatedC. 9,000+ SF - 1,125+ SeatedD. 18,000+ SF - 2,250+ SeatedPrelim. Design Estimated Green Area110,340+ SF (2.5 AC+)Prelim. Design Estimated Patron Ranges- Seating/Blanket = 10,695+ Persons- Seating/Standing = 16,890+ PersonsABCD
View 3– without Seating CanopyBandshell
View 3– with Seating CanopyBandshell
View 3– with Seating CanopyBandshell
During the two open house events in August staff surveyed the participants about the plan that was provided to Council in October. The majority of those responding expressed that they felt the design was consistent with the Master Plan.The business community has focused on the desire for economic study to ensure financial sustainability and other economic impact. Stakeholders
Ruth Eckerd Hall• Would like to do around thirty shows• Believes that covering the patrons is key• Believes that having a permanent back of house is key and that the spaces need to be multi-use Clearwater Jazz Holiday• Wants the ability to expand the number of patrons• Wants to maintain or enhance the experience for their patrons• Would like to minimize the impact to their annual eventIndustry
ICD Validation PlanGreenOsceola Ave
Drew St
Cleveland St
Pierce StLakeBluff Walk SouthBluff Walk NorthCoachmanGardenCivic Gateway
Path Forward• Staff recommends that it pursue a work order which supports completion of design based on the preliminary design brought forth in October. In addition staff will begin a public engagement process surrounding the architecture of the bandshell • Barring a desire to do so, staff requests that City Council amend the strategies and/or priorities of Imagine Clearwater to more provide a clear direction to staff. This will result in a revisiting of the preliminary plans with adjustments focused on the new strategies and/or goals.
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Micah Maxwell
Assistant City Manager
City of Clearwater
11/30/2018
Mayor and Council,
At the October discussion about Imagine Clearwater we brought forward a
preliminary design that included a bandshell footprint that was minimal in nature
and did not include an area that would cover temporary seating to be placed in
the green or amenities within the bandshell structure itself.
This approach was met with resistance at the meeting and resulted in a
conversation that centered around the size and scope of the bandshell, frequency
of events, and the financial sustainability of the bandshell. As a result we
scheduled a special meeting to have a deeper conversation about some of those
elements, however I believe that prior to digging deeper, staff needs to provide
City Council with some perspective of why we implemented the plan in the way
we did so that we can ensure we are aligned with Council in how we move
forward with implementation in the future, and to do so, we need to go back to
what Imagine Clearwater is.
Imagine Clearwater is one of the tools meant to help us achieve an overall goal
provided to us in ULI, the revitalization of Downtown Clearwater. Its focus was on
three priorities:
1. Draw in residents and visitors to downtown
2. Catalyze Greater Activity and Investment in downtown
3. Better Connect the waterfront to the rest of Clearwater
But it is just one of the tools from the ULI study. ULI identified several other steps
meant to come before and after Imagine Clearwater but all building on each other
with the common goal of downtown revitalization. Things like the North Marina
Master Plan, the ferry connection to the beach, and changes to our downtown
plan.
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What Imagine Clearwater really is, is a roadmap that provides us strategies meant
to provide the best path to downtown revitalization. Specifically, the strategies
that Imagine lays out are to:
1. Anchor waterfront with open space
2. Give Coachman an active edge (bluff)
3. Improve Osceola to complement Cleveland
4. Provide multiple modes of transportation
Like many roadmaps, there is typically more than one pathway to achieving the
end game, but the master plan lays out the best path forward for us. And when
presented with a path different from the one Imagine lays out, it is incumbent
upon us understand the impact shifting on the strategies of imagine and the
priorities they support.
One such choice that the staff was faced with, and which now confronts Council
relates to the size and scope of the bandshell within the green. The goal of this
document is to provide Council with the staff perspective on why we believe the
smaller scale bandshell without covered seating remains the most appropriate
path.
There are two strategies that are most effected by the change, and so staff has
attempted to clearly identify what these strategies mean to us as we implement
them, what we believe the purpose of each is, and our reasoning for why we felt
that the smaller footprint was the best approach to achieving downtown
revitalization.
Strategy #1 – Anchor waterfront with open space
Definition – Our vision of “open space with the ability to anchor the waterfront”
is a large open area without obstructions which includes a versatile set of
amenities on the edges of the space that support year round use, a view of the
water, that supports varying types of events from large to small, and is
programmed enough to draw interest in the space, but is more often than not
available for visitors to create their own experiences.
Purpose – We believe that the best way to support revitalization of downtown is
the provision of a space that is open, accessible, and active because it provides an
opportunity that is consistent and an experience that is versatile and unique from
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individual to individual. The open space is meant to be an attractor for people to
not just visit Downtown Clearwater, but make it their home, and to do so we
need to build a diversity set of amenities to attract them.
Reasoning – Staff’s opinion is that basing decisions about “The Green” on covered
seating and structural back of house facilities shifts the anchor for the waterfront
from open space to a music venue. We want residents to be engaged with the
park 365 days a year, and creating that type of park dependency means training
people to use the park every day. When we Are limiting access to the park for 50
to 150 days per year, that consistency is lost, and the multiple amenities made
available in the park are lost. While we will likely attract concert goers to the
area, they are sporadic users whose purpose is not to visit and experience
downtown, but to attend a concert. We are focused on visitors and residents
who want to make downtown their home, and if not their home, their second
home.
Strategy #2 – Give Coachman an active edge (bluff)
Definition – Our vision of “Give Coachman and Active Edge” is retail, cultural, and
residential uses on the Bluff that maximize activity along the edge of the park and
the edge of the downtown core.
Purpose – To provide active uses along the bluff that will serve to introduce
people to the park and its many amenities, attract visitors to the area or from
other neighborhoods to come back for future visits, attract permanent residents
to live in the most active area of our downtown, and most importantly to act as a
conduit between the waterfront and downtown rather than a wall between them,
creating a symbiotic relationship between the waterfront, the bluff and
downtown.
Reasoning – It is staff’s opinion that an increased structural footprint and
elevations, along with increased programming in “the green” will significantly
hinder the ability of the City to activate the bluff by limiting view corridors and
creating programming that neither welcomes, nor is conducive to the mixed-use
development. Additionally, the venue will severely limit residential opportunities,
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especially along the bluff and Osceola, which are our main targets for private
investment in downtown and the link between the waterfront and the downtown
core. Downtown is desperately in need of people who want to live, work, and
play in downtown, which in turn provides the population needed to sustain
businesses and drive demand for residential uses.
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