08/03/2015 Community Redevelopment Agency Meeting Minutes August 3, 2015
City of Clearwater
City Hall
112 S. Osceola Avenue
Gearwa ter, FL 33755
a
Meeting Minutes
Monday, August 3, 2015
1:00 PM
City Hall Chambers
Community Redevelopment Agency
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City of Clearwater
Community Redevelopment Agency Meeting Minutes August 3, 2015
Roll Call
Present 5 Chair George N. Cretekos, Trustee Doreen Hock-DiPolito, Trustee
Jay E. Polglaze, Trustee Bill Jonson, and Trustee Hoyt Hamilton
Also Present—William B. Horne — City Manager, Jill Silverboard —Assistant City
Manager, Rod Irwin — CRA Executive Director/Assistant City
Manager, Pamela K. Akin — City Attorney, Rosemarie Call — City
Clerk, Nicole Sprague — Official Records and Legislative Services
Coo rd in ator
To provide continuity for research, items are listed in agenda order although not
necessarily discussed in that order.
1.Call To Order
The meeting was called to order at 1:00 p.m. at City Hall.
2.Approval of Minutes
2.1 Approve the minutes of the July 13, 2015 CRA meeting as submitted in written
summation by the City Clerk.
Trustee Hock-DiPolito moved to approve the minutes of the July 13,
2015 CRA meeting as submitted in written summation by the City
Clerk. The motion was duly seconded and carried unanimously.
3.Citizens to be Heard Reciardina Items Not on the Agenda — None.
4.New Business Items
4.1 Accept ULI Priority (P) Project Quarterly Progress Report for the period April 13, 2015
through July 15, 2015 as well as the cumulative expenditure report for the ULI Report
Implementation activities to date.
Staff committed to the CRA Board as a part of the ULI Advisory Panel Report
Implementation activities that the Board would be provided quarterly updates
on the status of Priority (P) implementation items, as well as a compilation of
total expenditures to date on ULI Report activities across all funding sources.
The quarterly report covers the period of April 13 through July 15, as well as all
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City of Clearwater
Community Redevelopment Agency Meeting Minutes August 3, 2015
activities since the CRA and City began implementation of Priority (P) projects
last Fall. The expenditures report is inclusive of all expenses, on an accrual
basis, since commencement.
Project Update:
To summarize, the status of the 13 Priority (P) projects are as follows:
2 Projects Completed:
TI F Bonds Examination
Create Stakeholder Advisory Group
8 Projects on Schedule:
Comprehensive North Manna Master Plan
Master Development plan for Bluff/Coachman/Waterfront
Boost Downtown Library to Support Redevelopment
Use Bridge as Gateway
Attract Incubator/Entrepreneurial Ecosystem
Enhance Gateways to Downtown/ East Gateway
Mercado in East Gateway
Development Parcel Marketing
2 Prom ects Delayed:
Comprehensive Boating Plan for Clearwater Harbor
Comprehensive Branding Initiative
1 Promect Reourposed and Rescheduled. Per CRA Board Direction:
Review Downtown Design Guidelines and Sign Ordinance
In addition to the council-designated priority projects, two additional ULI
projects have been addressed: (1) Create a Water Taxi/Ferry Service (ULI 4),
with the City facilitating this project with access/egress improvements in the
amount of$23,184; (2) Ensure Environmental Integrity of Clearwater Harbor
(ULI 2), with Marine and Aviation successfully obtaining the Clean and
Resilient Marina designation from the Florida Department of Environmental
Protection, which acknowledges appropriate policies and safeguards in place
to ensure the environmental integrity of Clearwater Harbor.
Expenditure Update:
With respect to the financial expenditure report, on an accrual basis, $369,162
has been spent on ULI Projects (since September through July 15). The
largest percentage of that expenditure has come from General Fund Reserves:
$365,905. The balance has come from departmental genera I fund budget
allocations and CRA Operating budget allocations.
The preponderance of expenditures/commitments to date is attributable to four
projects:
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City of Clearwater
Community Redevelopment Agency Meeting Minutes August 3, 2015
1. Community Branding, $100,000
2. North Manna Mater Plan $97,372
3. Library STEM Center build out and staffing, $77,909
4. Comprehensive Boating Plan, $59,000
Assistant City Manager/CRA Executive Director Rod Irwin thanked staff for their
work on the ULI implementation. The activity was not anticipated or budgeted. Staff
has taken on the additional responsibilities without curtailing their regular mrkload.
The Trustees recessed from 1:05 p.m. to 1:30 p.m.
Mr. Irwin reviewed the accomplishments to this point reporting 2 of the 13 priorities
are complete, the TIFF Bond examination and the Stakeholder Advisory Group,
which Council decided to instead implement periodic public meetings with key
stakeholder groups and community updates. Mr. Irwin reviewed the status of the 8
remaining priority projects. The North Marina Master Plan completion is scheduled
for No vember with interviews taking place with stakeholders. A status report on the
developer issue regarding the Master De velopment Plan for the bluff will be
presented in August with an RFP proposal scheduled to be created by September.
The CRA will discuss the maker space initiative at the library on August 17. The
Stem Center and the Youth Stem Center programs have already been approved and
renovations are underway. The equipment and resources for those programs are
being paid out of the $500,000 ULI appropriation. A program supervisor has been
retained; continued funding and an Intedocal Agreement will be discussed when the
CRA budget is discussed in August. Mr. Irwin said the Parks and Recreation
Department is looking at examples of bridge illuminations across the country as a
way to use the bridge as a gateway. Discussion with the Florida Department of
Transportation regarding what may be permitted is ongoing; staff will report
prelimin ary ideas and concepts in the next 30 days with a final repo rt scheduled for
early next year. The Attract Incubator/Entrepreneurial Ecosystem priority is on
schedule. Economic Development will bring forward a budget at the next meeting
for your consideration for participation. CRA support may come from the downtown
tech district funds. Engineering and the Downtown Manager have identified key
entry points and signage for the East Gateway and the downtown areas and have
prese nted their findings to the Downtown Development Board and a CRA agenda
item will be presented. The Portland Mercado model was the most supported idea
and staff will further examine opportunities and costs. The Development Parcel
Marketing brochure is out and being distributed electronically and in print. Major
ads will appear in Florida Trend magazine in September and October. Mr. Irwin
said staff is using a SWOT analysis for the Comprehensive Boating Plan to identify
what is needed for a world class marina. Staff had to reset the expectations of the
consultants which resulted in a six week delay. The branding initiative has been
delayed due to the timing of the consultant and the Creative Committee getting
together to review concepts. There was one project repurposed at the last meeting;
Planning and Development started taking a more expansive look at the development
code for downtown and it was decided that it was too ambitious and there was
consensus to narrow the review to the sign code and development guidelines so
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City of Clearwater
Community Redevelopment Agency Meeting Minutes August 3, 2015
improvements can be made to help downtown quicker. Tota 1 expenditures were
reported at$369,000 of which $365,000 were from the general fund reserves out of
the $500,000 UL allocation. The primary expenditures have been $100,000 for the
branding initiative, $97,000 for the North Marina Master Plan Consultant, $77,900 for
the build out and staffing for the library's Stem Center, and$59,000 for the
Comprehensive Boating Plan.
In response to questions, Mr. Irwin said the North Marina Master Plan is a
to planning of the area from Northward Elementary School south to the Theatre and
from Myrtle Ave. west to the water. The plan includes the issue of the marina and
the high and dry. He said there will be a stakeholder advisory group that will work
with the consultant. Planning and Development Director Michael Delk said the
Pinellas County School Board, Francis Wilson Playhouse and the Garden Club will
be included in the meetings. The North Marina Master Plan delay was clarified with
comment made that the responder needed to identify any regulatory hurdles to
achieve the goals which required a couple meetings of discussion. Mr. Irwin
explained the expenditure numbers included only encumbered expenditures. A
great bulk of the $500,000 is a lready expended and the Bluff Master Plan will cost up
to $400,000 and a discussion regarding funding needs to take place as contracts will
start coming in.
Concern was expressed and comment was made that the update shows the
Mercado as complete but is not in the completed project category. Mr. Irwin said
there is still staff mrk to be done as part of a phase twn to identify spaces and look
at the market that was discussed in the vision plan. A few of the projects listed as
on schedule could be considered complete but the projects have evolved into
phases.
In response to questions regarding the branding initiative delay, Public
Communications Director Joelle Castelli said there were three issues that caused
the delay when the brand print statement was presented. The highest bluff was
questioned which resulted in a couple weeks of research, Economic Development
provided direction regarding encompassing Tampa Bay as a region, and a
committee member resigned resulting in the search of a new member and
coordinating a new meeting time, which has been set for August 13.
Concern was expressed regarding the Bluff Master Plan not being a priority. Mr.
Irwin explained that when council created its priority list, projects that could be
launched in the next six months were included. Projects such as repurposing the
library with a restaurant would take longer than six months due to charter restrictions
and the special act.
In response to a concern regarding the specific information in the formatting of the
reports, City Manager Bill Home said staff will be specific where they can be.
Where staff feels it may be difficult to pin down definitive information, the information
MY be more general.
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City of Clearwater
Community Redevelopment Agency
5. Adjourn
Attest
Meeting Minutes August 3, 2015
Trustee Hamilton moved to accept ULI Priority (P) Project Quarterly
Progress Report for the period April 13, 2015 through July 15, 2015 as
well as the cumulative expenditure report for the ULI Report
Implementation activities to date. The motion was duly seconded and
carried unanimously.
The meeting adjourned at 2:11 p.m.
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City Clerk
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Chair
Community Redevelopment Agency
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