CSP01-04-21
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MILLER GRAPHIC DESIGN
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April 3, 2001
Mr. Mark Parry
Planner
City of Clearwater
100 S. Myrtle Ave. 33756
Clearwater, FL 33758-4748
SITE PLAN APPROVED
CASE:# c ') f en ~ 0 t,{ - r iJ
CASE TYPE CO"",, ~ :1/11
ORC DATE
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SIGNATURE M l 7
DATE 4./1(." /"
Dear Mr. Parry,
Thank you for speaking with me about the Morton Plant Hospital Emergency Room
addition project. Attached to this letter are documents illustrating concepts currently in design for
exterior signs near the emergency room addition. I would like to request your review of these signs
for their compliance with codes.
For your reference, I would like to describe some of the project background and factors that
influenced the sign designs. Part of the goal of this project is to enhance current efforts underway
to bring all hospital campus traffic down Pinellas instead of down Jeffords by reconfiguring the
entrance to the emergency room from Jeffords to Pinellas. The affect of this reconfiguration will be
to minimize hospital traffic impact on the surrounding neighborhoods. Also, the hospital and the
emergency room are special entities within the City of Clearwater by virtue of the fact that they
provide a community service. Prior to the start of the project Morton Plant Hospital had two 100
square foot signs on the exterior of the building that read "EMERGENCY". These signs have been
removed and disposed of. New replacement signs need to be clear, large and readable to minimize
confusion about how to get to the entrance. Readable signs diminish driver hesitation and
contribute to roadway safety around the emergency room area, which is often a very busy place.
Please call me once you have had a chance to review our drawings so we may discuss them
further. Thank you for your time.
Sincerely,
ElLI
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Tim Miller, Miller Graphic Design, Inc.
APR 2 5 2001
200 Cobb Parkway N., Bldg. 100, Suite 139
Marietta, GA 30062-3538
Phone: (770) 590-1097 Fax: (770) 428-9125
E-mail: mgd@millergraphicdesign.com
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We have calculated this new size to be
63.9 sq ft.
ReI. 61.05 for Location/
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South Elevation
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CITY OF CLEARWATER
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LoNG RANGE PIANNING
DEVELOPMENT REvIEW
HOUSING DMSION
NEIGHBORHOOD SERVICES
PlANNING DEPARTMENT
POST OFFICE Box 4748, CLEARWATER, FLORIDA 33758-4748
MUNICIPAL SERVICES BUILDING, 100 SOUTII MYRTI.E AVENUE, CLEARWATER, FLORIDA 33756
TELEPHONE (127) 562-4567 FAX (127) 562-4576
May 11, 2001
Mr. Tim Miller
Miller Graphic Design, Inc.
200 Cobb Parkway North
Building 100, Suite 139
Marietta, GA 30062-3538
RE: Development Order regarding case au. at 323 Jeffords Street
Dear Mr. Miller:
On April 24, 2001, the Planning Staff reviewed your application for a Comprehensive
Sign Program for three attached signs and five freestanding signs at the Morton Plant
Mease Hospital complex located. The application for the Comprehensive Sign Program
has been approved for the signs as submitted (attached). The application includes the
following attached signs and their locations:
1. One, 64 square foot sign to be located on the south fac;ade above the emergency
entrance. The sign will read "ERl"; and
2. Two, 96 square foot canopy signs to be located on the south fac;ade at the emergency
entrance. One sign will read "Morton plant Hospital (with small logo)
EMERGENCY". The second sign will read "PATIENT DROP OFF & PICKUP
(with directional arrow) EMERGENCY (with directional arrow).
The application also includes the following freestanding signs:
1. Two, 26 square foot signs, six feet in height. One sign will be located at the Lykes
and Women's Center parking lot entrance along Pinellas Street. The sign will read
"Emergency (with directional arrow) Lykes Center Women's Center (with directional
arrow)". The second sign will be located at the north Emergency RoomlDay Surgery
parking lot entrance along Reynolds Street. The sign will read "Emergency (with
directional arrow) Day Surgery (with directional arrow)";
BRIAN J. AUNGST, MAYOR-COMMISSIONER
WHITl'EY GRAY, COM~lISSIONER HoYT HAMILTOI\", CmlMISSIONER
ED HART, COMMISSIOI>ER * BIU]OI>SOI>, COMMISSIOI\"ER
"EQCAL E~IPLOYMENT Al';D AFFIRMATIVE ACTION EMPLOYER"
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May 11, 2001
Miller - Page Two
2. Two 15.3 square foot signs, 4.33 feet in height. One sign will be located at the south
Emergency parking lot along Reynolds Street. The second sign will be located on the
interior of the site at the southwest, emergency room parking lot directly east of the
Women's Center. Both signs will read "Emergency Parking (with directional arrow)
All Other Destinations (with directional arrow)"; and
3. One 4.8 square foot sign, 2.83 feet in height. The sign will be located at the northeast
corner of the emergency room parking lot and will read "Parking (with directional
arrow)".
Pursuant to Section 4-303, an application for a building permit shall be made within one
(1) year of the date of this Development Order (May 3, 2002). All required building
approvals shall be obtained within one (1) year of the date of issuance of the initial
building permit. Permitted time frames do not change with successive owners.
Please be aware that the issuance of this Development Order does not relieve you of the
necessity to obtain any building permits or pay any fees that may be required. In order to
facilitate the issuance of any permit or license affected by this approval, please bring a
copy of this letter with you when applying for any permits or licenses that require this
prior development approval.
If you have any questions, please do not hesitate to call Mark T. Parry, Planner at 562-
4558.
Attachments as noted
S:\Planning DepartmentlC D BIComp Sign ProgVefJords 323 Morton Plant MeaseVefJords 323 DEVELOPMENT ORDER. doc