01/30/2006
eRA Agenda
Date: 01/30/2006
Location: Council Chambers - City Hall
Call to Order
Approval of Minutes:
10-03-2005
CRA Item
1. Presentation of the Cleveland Street Facade Design Analysis and Direct Staff to
incorporate changes to the Facade Improvement Grant Program for CRA review.
2. Receive presentation of the Historic Resource Reconnaissance Survey of the
Downtown Core.
3. Cleveland Street Streetscape Discussion.
Executive Director (Assistant City Manager) verbal reports
1. East Gateway Initiative Update
Other Business
Adjourn
eRA Agenda 1/30/2006
Page 1 of 1
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CRA Cover Memorandum
Trackinq Number: 1,737
Actual Date: 01/30/2006
Subiect / Recommendation:
Presentation of the Cleveland Street Facade Design Analysis and Direct Staff to incorporate
changes to the Facade Improvement Grant Program for CRA review.
Summary:
The CRA approved the scope of work for the team members of Wallis Murphey Boyington
Architects, Wilson Miller, and Swan Development Advisors in response to RFP # 13-05 Cleveland
Street Fac;ade Design Analysis at the April 18, 2005 CRA meeting. The RFP outlined the
following three goals:
1) Identify opportunities for fac;ade improvements along Cleveland Street, from Osceola Ave to
Myrtle Ave in downtown Clearwater,
2) Prepare illustrative concepts of fac;ade improvements to selected buildings, and
3) Establish a "vision" for building design and character, reflective of Clearwater's unique
character.
The consultants have fulfilled these criteria. However, in analyzing the status, history and
objectives of our facade efforts, they concluded that a "unifying concept" was necessary to
further "focus" our efforts and provide the basis for allocation of resources in the program. They
have included this additional element in the report.
The consultants have carefully documented the existing north and south facades of Cleveland
Street and presented them in a public interactive workshop on July 19, 2005 to gather input as
to the "vision" and character of street. The various workshop activities concluded that the
'vision' should not only propose new facade design ideas for the street, but to create a 'vision'
that promotes specific activities at the street.
The consultants identified the following limitations within the street:
Most of the buildings on Cleveland Street are owned by the private sector and these
individual owners control the fate of the building's exterior and its activity.
Building restoration and redesign is very costly.
Past efforts for fac;ade improvement grant programs have been minuscule and ineffective.
(See attached continued summary)
Oriqinatinq: Economic Development and Housing
Cateqorv: Other
Public Hearinq: No
Financial Information:
~ Other
Bid Required? No
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CRA Cover Memorandum
Bid Exceptions:
Other
Other Contract?
Presentation of Analysis
In Current Year Budqet?
Yes
Budqet Adiustment:
No
Review Approval
Geraldine Camoos
11-10-2005
Bill Horne
01-20-2006
Geraldine Campos
11-10-2005
Cyndie Goudeau
01-20-2006
17:30:39
14:16:38
17:33:00
14:28:57
Facade Design Analvsis Summary Continued: (November 28,2005 CRA Meeting)
The unifying concept developed during the analysis responded directly to the elements
that the community described as desirable in the workshop. It also becomes a vehicle to
achieve realistic goals in that it utilizes and transforms the zone between the building and
the street into an economically viable space.
This unifying concept for Cleveland Street is the new 'Cafe Society' which promotes a
sidewalk cafe environment with its integration in the new proposed streetscape in the
short term. Long term, the concept enables a fa9ade redesign effort to existing buildings
and identifies parameters for new construction. The team's recommendations for
implementation uses the current Downtown Design Guidelines, the Secretary ofInterior
Standards for Historic Buildings, and coinciding recommendations for a new modified
CRA facade improvement grant program.
Specific design recommendations for the 'Cafe Society' are provided for new fa9ade
building elements, historic building restoration, canopy and awning design, signage
location, sidewalk utilization, modifications to proposed streetscape plan, and adherence
to current design guidelines.
Fa9ade Improvement Program recommendations provide for short term and long-term
benefits to property owners who intend to make improvements that will contribute to the
'Cafe Society'. These include: design assistance, grants and loans, covenants that assure
businesses ongoing support and participation, sidewalk furniture, and amenities.
Short Term (Phase I) Improvements provide for primarily visual and/or low cost
functional enhancements upon inception of the program until TIF levels enable deeper
financial participation as required by Phase II improvements. Long Term (Phase II)
Improvements provide storefront improvements that adhere to current design guidelines
and/or standards, that are large-scale and include 2nd floor and above. These
improvements are designed to create an authentic, restored environment ensuring that
property values increase and that buildings are renovated and then maintained in good
repair--- further enhancing the corridor and retaining businesses. This multi- facetted
'Cafe Society' program becomes the vehicle to develop a Downtown Clearwater as an
attractive "destination" urban center.
The proposed concept and program were later presented at a second public input session
on October 12, 2005, and were positively received. Many of the public's concerns
involved public parking, property owner buy-in, and extent of incentives. The public's
concerns were identified and included in the report.
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CRA Cover Memorandum
Trackinq Number: 1,747
Actual Date: 01/30/2006
Subiect / Recommendation:
Receive presentation of the Historic Resource Reconnaissance Survey of the Downtown Core.
Summary:
One of the implementation strategies set forth in the Downtown Redevelopment Plan was to
evaluate the potential for a National Register or local historic district in several areas of
Downtown. The Planning Department hired Janus Research to conduct a historic resource
survey of the Downtown Core, which resulted in the following conclusions:
- The Clearwater Post Office and the Old Pinellas County Courthouse are listed on the
National Register of Historic Places;
- Peace Memorial Presbyterian Church is the only building in the Downtown Core currently
eligible for listing on the National Register of Historic Places;
- Six buildings were identified as potentially eligible for inclusion on a local historic
register;
- There are a significant number of historic resources in the Downtown Core that feature
what appear to be reversible alterations (pending evaluation by a professional
architect or structural engineer to ascertain the feasbility of their rehabilitation);
and
- There is not a defensible historic district within the Downtown Core at this time.
Oriqinatinq: Planning
Cateqorv: Other
Number of electronic documents attached: 1
Public Hearinq: No
Financial Information:
~ Other
Review Approval
Gina Clavton
11-22-2005
10: 11 :04
Cvndie Goudeau
01-20-2006
14:29:37
Gina Clavton
11-22-2005
10:11:51
Garrv Brumback
12-06-2005
09:42:55
Michael Delk
11-22-2005
14:33:23
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Bill Horne
CRA Cover Memorandum
01-20-2006 14: 16:03
City of Clearwater Planning and Eligibility Study
Historic Resource Reconnaissance Survey of the Downtown Core
May 2005
EXECUTIVE SUMMARY
The Historic Resource Reconnaissance Survey of the Downtown Core in the City of
Clearwater, Florida was undertaken at the request of the City of Clearwater by Janus
Research of Tampa, Florida. This historic resource reconnaissance survey was performed
as part of the City of Clearwater Planning and Eligibility Study to identify historic
resources located within the Downtown Core that are potentially eligible for local
designation or listing in the National Register of Historic Places (NRHP) on an
individual basis or as part of a historic district.
The literature review and Florida Master Site File (FMSF) search identified 91 previously
recorded historic resources in the defined Downtown Core project area. Two of these
previously recorded resources are currently listed in the NRHP, the Cleveland Street Post
Office, 650 Cleveland Street (8PI00317), and the Old Pinellas County Courthouse, 315
Court Street (8PI01894). Although these two buildings are not currently listed by the City
of Clearwater, they are considered eligible for local designation.
In the Downtown Core, an additional six resources recorded during previous cultural
resources assessments were detetmined by the State Historic Preservation Office (SHPO)
to be eligible for listing in the NRHP. Following the current reconnaissance survey and
coordination with Dr. W. Carl Shiver, Historic Sites Specialist with the Florida Division
of Historical Resources (DHR), one building stIll appears eligible for inclusion in the
NRHP, Peace Memorial Presbyterian Church, 110 S. Fort Harrison Avenue (8PI08024).
Although this building is not currently listed by the City of Clearwater, it is also
considered eligible for local designation:
Four of the initial six potentially NRHP-eligible resources, the Coachman Building, 503
Cleveland Street (8PI00860), Guaranty Title and Trust Building, 411 Cleveland Street
(8PI02255), Calvary Baptist Church, 331 Cleveland Street (8PI02251), and Fort Harrison
Hotel, 210 S. Fort Harrison Avenue (8PI08023), have been altered to such a degree that
they no longer meet the strict significance criteria and integrity aspects for the NRHP
established by the National Park Service. Consequently, they are not currently considered
eligible for listing in the NlUlP, but they are considered potentially eligible for
designation at the local level by the City of Clearwater. One of the six potentially NRHP-
eligible resources, Haven Street House, 400 Pierce Boulevard (8PI8022), is no longer
extant.
The Historic Resource Reconnaissance Survey of the Downtown Core was conducted in
March and April 2004. This investigation identified the significant historic resources
within the project area. Two historic resources, the Clearwater Masonic Lodge 127, 408
S. Garden Avenue (8PI08426) and the Bank of Clearwater Building, 500 Cleveland
Street (8PI02262), are potentially eligible for local designation only. Individually eligible
resources are shown on the following map.
Janus Research
City of Clearwater Planning and Eligibility Study
Historic Resource Reconnaissance Survey of the Downtown .core
May 2005
331
--Fa ~
....................,J.""..LEJ ~--~
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0.12
. NRHP-Listed and Locally Eligible
. Locally and NRHP-Eligible
~ Locally Eligible
Individually Eligible Resources Identified During the
Historic Resource Reconnaissance Survey of the Downtown
Core
Janus Research
11
City of Clearwater Planning and Eligibility Study
Historic Resource Reconnaissance Survey of the Downtown Core
May 2005
At this time, there does not appear to be a defensible historic district within the
Downtown Core. Twenty-one resources were identified that could be rehabilitated and/or
restored in order to gain contributing status within a historic district. Eleven resources
were determined to be contributing resources to a potential historic district in their
present condition. However, these resources are not located close enough together to
form a concentrated historic district. Contributing resources and resources that could be
contributing, pending rehabilitation, to a potential downtown historic district are shown
on the following map.
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Cleveland Slmsl
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. Contributing Resource
Contributing Resource if Rehabilitated
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0.06
0.09
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Frankliri'S(reel
Non..:Cootributing Resource
Contributing Resources and Resources that could be
Contributing, Pending Rehabilitation, to a Potential
Downtown Historic District.
Janus Research
III
City of Clearwater Planning and Eligibility Study
Historic Resource Reconnaissance Survey of the Downtown Core
May 2005
This report also includes recommendations for the City of Clearwater regarding its
historic preservation efforts. The following summarizes the recommendations. The city
can utilize the information in this report to consider designating the identified locally and
NRHP..,eligible individual resources. The current ordinance should be reviewed by the
city staff and Clearwater City Council and updated to reflect requirements of the Florida
Certified Local Governm~nt (CLG) program and the standards for designation
established hy the NRHP, which advise that a historic resource must be at least 50 years
old. The design guidelines and implementation strategies in the Clearwater Downtown .
Redevelopment Plan should be utilized to rehabilitate and/or restore many of the historic,
but altered, buildings in the Downtown Core so that they may gain contributing status
within a historic district. The City of Clearwater's fal;ade grant program could be revised
to encourage historic preservation projects, similar to other fa9ade grant programs
implemented throughout the nation. The City of Clearwater should become a CLG.
Special zoning districts or overlay districts, as allowed by the Clearwater Community
Development Code, for historic districts should be created in the Downtown Core.
Finally, community awareness and understanding of Clearwater's historic resources
needs to be enhanced.
Janus Research
IV
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CRA Cover Memorandum
Trackinq Number: 1,903
Actual Date: 01/30/2006
Subiect / Recommendation:
Cleveland Street Streetscape Discussion.
Oriqinatinq: Official Rec and Legislative Svc
Cateqory: Other
Financial Information:
~ Other
Review Approval
Cyndie Goudeau
01-26-2006
10:22:49
Goudeau. Cyndie
From:
Sent:
To:
Cc:
Subject:
eampos, Geraldine
Sunday, January 22, 20065:24 PM
Arasteh, Mahshid
Goudeau, Cyndie; Quillen, Michael; DuPont, Kimberly
FW: Cleveland Streetscape Angle Parking
Mahshid:
Here's the email I wrote several weeks ago. I will also forward the one Paul sent for you to put the two together and send
to eyndie. Also attached is the meeting schedule that we had. Let me know if you have any questions. thanks, Geri
-----Original Message-----
From: Camposr Geraldine
Sent: 1l1ursday, December 15, 2005 5:38 PM
To: Brumbackr Garry
Cc: IlWinr Rod; Kurtz, Timothy M.; Quillen, Michael; Arasteh, Mahshidi Bertelsr Pauli Byars, Unda
Subject: Cleveland Streetscape Angle Parking
The Economic Development Department held numerous public meetings and paid consultants to evaluate Cleveland
Street and to develop a streetscape plan to begin the revitalization of the downtown. We have also discussed the
streetscape with every affected property and business owner along Cleveland Street. The listings of the public meetings
are attached.
The decision to provide parallel park.ing on Cleveland S1. was not made without due consideration of past, current and
anticipated conditions in downtown Clearwater. This decision was made in conjunction with several other design
considerations which have also been included in the plans. They include:
1. The safety of pedestrians and motorists alike has been and will continue to direct decisions and policies implemented
by the City on Cleveland Street and all other projects. As a rule, the City of Clearwater does not encourage back out
parking because of safety considerations.
2. The addition of a center median with large shade trees will be the biggest improvement to create the atmosphere
desired in a destination downtown. Given the median, there is not enough room for the angled parking.
3. Making Cleveland Street more pedestrian friendly, by adding decorative pavers, site furniture, lighting, signage,
landscaping, etc., has been a major focus of this project. This creates the environment for visitors to want to shop and
return to downtown.
In general, parallel spaces provide for on-street parking and they provide a safety barrier between the street and the
pedestrians. The city will be looking for opportunities to add more convenient public parking in the future.
Should any of the petitioners wish to review the plans or discuss any of the nine (9) statements made in their petition,
City staff is available to do so.
il'itn
~
Streetscape Public
Meeting Lis...
Geraldine Campos
Director of Economic Development and Housing
City of Clearwater
(727) 562-4023
(127) 562-4075 FAX
geraldine.campos@myclearwater.com
CLEVELAND STREETSCAPE and W A YFINDING
Public Meetine:s:
August 14, 2002 - StreetscapeIW ayfinding Kick-off Meeting - Harborview Center
December 4, 2002 - StreetscapelWayfinding - Harborview Center
January 15, 2003 - Preliminary Design Review - Main Library
Others:
January 2003 - CRA Approves Concept Plan
September 3, 2003 - Beautification Committee Recommendation to Approve
January 15,2004 - Downtown Business Newsletter - Streetscape Overview
February 9, 2004 - Team Meeting - Item #4 Discusses On-Street Parking
February 23, 2004 - Team Meeting - Item #23 Discusses On-Street Parking
July 16, 2004 - Team Meeting - On-Street Parking Discussed
ScoDe of Services:
Prototypical Streetscape Plan addresses on-street parking alternatives in Downtown
core district to be pedestrian and bicycle friendly
-----Original Message-----
From: Bertels, Paul
Sent: Friday, January 06,20064:35 PM
To: Arasteh, Mahshid; Campos, Geraldine
Cc: Josef, Veronica
Subject: RE: Councilmember Request
The existing width of Cleveland Street would not allow for angle parking on both
sides of the road and at the same time meet the current codes and standards for
parking spaces and aisles. There is also the issue of safety; angle parking
requires backing out into traffic. Recent traffic counts on Cleveland Street
showed an ADT of -6000 vehicles per day even with the new bridge open to the
beach. Backout parking into this volume is unsafe especially for older drivers
who do not have the flexibility to look behind them as they should. There have
been comparisons of angle parking on Cleveland Street to angle parking in
Dunedin and this comparison is irrelevant in view of the volumes of traffic alone.
The Dunedin section is heavily traffic calmed and has volumes that are a small
percentage of what Cleveland is carrying.
Paul Bertels
Manager
Traffic Operations Division
727-562-4794
Paul.Berte/s@MyC/ealWater.com