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, FISCAL REVIEW COMMITTEE
CITY OF CLEARWATER
January 8, 1998
Present:
Daniel Fleck
Daniel Moran
Janet MacNutt
Carol Warren
Richard Lynch
William Held
Tina Wilson
Brenda Moses
Member
Member
Member
Member
Member
Harbormaster
Budget Director
Board Reporter
, Budget Director Tina Wilson called the meeting to order at 8:03 a.m. at the
Municipal Services Building, Clearwater. In order to provide continuity for research, the
Items listed wer~ not necessarily discussed in that order.
, Harbormaster Bill Held presented an update of the Clearwater Marina and Pier 60
business plans, and the third year update of the Sailing Center business plan. The plans
'will be presented to the MarinI? Advisory Board next week and to the City Commissibn in
February, 1998.
Marina
, ,
Mr. Held discussed Marina objectives completed in fiscal 1996/97: 1) discounts for
slip' rentals; 2) increased transientlcommercial rates; 3) charges for commercial tenant
office and storage rent; 41 building lease rental rates instituted; 5) building lessee p'arking
requirements; 6) 'increased fuel sates; 7) upgraded computer hardware and software; 8)
increased revenue due to favorable weather conditions; 8) concentration on marketing
campaigns; 9) ~nnual customer service training; 10) 'installation of decorative lamp posts;
11) purchase of a portable sewage pump-out station for slips at Island Estates; 12)
installation of a City kiosk in the lobby; 13) Seminole launch ramp resurfaced; 14) concrete',
landings at Seminole launch, ramp were repaired under budget and on time; and 15) an
, agreement tias been negotiated with Clearwater Marina to sell parking permits at Seminole
launch ramp: He discussed Marina expenditures including projected and actual revenue.
Revenues 'saved each year are deposited into the unappropriated retained earnings of the
Marina, to be used for improvements to the municipal marina andlor launch ramp. The
balance sheet listing the assets and liabilities of the Marina and the CIP (Capital
, Improvement Program) projections were reviewed. Accomplishments included: 1)
automatic doors installed at entrance; 2) an A TM installed outside the Marina building; 3) a
tourist informatron center will be completed soon and staffed by the City Tourism
Department personnel; 4) Cable TV to the building and slips; and 5) a quarterly Scuttlebutt
Newsletter. Objectives for the Marina for fiscal 1997/98 include: 1) providing power
outlet utility stations to slip tenants; 2) renovation of Marina restrooms; 3) providing
laundromat facilities; 4) using recycled lumber for repairs/replacement of docks as
necessary; 5) customer satisfaction survey by outside consulting firm; 61 installation of a
Pier 60 Park kiosk; 7) custodial workshop renovation; 8) construction of 3 ~ooden fishing
piers at ~Iearwater Pass; 9) providing boat lifts for Sheriff and'Florida Marine Patrol use:
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Pier 60
Mr. Held reviewed the Pier 60 business,plan and 5-year revenue and expense
Information., Objectives completed in fiscal 1996/97 included: 1) switching Pier 60 from'
an enterprise fund to a general fund; 2) increased part-time employees' hours; 3) increased
revenue; 4) adjusted markup on merchandise; 5) maintenance of high turnover stock; 6)
support from 'Marina office; 7) budget maintenance funds; 8) conducted annual survey of
. other fishing piers; 9) continued advertising campaign; and 10) annual customer service
training. When the Harbormaster provides services to the Sailing Center or Pier 60, it
comes out of the Marina budget. The Pier and the Sailing Center purchase their own
equipment. Projected 5-year revenues and expenditures are based on Pier 60 being
operated as a General Fund operation, under the control of the Marine Department. Since
weather conditions affect revenues and the level of usage at the Marina, Pier 60 and the
Sailing Center, ,part-time employees work on an as-needed basis, helpIng offset costs. '
Final projections were reviewed. Net revenues saved each year are maintained in the
General Fund account. Accomplishments included: 1) sponsored 6 fishing tournaments
and 2) the "Make A Wish Foundation" fishing tournament. Objectives for fiscal 1997/98
include: . 1) increasing the number of fishing tournaments; 2) repainting the exterior of the
bait house; and 3) increasing revenue by 5% over actual FY (fiscal year) 1996/97 revenue.
Sailing Center
, Mr. Held said objectives completed for the Sailing Center included: 1) promoted
Sailing Center activities; 2) increased fleet of vessels; '3) increased contract instructors; 4)
increased the number of part-time employees; 5) increased revenue; and 6) built a floating
dock. R,evenue projections were exceeded thanks to the mild weather in 1 997 and
'. excellent-employee customer service. Revenue is projected to increase by 5% a year for
each year of the business plan. Accomplishments for FY 1996/97 included: 1) increased
revenue; 2) held 12 regattas; 3) facility used as a focal point for rentals, organizational
meetings and City departmental meetings; 4) increased students by 398; and 5) continues
to be an asset to the City. Objectives for FY 1997/98 included: 1) increase donations by
50%; 2) increase number of regattas held; 3) increase number of students taking sailing
classes by 5 %; 41 continue using facility for public hearings; and 5) offer the facility to
other City departments for meetings and other functions.
, A question was asked why the fishing tournaments and other activities sponsored
by the Marina do not receive adequate attention from the local press. Mr. Held said he
regularly sends news releases and invitati9ns to the local press regarding all scheduled
events. Most of the coverage comes from C-View TV and the local Beach View pap~r.
In response to questions regarding the City-owned property at Island Estates, Mr.
Held said the City Commission has not made a final decision as to its usage. The Marine
Advisory Board wants to use the property for boat slips. The Island Estates residents want
. to use it for a playground or park.
Election of it Chair
Member Warren moved to elect Member Daniel Fleck as Chair. The motion was
duly seconded and carried unanimously.
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01/08/98
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Minutes Approval
Member MacNutt moved to approve the minutes of March 13, 1997, April 24,
1997, August 14, 1997, September 11, 1997, October 9, 1997, and November 13, 1997,
as submitted in writing 'to each member. . The motion was'duty seconded and carried
unanimously. "
Member Moran moyed to approve the minutes of December 11, 1 997, as submitted' .
in writing to each member. The motion was duly seconded and carried unanimously.
, .
Other Business
, Discussion ensued regarding a request, that the City Commission, to provide the
FRC (Fiscal Review Committee) with a priority list of areas to review. Budget Director Tina
Wilson said the City Commission' has requested the, FRC review enterprise operations and
, utility funds. ,She will provide members with a specific list'of issues. Members were ,
encouraged to suggest other topics'for review not on the list. It was suggested member~
meet' with their respective ~ity Commissioner to obtain feedback and address any areas of
, concern;'
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The ,next FRC meeting is scheduled for February' 12; 1998.
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The meeting adjourned at 9:20 a.m.
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Fiscal Review Committee
Attest:
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Board Reporter
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