12/18/1989
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CI:.F..AmlATER IXJUIati DEVEIDPMENT BCWID
December 18, 1989
Members Present:
Tyler Grady, Chairman
Tam Thompson, Vice-Chainnan
Chuck Finegan, Member
Terry Flvwers, Member
Rita Garvey, Ex-Officio Member
Absent:
C. David Carley, Member
John Homer, Member
Mary Vaughn, Member
Lee Regulski, Ex-Officio Member
Also present:
Jerry D. Sternstein, Economic DeveloI;Jllent Director
Cyndie Goudeau, City Clerk
Tina Wilson, Budget Analyst
Sandy Harriger, Secretary to Board
.
The Chairman called the meeting to order at 5:37 PM and the following
items were discussed:
Item I - Approval of Minutes of November 27, 1989 Meeting
Mr. ~ moved to approve the minutes as sul:mitted.
duly seconded and carried unanircously.
The motion was
Item II - Approval of Financial Statement of November 30, 1989
Mr. Finegan commended Tina Wilson for the outstanding work on the format
of the financial statement. Mr. Finegan rcoved to approve the Financial
Statement of November 30, 1989 as submitted. The motion was duly seconded and
carried unaninously.
Item III - Nominating Committee Nominations for DDS Vacancies
Mr. Finegan, as representative of the Nominating Ccmnittee, moved to
naninate inclUDbant 1tm ~, incumbant Teny Flowers, Carol Horne-Warren,
Michael Serotte, Walter Powell and Mark. Klein. The motion was duly seconded
and carried unanircousl y .
Item IV - Nominations from Floor for DDB Vacancies
Mr. Tan B:r:own,
Trickels Jewelers.
namdnation was duly
of 615 Cleveland Street, naninated Lillian Trickel of
Mr. Flowers IOOved to approvo the nomination. The
seconded and carried unanbnously.
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Item V - Other Business
Jean Sherry, of Pearson, Thomas, LKW, presented the ad that ran in the
December issue of the Maddux Report. In addition, alternate printing
styles for the logo were presented. Discussion ensued as to the logo for the
dCMntown that would be used.
Mr. 'l11anpson moved to accept the logo that is currently being used in the
Maddux Report magazine.
Mr. Grady commended Pearson, Thomas, LKW for the excellent placement of
the advertisement in the Maddux Report. He would like the ad agency to track
the responses received from the ad in the next 4 months.
Mr. Sternstein infonned the board that he is currently drafting a cover
letter that will be sent out with the inserts he received from the Maddux
Report. He will have the board review the letter before it is sent out.
Jean Sherry presented to the board photographs that will be u~ed in the
Recruitment Brochure and asked the board to choose which photograph they would
like used for the cover. The outline for the brochure was passed out for
review.
Mr. 'l11anpson stressed to the ad agency the importance of the locator map
in the brochure.
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Mr. Flowers moved to approve the recruitment brochure concept.
motion was duly seconded and carried unanimously.
The
Mr. 'l11anpson moved to approve the picture of the downtown area at night
for the cover of the recruitment brochure. The motion was duly seconded and
carried unanimously.
Nanqv DeGroot, Public Relations for Pearson, Thomas, LKW, presented to
the board the detailed outline of the public relations program planned for the
next year. They will begin sending the board members copies of all news
releases they send out to the media. They are also working on a media kit
that will be sent out with fact sheets about downtown Clearwater.
Mr. Sternstein stated that the derrographics for the area will be obtained
fran the market study. A draft of the market study has been completed. It
will go before the Carmunity RedevelofIl\ent Agency for approval.
Item VI - Board Ccmnents
Mr. Flowers cc:mnented the Holiday Parade was a success. The spectators
were approximately 2,000, which was very good for the weather conditions that
day. Cannittees are ready to start planning next year's parade.
Mr. Flowers camtented that the Cleveland Street area is showing great
signs of rejuvenation.
.
Mr. Flowers has had several property owners ask him for information about
problems with handicap accessibility in the streetscape project.
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