06-14-2004
AGENDA
COMMUNITY
REDEVELOPMENT
AGENCY.
06/14/04
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~ Clearwater
eRA Agenda
Date: 06/14/2004 1 :00 PM
Location: Council Chambers - City Hall
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Call to Order
Approval of Minutes:
04-12-2004
CRA Item
1 Approval of the Assignment of the CGllnc. Development Agreement with the
Community Redevelopment Agency to Crum Services Inc. and authorize the
appropriate officials to execute same.
2 Discussion and further evaluation of the CRA. DDB, and Main Street Program Trip to
Daytona Beach and Orlando.
Executive Director (Assistant City Manager) verbal reports
Other Business
Adjourn
CRA Summary
.
.: Clearwater
eJ2.A I
CRA Cover Memorandum
Iracklog-.tJJ!!ll.b_er: 616
l\cJl!alJ:::>_ate; 06/14/2004
Subject I Recommendation:
Approval of the Assignment of the CGI Inc. Development Agreement with the Community
Redevelopment Agency to Crum Services Inc. and authorize the appropriate officluls to execute
same.
Summary:
The property originally developed as the headquarters for IMR Inc., which is now owned by CGI
Inc., has been for sale for some time. Recently, a contract for purchase of the property hClS
been executed by a local company, Crum Services. CGI has formally contClcted the Community
Redevelopment Agency to request approval of the assignment of the Developn1ent Aqreelllent to
Crum Services.
Crum Services is an employee leasing and staffing business that also has business interests II)
insurance and payroll and benefit services. The company indicates they will be reloCc:lting their
corporate headquarters to the CGI property and will be relocating 200-250 employees to the site
upon purchase. Company representatives indicate that they will not be subleasing space in the
building, as they are experiencing rapid growth and expect to absorb the existing space in tile
property. However, subleasing of the space is a possibility in the future.
The development agreement between the CRA and CGI provides for the assignment of the
Development Agreement upon approval by the Community Redevelopment Agency. The
Development Agreement included terms for the original sale of the property to IMR and the
development of their corporate headquarters. Two Class A office buildings were constructed
which include a total of 129,000 square feet of space on approximately seven acres. An
additional 7.4 acres of property are available for future development. The 2003 assessed value
of the property by the Property Appraiser's Office is $12,450,000. The CRA and the City
committed to certain infrastructure improvements, environmental indemnification,
environmental remediation, fill material, improvements to surrounding streets, and reinvestment
of three years of tax increment revenue from the project toward streetscape improvements in
the general area. The respective commitments of the two parties have been fulfilled.
Environmental monitoring continues on a small portion of the site pending Florida Department of
Environmental Regulation clearance and the third year of tax increment has been collected and
set aside for the streetscape improvements in the area. CRA staff is currently developing
project parameters to utilize the streetscape funding.
The Legal Department has prepared a consent to Assignment Agreement that will be executed
by the Chairman of the CRA subject to approval by the CRA.
The CRA Executive Director and the City Attorney recommend approval of the assignment of the
Development Agreement.
Qrigjnatil."lg:. City Manager
Catt;gQJ,}'''';' Aqreements/Contracts - without cost
~u!nber of _e.I.ectr.ooK.d9cum.eJ1.ts_attach~q~ 1
Finanr.iallnfnrmatinn:
~ Cleanvater.
C :~::~:.::~~:.:;:~:':~:~~. .
Review Approval
Rnloh Stone
Gnrrv Brllmht'lc:k
Prlm Akin
Rill Hnrnp
Cvndie Goudeau
CRA Cover Memorandum
05~24-2004 10:26:42
06-03-2004 15:26:05
05-24-2004 14:34:59
06-05-2004 13:00:36
06-07-2004 08:05:06
R.e: CR-A I
CONFIRMATION OF CONSENT BY AGENCY TO
ASSIGNMENT AND ASSUMPTION AGREEMENT
The COMMUNITY REDEVELOPMENT AGENCY OF THE CITY OF
CLEARWATER, FLORIDA (the "Agency"), hereby consents to the assignment by
CGIINFORMATION SYSTEMS & MANAGEMENT CONSULTANTS, INC.
("Assignor") to CRUM PROPERTIES, LLC ("Assignee") of all of the Assignor's
right, title and interest in and to the Development Agreement entered into on
June 18, 1998 between the Agency and INFORMATION MANAGEMENT
RESOURCES, INC., as of the date hereof. The Agency further consents to the
Assignee's assumption of the performance of all the terms, covenants, obligations
and conditions imposed upon the Assignor pursuant to the Development
Agreement, and the Agency does hereby fully release Assignor from all obligations
under the Development Agreement.
IN WITNESS WHEREOF, the Agency hereby causes this consent to be
executed as of the day of ,2004.
COMMUNITY REDEVELOPMENT
AGENCY OF THE CITY OF
CLEARWATER. FLORIDA
By:
Brian J. Aungst
Chairperson
Approved as to form:
Attest:
Pamela K. Akin
City Attorney
Cynthia E. Goudeau
City Clerk
eRA]
.: Clearwater
eRA Cover Memorandum
I[~L~~lngJ'!!HJ1R~G 642
ActJJClIOAt~-=- 06/14/2004
Subject / Recommendation:_
Discussion and further evaluation of the CRA, DDB, and I'vlain Street Progrum Trip to Daytona
Beach and Orlando.
5 !!!Illnc:tCY ~
Representatives from the CRA/City Council, Do\'.mtown Development Board, and "'lain Street
Program along with Economic Development staff visited the cities of Duytona Beach unci Orlando
on May 13 and 14. The group met with city and CRA, DDB, and Mall1 Street program
representatives to find out how their programs are working, the relationships between the
groups, downtown strategies, etc. The group also visited the cities of Deland and Winter Park
and briefly toured their downtowns.
Staff has prepared a PowerPoint presentation of the trip summarizing several of the strategies
and programs in place in these citiE:s as well as lessons learned. The presentation identifies key
program highlights including marketing, development trends, incentives, streetscapes, publiC
parking, and retail/restaurant recruitment and summarizes lessons learned.
Daytona Beach and Orlando both had several successful stratefjies for Downtown revitalization
that may be applicable to Downtown Clearwater. Below are several initiatives/program ideas that
need further evaluation from staff:
~ Define incentive programs needed to spur desired downtown redevelopment, specifically
residential and entertainment (Project-based incentives, TIF rebates, Upfront cash)
1 Conduct an economic analysis to identify downtown's target markets
'I Develop a restaurant and retail recruitment strategy to cater to our target markets
.~ Develop special events downtown with focus on target markets
.. Strengthen our partnerships with property and business owners
1 Improve and create additional "Anchors" downtown specifically entertainment and public
spaces. This includes:
a) Redevelopment of Coachman Park
b) Development of a downtown Marina
t Develop a market connection between Downtown and Clearwater Beach
Q[[gjnc3ting~ Economic Development and Housing
C_atf2QQry: Other
PJlbJtcHeari09_: No
Finanr:iallnformalion:
Iyp_e_~ Other
BJd_ReqWire,ct~ No
Bi.cLExceptiQns;
Other
.
; Cleanvater;
CRA Cover Memorandum
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Other Contract?
No Cost
JB-Cl,J rr.eJ1L'Le.aLB_lJ'pg .e..t 1
No
EtLJd g~J .Adj US.tole.ot;.
No
C_u rrE;!.!1L'Le.a r Co.sJ:.
$0.00
Annual ORerating Cost:.
$0.00
IpJ~LC.9.~t~
$0.00
Re.view ARRroval
Reainald Owens
06-02-2004
Bill Horne
06-05-2004
C:vnrlip. (.iolldp;)11
06-07-2004
Ralph Stone
06-04-2004
11 :44:45
12:47:57
08: 16: 12
11:02:15
City of Clearwater
~iGle'arwater
~~
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Economic Development Team
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Daytona Beach Highlights
Main Street Program/eRA/DDS
Similar Geogrdpl1y
Special Events Focus
Targeted RetC"lIl Recruitment
PC"lItnerstllpS
1
City of Clearwater
Main Street Strategy
Identified 5 Target Customer
Prof lies
Special Events Cater to Target
Audiences
Reslaurclf)t l1nd Retllll Recrllltrm:llt
. RestClurl1llt Row'
Economic Development Team.
2
City of Clearwater
Economic Development Team
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City of Clearwater
Anchors
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Manna
Halifax Hlstollcdl f\luseurll
Se.Jslde MusIc TI1t'dtle, Llvply Ails
Center
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Economic Development Team
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City of Clearwater
Economic Development Team .
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City of Clearwater
Economic Development Team
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City of Clearwater
Economic Development Team
7
City of Clearwater
Economic DeveloPlllent Team
30-Story Mixed-Use $130M
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City of Clearwater
Economic Development Team.
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City of Cleal"\vater
Residentiallncentiv~s
First Incentive ProgrJnl Resulted III
1.385 Units
Paid Upfrol1t Cash to Developers.
Bonded $30 Million
Paid for Structured Parking. ImpZlct
Fees. ;:md DenSity Bonuses
Economic Development Team
10
City of Clearwater
Condos-Ground Retail $50M
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11
City of Clearwater
Economic Development Team
Plaza on Orange Avenue $140M
2,9 Acre Site In Downtown Core
370.000 Sq Ft Office
53,000 Sq Fl RetZlII/Reslaurant
12-Screen Movie TheZlter
26-S1ory 200-Unlt COndOllllrllU/ll
500 Czu PZlrklng GZlIZlUC
12
City of Clearwater
Orlando Lessons
Residential Incenllves Work
Residential Base Needs to Happen
Before Successful RetZlil
Conduct Due Dill~JP.llce on
Developers
Conduct Market Studies
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Economic Development Team
13
City of Clearwater
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Winter Park Highlights
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City of ClealWater
Economic Development Team
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. City of Clearwater
Economic.Development Team
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Economic Development Team
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City of Clearwater
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Lessons Learned
ResluPI1Ii.ll Resldelltl~ll, ReslcJei1llal
DefIIlP'Rf",II" Rt"t;lIl r-..'~llkel
Actively PllISlW T,lfcwl tv1~lIkets
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CURRENT MAJOR
DEVELOPMENT PROFILES
2nd Quarter 2004
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MAJOR DEVELOPMENT PROFILES
2nd Quarter 2004
PREPARED BY:
DOWNTOWN DEVELOPMENT BOARD
201 SOUTH ORANGE AVENUE, SUITE 1230
ORLANDO, FLORIDA 32801
TELEPHONE: 407.246.2555
FAX: 407.246.2848
WEB SITE: www.downtownorlando.com
ii
Project
Estimated Cost
Downtown Orlando
CURRENT MAJOR DEVELOPMENT PROFILES - 2nd Quarter 2004
1. OUC/Lake Highland
2. Inverlad -Ivanhoe Development
3. The Ivanhoe
4. 801 North Orange Avenue
5. Magnolia Park
6. North Orange Avenue Condos
7. Federal/Llvingston/Otey Place
8. Florida A&M College of Law
9. City View Apartments At Hughes Square
10. Hughes Square
11. Parramore Heritage Park & Pond
12. U.S. Federal Courthouse
13. Division Avenue Streets cape
14. Public Safety Complex
15. Carver Court - Hope VI
16. LYNX Central Station
17. OUC Chilled Water Building
18. Southern Community Bank Building
19. U.S. Post Office/Orlando Archdiocese
20. The Vue at Lake Eola
21. The Metropolitan at Lake Eola
22. Metcalf / Mercantile Bank Building
23. Church Street Station Renovation
24. The Esplanade
25. 55 West on the Esplanade
26. The Plaza On Orange Avenue
27. CNL Office Tower II
28. The Sanctuary
29. Eola South
30. The Plaza at Orlando Lutheran Towers
31. Osceola Brownstones
32. The Carriage House (ALF)
33. Star Tower Condominiums
34. The Jackson
To be determined
To be determined
$30 million
$11 million
$2.1 million
$50 million
To be determined
$22 million
$30 million
$23 million
$9.0 million
$82.7 million
$2.2 million
$30 - $50 million
$53 million
$29.2 million
$5.8 million
$10 million
$7.0 million
To be determined
$1.5 mllllon
$1.5 million
To be determined
See 55 West below
$130 million
$140 million
$40 million
$60 million
$6.5 million
$21 million
$5.0 million
$8.0 million
$30 million
$10 million
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3rd Quarter 2002
To be determined
Uptown
Lake Highland Drive and Alden Road
23-acre site slated for a 3-phase, master planned development. Phase I,
which has been completed, includes a Lake Highland Prep multi-purpose
sports complex with a soccer field, girl's softball field, baseball practice
infield and six tennis courts. In Phases II & III, the master plan proposes:
· 75 to 90 units of ownership housing adjacent to two community
parks
· A commercial/educational development project.
To be determined
QUC / Lake Highland Preparatory School
Tim Johnson - Downtown Development Board - 407.246.2555
Rick Parker - Orlando Utilities Commission - 407.423.9157
QUe/LAKE HIGHLAND
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
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2nd Quarter 2005
4th Quarter 2006
Uptown
889 N Orange Avenue on the southeast corner of Orange Avenue and
Marks Street.
157,950 square foot, 20-story mixed-use residential development on a
1.26-acre site that sits to the north of two (2) other new projects planned
along North Orange Avenue between Marks and Park Lake Streets in
Uptown. The INVERLAD development includes:
. 68 residential condominiums on floors 7 to 20
. 23,100 square feet of ground floor retail and restaurant space
along Orange Avenue and Marks Street
. 40,000 square feet of professional office space on floors 4 to 6
. 323-car attached parking garage
To be determined
Real Estate INVERLAD I Farmer Baker Barrios Architects
Chance Gordy - Real Estate INVERLAD - 407.420.9236
INVERLAD - Ivanhoe Development
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
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THE IVANHOE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
4th Quarter 2004
4th Quarter 2006
Uptown
Mid-block on the east side of Orange Avenue between Marks Street and
Park Lake Street
Approximately 238,600 square foot, 30-story mixed-use residential
development that sits in the center of two (2) other new projects planned
along North Orange Avenue in Uptown. The Ivanhoe includes:
. 220 residential condominium units on floors 2 to 30
. Four (4) 3,325 square foot town home units
· 5,000 square feet of ground floor retail and restaurant space
fronting Orange Avenue
. 330-car attached parking garage
$30 million .
GDC Holdings LLC / Farmer Baker Barrios Architects
Mike Mulhall- GDC Properties, Inc. - 407.478.7600
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801 NORTH ORANGE AVENUE
Start:
Completion:
Planning Area:
location:
Description:
Cost:
Participants:
Contact:
3rd Quarter 2004
4th Quarter 2005
Uptown
801 North Orange Avenue on the northeast corner of Orange Avenue
and Park lake Street
99,100 square foot, seven (7) story mixed-use professional office
development that sits just south of two (2) other new projects planned
along North Orange Avenue between Marks and Park lake Streets in
Uptown. 801 North Orange includes:
· 82,600 square feet of "for lease" and "for sale" office space on
floors 2 to 7
· 16,500 square feet of ground floor retail, showroom and
restaurant space along Orange Avenue and Park lake Street
. 345-car attached parking garage
$11 Million
Ustler II, Inc. I Farmer Baker Barrios Architects
Craig Ustler - Ustler Development - 407.839.1070
Ginny Spies - Trammell Crow Co. - Retail Leasing - 407.425.9700
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MAGNOLIA PARK
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Contact:
2nd Quarter 2004
1 sl Quarter 2005
Uptown
745 Magnolia Avenue at the southeast corner of Magnolia Avenue and
Park Lake Street.
Approximately 7,100 square foot, three (3) story mixed-use development
including:
. 1,700 square feet of ground floor retail space
. 2,660 square feet of medical office space on the 2nd floor
. 2,680 square feet of residential space in three (3) units on the 3rd
floor.
$2.1 million
Jeff Gaither - Cuhaci & Peterson Architects - 407.228.4219
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NORTH ORANGE AVENUE CONDOS
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Web site:
3rd Qtr 2004 - Tower I
3rd Qtr 2006 - Tower I
Uptown
759 North Orange Avenue on the east side of Orange Avenue one block
north of Colonial Drive.
Two (2) 20-story, luxury high-rise condominium towers totaling 400
residential units. Tower II is planned to begin construction upon
completion of Tower I. A Model Center and Sales office is located on
site at 759 N. Orange Avenue. Condominium units start at $195,000. The
mixed-use development will include:
. 17,000 square feet of ground floor retail space fronting Orange
Avenue
. Each high rise tower will have 200 condominium units and four 2-
story penthouse units
$50 Million
Royall Construction of Central Florida, hic.
David Barber - Director of Construction - 407.774.0303
Sarah Frye - Model Center & Sales Office - 407.420.2066
www.northoranqe.com
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FEDERAL/LIVINGSTON/OTEY PLACE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
To be determined
To be determined
Parramore
Area east of Lee Avenue, west of Parramore Avenue, north of Livingston
Street and south of Federal Street.
Mixed-use residential/retail neighborhood preservation development with
emphasis on residential owner-occupied properties. The 3.5-acre site will
include a range of housing types and pricing and is anticipated that 25%
of the project will include affordable housing.
To be determined
Community Redevelopment Agency
Joyce Sellen - Community Redevelopment Agency - 407.246.2555
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FLORIDA A&M COLLEGE OF LAW
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
1 sl Quarter 2004
3rd Quarter 2005
Parramore
Bordered by Hughey Avenue, Washington Street, Robinson Street and
Beggs Avenue.
The Florida A&M Law School is being developed on 3. 77 acr~s just east
of the Zora Neale Hurston State Office buildings. Currently in temporary
quarters in Downtown serving 200 full time law students, the new
159,600 square foot law school will include:
. 4-story Law Library
· 3-story Administrative offices and classrooms
· Law Clinic serving the public located on the north side of campus
· Open-air plaza located on the south side of campus
. 500 students at full enrollment
$22 million
Florida A & M University / City of Orlando / Orange County / Community
Redevelopment Agency
Percy R. Luney Jr., Dean - FAMU College of Law - 407.254. FAMU
www.famu.edu/law
8
4th Quarter 2001
4th Quarter 2003
Parramore
595 W. Church Street on the blocks bordered by Church Street, Terry
Avenue, Pine Street and Division Avenue
Located adjacent to the 198,000 square foot corporate headquarters of
Hughes Supply, Inc., this mixed-use residential development includes
both market rate and affordable housing units. An apartment leasing and
management office Is located at City View. City View includes:
. 266 apartment units
· 25,000 square feet of ground floor retail and restaurant space.
. 1000-car parking structure is shared between City View residents
and Hughes Supply employees
$30 million
Hughes Supply, Inc. / Bank of America Community Development Corp. /
Orlando Neighborhood Improvement Corporation (ONIC) / Community
Redevelopment Agency
Robert E. Ansley Jr., ONIC - 407.648.1623
Janet Galvin - Uberty Universal Mgmt.-Retail Leasing - 407.426.2300
www.citvvieworlando.com
CITY VIEW APARTMENTS AT HUGHES SQUARE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contacts:
Website:
9
HUGHES SQUARE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contacts:
4th Quarter 2001
3rd Quarter 2003
Parramore
One Hughes Way on the blocks bordered by Church Street, Terry
Avenue, Pine Street and Division Avenue.
Hughes Square is anchored by the corporate headquarters of Hughes
Supply, a Fortune 500 Company, and is located adjacent to the City
View apartments and 25,000 square feet of restaurant and retail space.
Hughes Square is:
· A 198,000 square foot, 5-story office building
· Corporate offices for over 500 Hughes Supply employees
occupying over 150,000 square feet
· Regional offices for the U.S. Attorney General occupying nearly
40,000 square feet
· Bank of America Express retail banking branch office
$23 million
Hughes Supply, Inc. / Bank of America Community Development
Corporation / Orlando Neighborhood Improvement Corporation (ONIC) /
Community Redevelopment Agency
Monroe Harrison - Hughes Supply - 407.841.4755
10
PARRAMORE HERITAGE PARK & POND
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
3rd Quarter 2004 - Phase I
3rd Quarter 2005 - Phase I
Parramore
Corner of Parramore Avenue and W. Church Street on both sides of W.
Church Street
Proposed 5.5-acre pond surrounded by a 1 ~-acre park, sidewalks,
decorative railing, landscaping, street lighting and grass. The pond area
will be approximately 20 to 28 feet deep and also serve as off-site
retention to support future development in the area. Complimenting the
park and pond will be new streetscape and street lights along W. Church
Street from Terry Avenue to Lee Avenue (Phase I). Additionally, the City
of Orlando is currently seeking federal grants to extend the streetscape
along Church Street from Lee Avenue west to the Citrus Bowl, which will
be Phase /I of the streetscape program.
$9 million
City of Orlando I Community Redevelopment Agency
Joe Lofaso, Public Works City of Orlando - 321.229.0286
Joyce Sellen, Community Redevelopment Agency - 407.426.2555
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u.s. FEDERAL COURTHOUSE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
2nd Quarter 2004
151 Quarter 2007
Parramore
Northeast corner of Division Avenue and Central Boulevard
An expansion and annex to the existing 280,000 square foot George C.
Young U.S. Federal Courthouse. The new Courthouse and George C.
Young Courthouse will be linked by a passageway between the buildings
and interface with the new Florida A&M Law School campus in a nicely
landscaped 1-acre urban park located at the corner of Washington Street
& Division Avenue. Upon completion of the new courthouse, the George
C. Young Courthouse will be renovated to provide space for the U.S.
Bankruptcy Court, Office of the U.S. Public Defender, Office of the
Attorney General and Office of the U.S. Trustee. The new Courthouse
and the current George C. Young Courthouse will be home to over 400
employees. The new U.S. Federal Courthouse will include:
. 6-story, 336,000 square foot state-of-the-art complex with office
and courtroom space
. Nine District Judge courtrooms
. Six Magistrate Judge courtrooms
. Several federal court agencies including the U.S. Marshall
$82.7 million
US Government Services Administration (GSA)
Joyce Sellen, Community Redevelopment Agency - 407.246.2555
Joe Wadelll Bob Egleston - HLM Design - 407.422.7061
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DIVISION AVENUE STREETSCAPE - Phase II
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2006
2007
Parramore
Along Division Avenue from Washington Street to Church Street
A new downtown streetscape design to include picture frame sidewalks,
brick-corner treatment, dual globe streetlights and minor realignment of
Division Street. Phase II of the streetscape project will start and complete
in coordination with the completion of the new U.S. Federal Courthouse
located at Division Avenue and Central Boulevard. Phase I of the
streetscape was recently completed between W. Church Street and Pine
Street on Division Avenue as part of the Hughes Square development.
$2.2 million
Community Redevelopment Agency I Federal Courthouse Project I
Hughes Supply, Inc.
Joyce Sellen - Community Redevelopment Agency - 407.246.2555
Downtown Orl~ndo
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PUBLIC SAFETY COMPLEX
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Contact:
To be determined
To be determined
Parramore
Bordered by Hicks Avenue, Division Avenue, South Street and Anderson
Street.
An 11-acre site to be developed for a new Public Safety Complex that
will serve as the command headquarters for the Orlando Police
Department. An approximately 200,000 square foot, state-of-the-art
complex will replace the old police facility on Hughey Avenue that was
built in 1972 and Fire Station 1 on Magnolia Avenue. The Complex will
be the City's largest building project since the TO Waterhouse Centre
was built in 1989 and will encompass an entire city block.
$30- $50 million
Tom Connery - City of Orlando Public Works - 407.246.3751
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14
CARVER COURT - HOPE VI
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
3rd Quarter 2004
3rd Quarter 2007
Parramore
North intersection of Westmoreland Drive and Gore Street on both sides
of street
HUD Hope VI neighborhood revitalization development on 17 acres for
mixed-income housing. Road improvements and enhanced landscaping
will be added to this new residential development. Funding approved in
2nd Quarter 2003 with infrastructure work to begin October 2004. An
approximate 36-month development process, Carver Court will include:
· 64-unit apartment building for the elderly
· 82 units of mixed-income rental housing
· 57 single family homes - affordable and market-rate
$53 million
Orlando Housing Authority
Vivian Bryant. Orlando Housing Authority - 407.894.1500
Pat Rice - Orlando Housing Authority, Planning - 407-648-0002
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15
LYNX CENTRAL STATION
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
1 sl Quarter 2003
3rd Quarter 2004
Central Business District
445 N. Garland Avenue, bounded by Amelia Street, Livingston Street,
the CSX Railroad and Garland Avenue
Six-story, 67,500 square foot LYNX headquarters with a LYNX Central
Station (LCS) connection terminal. The 18,000 square foot LCS terminal
will include 2,400 square feet of retail space and feature:
. 24 bus bays for various transit systems including
o L YMMO (Downtown Orlando free transit circulator)
o LYNX (Metro Orlando bus terminal and transfer station)
. Future light rail and commuter rail transit (Central Florida regional
system)
. Future high-speed rail (Florida system).
$29.2 million
LYNX I City of Orlando I State of Florida I Federal Transportation
Administration
Scott Field, Project Manager - LYNX - 407.841.2279 ext. 3003
City of Orlando Transportation Planning Bureau - 407.246.3395
www.Qolvnx.com
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16
QUC CHILLED WATER FACILITY
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
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3rd Quarter 2004
Central Business District
326 State Lane between Robinson Street and Livingston Street
An expansion of Downtown Orlando's chilled water district, the initial
phase of the facility will be a one-story, 6,000 square foot building with
3,000 tons and the capability to expand to a 12,OOO-ton facility.
Architecturally pleasing with surrounding landscaping, this north central
downtown facility will allow property owners, businesses and residents
the opportunity to reduce cooling costs and improve the reliability of their
air conditioning services.
$5.8 million
Orlando Utilities Commission (OUC)
Keith Rice, Orlando Utilities Commission (OUC) - 407.236.9682
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17
SOUTHERN COMMUNITY BANK BUILDING
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants
Contact: '
Website:
4th Quarter 2002
3rd Quarter 2004
Central Business District
250 North Orange Avenue located on the southwest corner of Robinson
Street and Orange Avenue.
Built in 1965, the 133,000 square foot, 16-story Southern Community
Bank Building is undergoing a complete interior and exterior remodeling
including new window replacement with metallic glass on all floors,
biometric security; fiber optic and T-1 connection lines; new HVAC
system, smart building technology, new washrooms and elevator cabs,
new main lobby, new electrical system, new roof, interior corridor
. finishes, outside landscaping and front sidewalk.
$10 million
J Raymond & Associates / Wakefield Beasley & Associates
Gary Tharp, GT Commercial - 407.709.2246
Bret Anderson, GT Commercial - 407.709.2246 for Office Leasing
www.qtcommercial.com
18
u.s. POST OFFICE/ORLANDO ARCHDIOCESE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
2nd Quarter 2001
2nd Quarter 2004
Central Business District
46 E. Robinson Street located between Rosalind and Magnolia Avenues
62,500 square foot building redevelopment with the U.S. Post Office
retaining 13,700 sq. ft. on the ground floor for postal services with the
Catholic Diocese of Orlando occupying 44,000 square feet spanning
three floors. The building will be used for St. James Cathedral's
administrative offices, an Activity Center and living quarters for visitors.
The redeveloped parking area will blend both the adjacent St. James
Cathedral and the Diocesan building in a campus-like setting.
$7 million
Orlando Terrace Inc.
Carol Brinati, Public Relations - Diocese Orlando 407.246.4800
19
The VUE AT LAKE EOLA
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
f': '
4th Quarter 2004
4th Quarter 2006
Central Business District
Southwest corner of Rosalind Street and Robinson Street
A 35-story, 323-unit luxury high-rise condominium tower on 1.74-acres
overlooking Lake Eola. A Model Center and Sales office is located at
426 W. Central Boulevard, just west of The Eola Wine Company.
Condominium units start just under $200,000. The Vue at Lake Eola
includes:
· 323 condominium units - 1, 2 and 3 bedrooms
· 6,000 square feet of retail space
. 3,000 square foot health club
. 660-car parking garage.
To be determined
Churchill Development Group / Westminster Partners LLC
Jill Carbone iii - Churchill Properties - 407.244.0089
www.vueorlando.com
20
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THE METROPOLITAN at LAKE EOLA
Start:
Completion:
Planning Area:
Location:
Cost:
Participants:
Contact
Website:
4th Quarter 2003
3rd Quarter 2004
Central Business District
151 West Washington Street at the northwest corner of Washington
Street and Rosalind Avenue
Description: Built in 1963, the former 6-story, 250-room Harley Hotel
adopted the Sheraton nameplate in 1999 and undelWent a $9 million
renovation and renamed the Four Points Sheraton Hotel. The hotel is
currently in the process of converting to a residential condominium with
all 128 units sold the first week on the market. Prices ranged from the
low $100,000s to the low $200,0005 up to $300,000 to $400,000 for the
penthouse units. The Metropolitan includes:
· 128 condominium units - 78 one-bedroom units, 41 two-bedroom
units and nine (9) penthouse suites
· Former restaurant space and banquet space will be renovated to
a T.V room/residential lounge
· A state-of-the-art gym will be added for condo residents and the
pool area will be upgraded.
$1.5 million
Eichenblatt & Company
Coldwell Banker The Condo Store - 407.849.0246
www.metropolitanatlakeeola.com
21
METCALF I MERCANTILE BANK BUILDING
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
151 Quarter 2003
41h Quarter 2003
Central Business District
100 S. Orange Avenue at the southwest corner of Pine Street and
Orange Avenue
Built in 1925. the 11-story, 34,800 square foot historic Metcalf Building is
undergoing major interior remodeling including new common area
finishes and refurbished elevators. Mercantile Bank and the Law Offices
of Alvarez. Sambol, Winthrop and Madson P.A. are major tenants at the
building.
$1.5 million
Kuhn Management Inc.
Cassy Turiczek - Kuhn Management - 407.540.9966
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22
CHURCH STREET STATION RENOVATION
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
3rd Quarter 2003
2nd Quarter 2004
Central Business District
Block bordered by Garland Avenue, CSX Railroad tracks, Pine Street
and South Street
The historic seven (7) building, 350,000 square foot Church Street
Station entertainment complex is undergoing major exterior and interior
renovations and being retrofitted for office, restaurant and retail space.
New tenants include:
. TooJay's Gourmet Deli, Dingo's Australian Restaurant, Amura's
Japanese Restaurant, NYPD Pizza, EverTea Tea Trade House,
The Improv Comedy Club and Church Street Antiques.
. Corporate headquarters of TransContinental Companies, a
leading recording and music industry organization
TransContinental will move into the 100,000 square foot Exchange
Building located at the southeast corner of Garland Avenue and Pine
Street. Along with TransContinental Headquarter offices, The Exchange
Building is being retrofitted to include:
. Music and recording studios for Transcontinental Record clients
. Approximately 15,000 square feet of ground floor restaurant and
retail space along Pine Street and Garland Avenue.
To be determined
FF South Inc. I TransContinental I Community Redevelopment Agency
Robert Kling - Church Street Station - 407.318.8000
Don Seligman - Quest Co. - 407.786.4001 - Office & Retail Space
www.churchstreetstation.com
23
THE ESPLANADE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
2nd Quarter 2004
2nd Quarter 2005
Central Business District
54 W. Church Street between Orange Avenue and Garland Avenue
across from the 55 West condominiums.
The Esplanade is the initial phase of the 2-phase redevelopment of
Church Street Market and involves major renovation and improvements
to the south side of the complex at 54 W. Church Street. A roundabout
on Church Street is envisioned to provide a focal point between The
Esplanade and the residential towers across the street at 55 West.
Renovations at The Esplanade include:
. Adding skylights and additional balconies to enhance outside
dining; removing all pitched roofing and adding new parapets with
stone cornices; renovating the existing bridge over Church Street
. Complete facelift to match the 55 West condominiums
. Current stage and A TM kiosk at street level will be replaced with
extensive landscaping. shade trees and a fountain
. An upscale food court on the 1 stlevel is planned with restaurant
and retail establishments completing the 2-f100r redevelopment.
See 55 West at The Esplanade
Euro American Advisors / City of Orlando
Mike Spiker . Euro American Advisors - 813.353.8800
Don Seligman - Quest Company - 407.786.4001 - Retail space
www.fiftvfivewest.com
24
55 WEST AT THE ESPLANADE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
3rd Quarter 2004
4th Quarter 2006
Central Business District
55 W. Church Street between Orange Avenue and Garland Avenue.
A two-phase redevelopment of the 2-building, two-story 70,000 square
foot Church Street Market entertainment complex. Phase II will be the
redevelopment of the north side of Church Street Market at 55 W.
Church Street. The existing 2-story building will be redeveloped into a
30-story, mixed-use luxury high-rise condominium. A Model Center and
Sales office is located across the street at 54 W. Church Street.
Condominium units start at $200,000 up to $1.5 million for a 2-f1oor, 6000
square foot penthouse. 55 West at The Esplanade includes:
· 354 condominium units on floors 9 to 30
. 25,000 square foot fitness club
· 20,000 square feet of office space
· 63,000 square feet of retail and restaurant space
· 10,000 square feet of space dedicated to the arts
. 1,000 car-parking garage
$130 million
Euro American Advisors / City of Orlando
Mike Spiker . Euro American Advisors - 813.353.8800
Maria Blanchard - Olde Town Brokers - 407.425.5069 -Residential Sales
Don Seligman - Quest Company - 407.786.4001 - Retail Space
www.fiftvfivewest.com
25
THE PLAZA ON ORANGE AVENUE
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
2nd Quarter 2004
4th Quarter 2006
Central Business District
101 S. Orange Avenue on the blocks bordered by Orange Avenue,
Magnolia Avenue, Pine Street and Church Street.
Mixed-use redevelopment of a two (2)-block, 2.9-acre site in the
Downtown core featuring office, retail & restaurant, residential and
entertainment space. The redevelopment will include a 12-screen, state-
of-the-art Movie Theater operated by AmStar Entertainment, two (2)
high-rise office towers (12-story and 17 -story) and a 26-story residential
condominium tower. Asking sales price for office & retail condominium
space is $225 per square foot with asking lease rates of $27 per square
foot for office and $28 to $30 per square foot for retail space. The Plaza
on Orange Avenue includes:
· 370,000 square feet of office space
· 53,000 square feet of retail space
. 53,000 square foot movie cinema
. 200 condominium units (approximate)
. 500 car-parking garage.
$140 million
Downtown Land Holdings LLC / Community Redevelopment Agency
Cameron Kuhn - Kuhn Management - 407.540.9966
Tom Cook Commercial- 407.420.1300 - Office and Retail space
www.plazaorlando.com
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26
CNL OFFICE TOWER II
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
2nd Quarter 2004
4th Quarter 2005
Central Business District
400 S Orange Avenue on the south side of South Street between
Orange Avenue and Boone Avenue adjacent to Orlando City Hall.
10-story, 260,000 square foot corporate headquarters expansion for CNL
Financial Group, a Fortune 500 company. Late April 2004 ground
breaking. This high-rise office development has:
. Over 400 new CNL employees occupying 85,000 square feet
. Law firm of Akerman, Senterfitt & Eidson P.A occupying 80,000
square feet
. Speculative office space and ground floor retail and restaurant
space for lease
$40 million
CNL Financial Group
Jay Berlinsky, CNL Realty - 407.650.1000
Scott Bell - Carter & Associates - 407.420.1300 - Office & Retail space
"-.
27
3rd Quarter 2003
1 st Quarter 2005
Eola
100 S Eola Drive on the southwest corner of Eola Drive and Pine Street
18-story, 670.000 square foot mixed-use, luxury high-rise condominium.
A Model Center and Sales office is located at 509 E. Church Street.
Condominium units start at $200,000. The Sanctuary includes:
· 178 condominiums - 166 residential units and 12 penthouse units
. 11,500 square feet of office space
· 12,000 square feet of retail and restaurant space
· 5.200 square feet of condominium amenities
· 4-story attached parking garage for 361 cars.
$60 million
Historic Creations
Steven Kodsi, Historic Creations - 407.294.7931
Jennifer Tyre, The Sanctuary Model Center & Sales - 407.422.4664
www.sanctuarvdowntown.com
THE SANCTUARY
Start:
Completion
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
28
EOLA SOUTH
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
4th Quarter 2003
3rd Quarter 2004
Eola
Southeast corner of S. Eola Drive and Central Boulevard
Four (4) story, 23-unit luxury residential condominium development on
.67 acres. Honored with Award of Excellence for Best New Design by
the American Institute of Architect (AlA) Orlando Chapter. Prices begin at
$300,000 to just under $1 million for a penthouse unit. Eola South
includes:
. Contemporary urban architecture with ground level parking
· Residential units on floors 2 through 4 with penthouse units
· Two-to-three bedroom units ranging from 1,500 to 3,000 square
feet
$10 million
Eola South LLC
Craig Ustler, Eola South LLC - 407.839.1070
Olde Town Brokers - 407.425.5069 - Residential Sales
29
THE PLAZA at Orlando Lutheran Towers
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
Website:
3rd Quarter 2004
3rd Quarter 2006
Eola
Block bordered by Jackson Street, Osceola Avenue, Church Street and
Broadway Avenue
Upscale, mixed-use luxury high-rise apartment homes for active seniors
55 years of age & up. A Model Center and Sales office is located on site.
Entry fees for residential units begin at $145,000 for 1-bedroom units
with monthly rents beginning at $1,950. The Plaza includes:
· Two eight (8) story residential towers connected by a 4-story
residential mid-rise - 1, 2 & 3 bedrooms
· Retail shops, cafs, pharmacy, concierge and state-of-the-art
fitness center
. Two restaurants located on the 8th floor overlooking Lake Eola
· 286-car parking garage.
$21 million
Orlando Lutheran Towers
Kevin Warwick, Hardin Construction - 407.352.2233
Kerry Kummer - The Plaza - 407-206-7311 - Residential Info.
www.theplazaorlando.com
30
OSCEOLA BROWNSTONES
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
It
---- -. ~.
2nd Quarter 2004
2nd Quarter 2005
Eola
Northwest corner of South Street and Osceola Avenue between South
Street and Jackson Street.
Three story, 26-unit townhouse development on 0.65 acres. Priced in
the mid-$200s. Scheduled groundbreaking is April 2004. Traditional city
brownstones, the residential project includes:
· Four residential buildings with 2-story units above a ground level
garage.
. 2-bedroom units ranging between 1,200 to 1,500 square feet
$5 million
Osceola Brownstones LLC / Urban Studios Architects
Picton Warlow IV - Osceola Brownstones LLC - 407.843.3445
Olde Town Brokers - 407-425-5069 - Residential Sales
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31
To be determined - Preliminary plans
To be determined
Eola
620 Mariposa Street between Summerlin Avenue and Jackson Street.
Four (4) story, 64,000 square foot Assisted Care Living facility with 66-
beds and roof top garden and main entry walkway feature on Jackson
Street.
$8 million
Dick Davis
Davis and Associates
407.839.2099
THE CARRIAGE HOUSE (ALF)
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
32
STAR TOWER CONDOMINIUMS
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
1 sl Quarter 2005
1 sl Quarter 2007
Eola
429 E Jackson Street bounded by Mariposa Street to the north. Osceola
Avenue to the east, and East Jackson Street to the south.
Proposed 18-story, high-rise residential condominium on approximately
.60-acre site. The development will feature a structured, integrated
parking garage on floors 1 thru 5 with water features located on the
southeast corner of the tower. STAR Tower will include:
. 115 condominium units
. 3,000 square feet of ground floor retail and office space.
$30 million
Historic Creations I Royal Palm Homes
Steve Kodsi, Historic Creations - 407.294.7931
33
THE JACKSON
Start:
Completion:
Planning Area:
Location:
Description:
Cost:
Participants:
Contact:
3fd Quarter 2004
3fj Quarter 2005
Eola
521 E, Jackson Street on the northwest corner of Jackson Street and
Eola Avenue
Approximately 65,700 square foot, 8-story residential condominium
development located on a .65-acre site. The Jackson will include:
. 51 condominium units with balconies on floors 3 to 8 - (10 one-
bedroom; 25 two-bedroom; 11 two-bedroom with den; and 5
penthouse suites)
· First two floors will offer associated parking for 69 cars
S10 million
B.A. Jackson Street Condominiums LLC / Real Estate INVERLAD N.A.
Mr. Chance Gordy - 407.420.9236
Edward Johnston - Real Estate Gallery - 407.425.2800 - Residential
34
Multi-Family Project Incentive Criteria
To promote multi-family housing as a vital base for revitalizing Downtown Orlando, the
Community Redevelopment Agency (CRA) may provide the following incentives on a project-
by-project basis:
. Infrastructure improvements (e.g. streetscape, plazas, drainage, water and sewer
improvements),
. Funds for sewer and transportation impact fees,
. City of Orlando permit fees,
. Funds to support parking,
. Other incentives as determined by the CRA,
. The Community Redevelopment Agency/City staff has authority to negotiate incentive
packages that meet the policy criteria,
. All incentive packages must be approved by the CRA.
To be eligible for the above incentives, the multi-family housing projects must meet the
following criteria:
1. Projects must be consistent with the Growth Management Plan and the Downtown
Orlando Redevelopment Area Plan policies for downtown housing.
2. There must be potential market availability or absorption to support the number of rental
or for sale units proposed.
3. Demonstrate cost effectiveness of the project and project affordability.
4. Pay back period of tax increment funding generated by the proposed project should not be
more than ten (10) years.
5. Developer is to provide a minimum equity contribution of20%.
6. Meet the parking requirements, are accessible to transit, have linkages to the surrounding
neighborhood or downtown development, will generate an increase in tax increment
revenues and whose design is consistent with City policies.
'\
,
1\lEl\lORANDUl\1
TO: Derek C. Burke, Chairman
James \V. Kersey, Vice Chairman
Bonnie G. Stacks, Secretary
Robert E. \Vindham .
Pat Christiansen
Mary I. Johnson
Laurence C. Hames
FRO~'l: Thomas R. Kohler, Executive Direct~
DATE: October 23, 1998
SUBJECT: Housing incentive progr~11
Staff has been further refining th~ o1?jecti\'es and criteria for providing incentives to
developers of do\\nto\\n market rate housing. One adjustment that has been added is a
weighting factor that encourages maxiIT'Jzing allowable density. Another is additional support
for larger units which c:reates more opportunities for higher household incomes. This ,,;11
provide an increase in disposable income in do\\nto\\n which should support a greater retail
market. Attached is the revised incentive program.
Based on this incentive package, staff is recommending the approval of the funding
support of the proposed 230 unit \Va\'erly high-rise apartment complex to be developed by ZOM.
The attached financial information is provided for your reference. The overall proposed
incentive package comes to S15,482 per unit. In summary, the recommendation is based on the
following:
. The project is of the highest quality and \\;11 help create a benchmark for future
comparables for financing dO\\l1tO\\l1 housing.
. The unit sizes and number of bedrooms should appeal to household incomes in excess
of $80,000 per year; 400+ residents \\ill generate in excess of S 17M per year in
disposable income.
. The exemplary building design will be a landmark feature on dO\\nto\\n's sh.)'line.
. The site is proximate to the core, eliminating many vehicle trips.
. The payb~ck on the DDB/CRA's i11\'estment is less than ten years.
o The equity participation by ZOM is in excess of 30%.
o Pem1anent financing is currently in place.
. Project can be under construction as early as February, 1999.
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Memorandum
Page 2
In summary, the quality of design, the integrity and reputation of the developer and the
economic impactofthe project all indicate a successful development. Staff feels that the
\VaverIy would be an excellent project to initiate our market rate housing incentive program.
TRK/sc
Attachment
cc: Mayor Glenda E. Hood
Brenda C. Robinson
G. Michael Miller
Stacey Adams
,
The 'Va"erly at Lake Eola (ZOl\1) (230 units; 435 bedrooms)
1.
II.
294,000 n.l.s.f. x $5 =
425 - 70 (surface) - 60 (retail spaces) x $3,750 =
$1,4 72,000
$1,218,750
870.000
$3,560,750 or $15,482/unit
..' -' _.- .-.......
III.
200/200 x (1) x $2000 x 435 bedrooms =
Tax Increment Projections:
$29,733,000 x .012355 = $367,359
Full payback occurs about 9th year
....
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MEMORL\NDUM
TO: Derek C. Burke, Chninnan
Bonnie G. Stacks, Secretary
Robert E. \Vindham
Pat Christiansen
Sarah Kelly
Mary 1. Johnson
Laurence C. Hames
FROM: Thomas R. Kohler, Executive Direct~
DATE: November 12,1998
SUBJECT: Proposed incentives for Post Park Plaza and Echelon at Chaney Place projects
Based on previous criteria established by the Board, the following incentive packages are
recommended:
Post Park Plaza
Locntion:
Project:
Project Costs:
Number of Units:
Central and Osceola
Renovation of existing Park Plaza Building into 121 apartment
\.Ini ts; construction of 121 new uni ts with 480 car parking structure.
$31,630,000
242 units, 377 bedrooms
Formula for Incentives
1. Building permit nnd impact fee assistance at $5/n.1.5.f.
180,400 n.1.s.f. of new constnlction x $5 = $902,000
II. Structured parking grant at $3,750/space (above grade)
377 spaces 'x $3,750=$1,413,750 '
III. Density Bonus: units developed/units zoned x $2,000 x # of bedrooms
75 units175 units x $2,000 x 377 = $754,000 . .
Project payback is less Hum ten years $3,069,750 or S 12,685/unit
. ~ !>41 - . ~~
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DoWNTO\\'N DE'-UOrME:-."T 8oAAo
100 Sex:rn OV.ANGE Avc:-'ve, NI."lli FLOOR, ORl..Ar-."OO, FLORIDA 32801
PHoNe (407) 246-2555 FAX (407) 246-28-+8
.....
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lviemorandum
Page 2
Echelon at Chanev Place
Project:
Project Cost:
Number of Units:
North Orange Avenue, west side across from First Union Building
and old First National Bank Building
A four+ acre vacant site; development of a four story, 296 unit
complex with 440 car parking structure.
$26,000,000
296 units; 433 bedrooms; 75 units/acre
Location:
Formula for Incentives .
I. 261,000 n.l.s.f. x $5 = $1,305,000
II. 330 parking spaces x $3,750 = $1,218,750
III. "'(125/200 x (-1)) x $2,000 x 433 bedrooms = ($541,250)
Total $1,982,500 or $6,697/unit
'" Because the development does not maximize the density of units per that allowed by
zoning, a discount factor is used. Zoning on this site allows 200 units/acre; project will be 75
units/acre thus 200- 7S = 125 units not developed + 200 units allowed x (-1) x $2,000 x 433
bedrooms = $541,250
Project payback is less than ten yeats. Attached is the payback schedule for both Post
Park Plaza and Echelon at Chaney Place.
TRKJsc
,
...
downtownorlando.com
MEMORANDUM
Derek C. Burke, Chairman
Pat Christiansen, Vice Chairman
Sarah Kelly, Secretary
Bob McClelland
John Hillenmeyer
Mary I. Johnson
Thomas R. Kohler, Executive Direct~
DATE: October 21, 1999
TO:
FROM:
SUBJECT: Echelon Uptown incentive package proposal
Per previous direction from the DDB, the Echelon Uptown project (Marks Street
city property) is being recommended for approval. Based on the established formula the
apartment complex is eligible for a total ,of ti ,4 7~ 11 f) in incentives as follows:
$/, <6~gl&tfo
Permit and Impact Fee Support:
# leasable square feet x $5 = 226,034 x $5 = $1,130,170
Parking Support:
# of spaces - # surface spaces x $3,750
353 spaces - 69 surface spaces = 284 x $3,750 = $1,065,000
Discount factor for not maximizing density:
total # units/maximum # units allowable under zoning
x (-1) ($2,000) (# of bedrooms)
103/200 units per acre x (-1) ($2,000) (351) = ($361,530)
Total $1,130,170 + $1,065,000 - $361,530 = $1,833,640
The parking support payment (less the discount) will be made in four equal
payments of $175,867.50 beginning on the date garage is opened to vehicular traffic and
the three subsequent annual anniversary dates.
The DDB/CRA Advisory Board will be asked to approve the recommended
incentive package. This will close out the incentive program as originally approved by
the DDB/CRA Advisory Board.
TRK/sc
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Communil\
Redl!\'tlop~"'I'1
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LINCOLN AT DELANEY SQUARE
SUMMARY OF HOUSING INCENTIVE PROGRAM FORMULA
Project Description:
Number of Units: .... ........ ..... ................... .364
Total Hard Costs: .....................................$23,820,695
Total number of Bedrooms: .....................475
Total Rentable Square Feet: .....................331 ,251
Total number of garage parking spaces: ..586
Total number of paring above grade:.......492
Zoning classification: ...............................AC3A
Number of Acres:...... ..................:...... .... ..4.235
I. Building permit and impact fee assistance @ $5.00/nrsf
331,252 sq. ft. x $5.00 = $1,656,255 - $113,074 (impact fee credits) = $1,543,181
II. Structured Parking grant at $3,750 per space on above grade spaces only not to exceed
the total number of bedrooms in project.
427 x $3,7~0 - $1,781,250
III. Density bonus/(penalty): (allowable units-proposed denisty per acre/number of units
allowed) (-1) x $2,000 x total number bedrooms
(200-86)/200 x $2,000 x 475 = ($541,500)
Total incentives package: $2,782,931
Incentive/unit = $7,645
$23,820,695/1000 x 12.3555 mils = $294,317 tax incrementlyearwill payback incentives
in less than 10 years
IV. Payout Schedule (attached)
,
.
.
RESIDENTIAL DEVELOPMENT CATALYST PROGRAM ELEMENTS
Residential development is a key component to successful Downtown revitalization. Benefits
include an expanded tax base, increased retail demand, increased overall vitality, expanded
customer base for existing businesses, efficient use of existing infrastructure and encouragement
of responsible development patterns.
Continued success of the downtown multifamily market will depend on the CRA's ability to
promote development opportunities to the private sector. It should be noted that housing projects
within the downtown would typically require higher rents than other projects because of land
cost. It may be necessary that some form of public incentive be offered to developers as a means
of reducing development costs per'square foot in order to guarantee rents/sale prices, which are
more affordable and competitive.
PRIOR CRA INCENTIVES
In 1999 the Community Redevelopment Agency (CRA) initiated a successful residential
incentive program designed to encourage downtown multifamily development. At the time,
multifamily housing product was nearly non-existent. Today, as a result of the initial CRA
residential incentive program, there are 1,385 units within five projects: Post Parkside with 244
units, Echelon at Cheney Place with 303 units, The Waverly at Lake Eola with 230 units,
Lincoln at Delaney Square with 364 units and Echelon at Uptown with 244 units. These
developments have been well received and have generated a new level of urban vitality within
Downtown Orlando.
These five projects could be characterized as the "Pioneer Phase" of downtown multifamily
development. Because the downtown multifamily market was largely "untested," the CRA
initiated an aggressive incentive policy designed to jump start development. Below is an
overview of the prior program:
· Building permit and impact fees assistance at $5 per n.l.s.f.
Sewer impact fees, transportation fees, water tap fees and building p~rmits average about
$5 per square foot
· Structured parking grant at $3,750 per space (above grade only).
Calculations are based on 45% of cost of structured parking space less number of surface
level spaces for residential units only - no retaiVoffice spaces included.
· Optimum Density Bonus at $2,000 per bedroom
,
.
.
RESIDENTIAL DEVELOPMENT CATALYST PROGRAM ELEMENTS
Density bonus "kicks in" only if maximum allowable number of units are being
developed per zoning category.
# of units developed + # of units allowed x $2,000 x # of bedrooms == density bonus
BENEFITS OF DOWNTOWN RESIDENTIAL
The Downtown Plan (Downtown Outlook) emphasizes the importance of encouraging additional
downtown multifamily development. Benefits of such development include:
. Continued development of Downtown Orlando as a true 24/7 neighborhood
. Takes advantage of existing infrastructure and reduces urban sprawl
. Increases the tax base
. Strengthens and supports additional retail development
. Complements other public and private investments within downtown
. Activates pedestrian activity resulting in a safer and more vibrant downtown
PROPOSED PROGRAM
Naturally, the initial incentive funding phase was not envisioned to be an indefinite program.
The downtown multifamily product has proven its ability to compete within the regional
marketplace, however, a more conservative Phase IT approach is recommended in order to
continue residential development within downtown.
To promote,multifamily housing (rental and ownership) as a vital base for revitalizing
Downtown Orlando, the CRA may provide a Tax Increment Rebate on a project-by-project
basis.
The residential Development Catalyst Program is designed to offer aTax Increment Rebate to
the developer based on project characteristics, or elements, and a proven need for eRA
involvement in order to make the development financially feasible. This program is entirely
performance-based and does not involve any up-front cash incentive dollars. In other words, the
Tax Increment Rebate is activated after the project is complete and is generating Tax Increment
into the CRA. Only addition Tax Increment generated by the project will be considered and it is
not expected to exceed a rebate greater than 50%. It is also expected that the percent rebate
would decrease annually over the life of the agreement. Construction start deadlines and other
performance benchmarks would be built into each agreement.
2
,
t'j
.
\
RESIDENTIAL DEVELOPMENT CATALYST PROGRAM ELEMENTS
The percent rebate would be based on the following elements categorized by priority.
. Ultimate desired elements:
. High-rise development incorporating a minimum of 200 units (or maximum density
allowed by zoning).
. Block bounded by Orange Avenue, Pine Street, Magnolia Avenue and Church Street
based on over a decade of blight.
. Street level frontage use designated and leased to "super" destination activity uses (with
defined minimum square feet, examples could include urban grocery store, cinema).
. Highly desired
. Mixed use - minimum of two additional uses including minimum of one destination
activity. (Residential minimum of 50%)
. Ground floor use completely designated and leased to "super" destination activity uses
(with defined minimum % square feet).
. Projects within the defined Destination Activity Catalyst Zone in the Downtown core.
. ~ershipunits
. Mixed income rental or ownership
.. Projects west of 1-4 within defined area.
. Desired
. Live/work, artist and student housing
. Reactivation of upper floor space
. Balance ofCRA outside of Destination Activity Catalyst Zone with focus on identified
nodes.
. Required
. Standard design review with focus on substantial/long lasting building materials
. Public Art component
. Perfonnance measures/deadlines
. ,Demonstrated need
. Duration of rebate should be appropriate to demonstrated need (estimated 10-12 years).
3
RETAIL DEVELOPMEl';T l~CENTIVE POLICY
The proposed DO\\l1tO\Vn Plan Update recommends that an incentive program be
developed to encourage quality retail and restaurant development. Based on that
recommendation) this policy has been drafted for review and input.
There are two distinct retail development opportunities that should be addressed by
policy - ney.. construction and existing buildings. \Vithin the existing building category,
historically designated properties should be a focus.
Based on policy formulas on the housing and hospitality developments, the following is
proposed:
New Construction
. lmp~ct and building fees:
$7.S0/sq. ft. for retail
SIS/sq. ft. for full service restnurnnts (see ntt:1ched definition in City Code)
. Parking support:
S3.750/space for public parking designated for retail (cnlculated on smlctured parking
above the ground floor).
. Fa<;:ade Grants:
Eligible for IIp to S20,OOO/fa<;:ade match for ground floor retail space.
. Additional imp:1ct fee/building permit fee credits of S30/sq. ft. for a grocery store type
rdail (4,000 sq. ft. or more)
Existing Building
· Credit for c~~jsting sewer and traftic impact fees (highest previous us~)
. Impact and building fees:
S7.S0/sq. ft. for retail
S IS/sq. ft. for full service restaurants
,
. Eligible for lip to 520,000 matching grant for fayade improvements.'s:xe fa<;:ade if
multiple stores.
. I-listoricnl designation bonus:
Local historic designation is basis for eligibilit}..
$30/sq. ft. additional credit for retail/full ser....ice restaurant lIse
A totnl incentive funding cap not to exceed S1.5 million is suggested. All of the above
incentives are governed by a 10-year ':payback" fonnula based on tax increrrient re\"enues
generated from the new or renovated development. Projects in the Parramore area may exceed
the'.1 O-year payback formula on a case-by-case basis, but in no event be greater than 20 years.
The retail incentive program should only be available in designated retail nodes, which
are listed in the policy.
The retail incentives should only be available for the specific types of retail we want to
encourage. These uses should be identified in the retail policy.
The mandatory ground floor retail requirement in the LDC should be evaluated and
revised in conjunction with Retail Development Incentive Policy.
. Locations need to be revised,
. ' Some locations may need more than 50% set-aside,
. Review and revise the list of.pemitted retail uses as identifled in, the Fa9nde Design
Guidelines,
. Review language for aHowing window displays instead of retail.
2
,
TITLE II CITY CODE"
Chapter 58 ZONING DISTRICTS AND USES
PART 4. OTHER SPECIFIC USES AND STRUCTURES
4B. ALCOHOLIC BEVERAGE ESTABLISHMENTS
4B(1h ALCOHOLIC BEVERAGE ESTA8L1SHMENTS INSIDE THE AC.JAt DISTRICT
Sec. 58.707. Exce~tions to Distance Reguirements.
See, 58.707. Exceptions to Distance Requirements.
The sate of alcoholic beverages for on-premise consumption or the package sale 0: c':oholic beverc::s shall
be exempt from the provisions of Section 58,705 for the following, as described be!.::;.... , ~
Full-service restaurailts.
Pllblicly.ol,'/ned fadlilies,
6?rs/nightcl:Jbs i;) hotels or motels \'/h~re there is no direct access f:: "':". or to t:,e ou~~'::::
Package S2~e of Beer and/or Wine.
(a) Full-Service Restauranls. The provisions of Section 58,705 (above) s~,:': not a;>ply to t"'.:: sale of
alcoholic beverages for on-premise consumption at a full service restaurant i-, full-service res~3'Jrant is
defined as an esta~hshment serving full-course meals and engaged primc.;>/ in the serviCe of food
and non-alcoholic be'/erag~s. with alcoholic beverages generally only cons'.:",:,,::d or s:itd in cc;'\nection
with the consumption or sale of food during all hours of operation, A full-ser,,:::: restaurailt maj have a
bar area in wh:ch a::::oholic beverages are served and consumed without ti".: ::companying sales and
consumption of food; ho','/ever, such bar area sha:1 be no more than twel\': :::rcent (12%) c: the total
giosS roo: C!r~:l of the fuB-service restaurant.
An establishment which contains pool t3o!as, video games, a ~ :"ge, live ente:iainment.
i!lumina:ed or non-illuminated signs advertising alcoholic be'/erc;:s, permits da:".cing. or
\',hi:h has I:va music or plays recorded music at a level above 7:' decibels (maas'Jred six
inches from the source). shall not be considered to be a L:':-seNice resta;.o,ant. An
eslablishm.::nt ,,,,hich charges a cover charge al any lime shall not c:: considered a fl!!I.service
restaurant. An establishment '.'Ihich advertises anything other than t~,: sale of food shall not be
considered a full.service restaurant.
The full-ser\'ice restaurant must have permanent kitchen facilities I: ::ted \'/ithin the premises
in v/hich full-course means are regularly prepared for service to pa~::ils of the esta~iishment.
Such kitchen facilities must be designed. constructed. equipped c. -:l maintained tJ a:tually
albw prepa:atio:1 of food in sufficient quantities to serve full-couis: r,eals sirnultane::'Js!j' to 2
nurnb-e"r of ratrons equal to at least fifty percent (50%) of the re:~j patron cara:::y of th~
restaurant. No person shall attempt to circumvent the intent of t-':s Part b, an e:tif;ce or
scheme. SUGh as the serving of stock meals. Stock meals as 1..::::1 here::) are ceflr,ed to
include anj refer to the serving of cold plates, snacks, pre'liolJsly-::epared sand'.'.::hes and
an,! other ljpe of meal which is capable of being served to more th;. Cone cus~omer.
The dining area sha!1 conlairl tables and chairs or booths of stan::'j table height. CO'Jnt~r5
and tables of cocktail table height shalt not be permitted. All table: ;:1a!1 m=~t or E\:ee::l tne
minima!l,! a:ceptable standard of 256 square inches of table spa':: ;~. patro;')
Th':! bar ar~3. if one e:<ists. shall b~ visuall,! or physicaliy separa~:: :.om the rema::-,.::r of ~he
full-service restaura:lt aild shall include the bar itself. 2:;Y s~or:': chairs or oth~' s::atl.n9
adjacent to the bar. and any other seati:)g separated from the r::-::inder of the U:-servlc~
restaurC!nL The bar shall be accessible only from within the fu:l.s~-;:ce res~auran~ e1:i she:1
not ha'/e d:ract customer access to or from tne outside. "
(b) Publicly-Owned FacilWes, !he prolJision.s of Section 58.,705 (above) s~='I.~C!t e;iplJ',t? :-e sale 01
alcoholic beverag::s for on-premIse consumption at an establishme:'lt loca~~: ','lItntn a faCIlity (.'.'m~d by
the public where the primaf'j purpose and design of the facility is to acc:-,"i1oda~i: the a5::rI,:::>ly of
people for entertainment or recrea:ion,
...IomJsapLc\II?"c\\'query=5S.707 &infob~se= 13 349.nfo&record= {3 B6D} &so:=:?Jge=Doctlme:-.t4Z/14/00
.
(c) Certain BarslNightcfubs in Hotels or Motels. The provisions of Section 58.705 (above) shall not
apply to the sale of alcoholic beverages for on-premIse consumption at c:\ establishment located
within a hotel or motel containing 100 or more guest rooms where such esta~lishment In the hotel or
motel has no direct entrance or exit on a public street.
(d) For Package Sale of Beer and/or VVine. The provisions of Section 58.705 (above) shall not apply
to a vendor who operates an establishment, the primary purpose of which Is the package sale of beer
and/or wine, and who permits on-premise consumption only for lhe purpose of beer and/or wine
tasting, lncidentallo the package sale of such beer and/or wine, at no charge to the customer.
(Ord. of 9-16-1991, Doc. #25094; Ord. of 5-20-1996, Doc. #29361)
~
.
'.
.. .IomjsnpLdll?ad vquery=58. 707 &infobase= 13 349 .nfo&record={ 3 B6D} &sofipage=Document4 8/14/00
..
~
Augusl21,2000
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Street Level Re:aill
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DRAFT
DOWNTOWN ORLANDO DESTINATION ACTIVITY CATALYST POLICY
CURRENT CONDITIONS/CHALLENGE:
. General perception of abundance of vacant storefronts in Downtown core along Orange
Avenue between Jefferson and Church Streets and on Church Street between Magnolia and
Parramore Avenues.
. Lack of multiple destination trips within Downtown core.
. Downtown patrons making trip destinations to primary destinations such as the Centroplex,
Thornton Park, Churches, and Lake Eola rarely include a secondary trip to the Downtown
core.
. Downtown Orlando is within close proximity to numerous high-quality large-scale retail
destinations.
. Downtown core in the evening is generally perceived as one-dimensional or a
nightclub/entertainment district catering mostely to a late teen/early 20's population.
. Stiff competition with theme parks and existing nearby retail developments.
RELEV ANCElIMPORT ANCE OF PROMOTING DESTINATION ACTIVITIES
. Vibrant street level activity is essential to any dynamic urban core.
. Reinforces sense of place and promotes quality of life. Enhances Orlando's community
identity.
. Provides business and employment opportunities.
. Strengthens property values and tax. base.
. Encourages additional economic development activity and long-term sustainability
. Promotes sustainable development and takes advantage of and protects existing
infrastructure.
. Complements previous investments made by the public and private, sector within Downtown.
. Reinforces Downtown as a place to live, work, learn and play.
POLICY BOUNDARIES
. Because of its strategic importance and negative current conditions of under-utilization and
physical blight, the core of Downtown Orlando (see map on Page I-A) will be designated as
the initial policy zone. Additional zones may be designated in the future as development
patterns shift and market conditions change. This core area policy could serve as a model for
future programs in other designated areas within Downtown.
~ando centroPleL11
@
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DRAFT
POLICY GOALS
. To jump-start activity by serving as a catalyst for storefront activity in the Downtown core.
. Encourage quality development and uses.
. Increase the number of visits to Downtown by enhancing the quality of experience.
. Position Downtown as a multi-purpose place within a very competitive marketplace.
. Reduce the current ground floor vacancy levels.
. Strengthen the role of Downtown as Central Florida's authentic town center and urban
environment.
. Improve the quality and quantity of mercantile activities including sale of goods, meals and
services. Guide this process.
. Fulfill the needs of Downtown workers/residents and expand customer base.
. Program is focused on attracting visits. Enhance the experience.
. Generate retail-leasing activity matched to targeted categories of mercantile activity.
. Address financial gaps that cannot be handled through conventional financing sources.
. Avoid subsidizing marginal operations.
. Increase the real estate tax base and to enhance sales tax revenue.
TARGETED DESTINA nON ACTIVITIES'
,
. Targeted uses are those which may not be driven by the full force ofthe market in the early
years of policy operation, yet are uses that individually and collectively can succeed in
Downtown Orlando based upon its daytime workforce population, growing Downtown
resident base and expanding recreational patronage. Th~e identified tar~eted uses will re-
enfoJ~e Downtown Orlando as the center of autben~~d avoid comp.eting 1l.rr.eg}y_ willi
~me p..Mks-Odar.8e.t:egionaLshopp.it18~:As ii-ffitical m~~eme!g,~& these target uses
m~ also e~pan.d the tr~c,~ener~tin~J~o~.ofPo~!own O.!~~~thereby enabfiiig -...
I!QWt9.WJltQJl~~!-!1~ _~_l!!.or~ ~~~cant regional destination for a variety of trip purposes:
. -------_.-_.-._---.-~--..._.--~._-.. -, ...~-.
High Priority Activity Generators:
. Live theaters (operated for-profit and not-for-profit).
. . Live music venues (performance space with permanent seating; rehearsal space with
regularly scheduled performances open to public).
. Live performance venues (musical concert hall. jazz club. comedy club. ballroom
dancing hall, ballet, dinner theater. variety performances).
. Multiplex cinema (minimum ten screens) and/or independent art movie house; Film
Institute! cinematography school.
. Children' s Museum; Discovery Center; Children's Art Center; Children's Theatre;
Museum of Industry and Commerce.
. Artists working studios, showrooms and live/work space; multi-use spaces for
working crafters and artisans.
2
DRAFT
High Priority Mercantile Uses:
. Museum merchandise store.
. Art galleries; glass studio; craft shops; jewelry studio; artisans' shops, art and design
school.
. Restaurants, cafes, bistros, tapas bars offering full meal service (lunch and dinner, 6+
days per week); outdoor cafes; restaurants with musical entertairnnent; ethnic
restaurants; restaurants .that serve as regional destinations by virtue of regionally or
nationally recognized signature chef or culinary reputation and have a limited number
of locations in Central Florida.
. Specialty grocery store/gourmet store/green grocer (multiple departments including
meats/seafood, bakery, and fresh produce occupying 7,000 square feet or larger).
Additional Eligible Mercantile Uses:
. Shops specializing in collectibles, memorabilia, antiques.
. Home furnishings and home decor studios; custom furnishings showrooms (with or
without limited workroom areas). .
. Licensed auction houses dealing in estate jewelry, home furnishings, objects d'art
. Outdoor recreation and sporting goods stores; specialized sports shops including
bicycle store, runner's supply store, soccer supply store, hiking and camping
equipment store.
. New and used bookstore; specialty bookstores (architecture, Florida history, arts,
vintage/first editions); newsstand featuring nationaVintemational periodicals and
newspapers.
. New and used recorded music store (CD's tapes, records) including stores selling
specialized music genres.
. Independent, community-style coffee house (with interior ~d exterior seating area).
. Gift shop; card store; stationary/paper goods shop (each required to otTer goods
generally unavailable within a three-mile radius of Downtown Orlando).
. Dance studios; fitness center; health club; day spa.
. . Pharmacy and/or full-service drug store.
Additional Potential Mercantile Uses (based on availability of funding)
. Family-oriented videolDVD rental store.
. Flower shop; specialty plant/flower shop (orchids, topiary, exotic plants/flowers)
3
DRAFT
POLICY MECHANICS
. Program benefits are based on budget availability, not by entitlement or right.
. Because multiple potential uses, spaces and landlords are potentially eligible for this
program, the DDB/CRA staffwill review each application on a case-by-case basis.
. Only applications qualifying as a destination activity catalyst tenant will be reviewed.
. The applicant must provide a business plan, pro forma and financial data.
. Applicant must demonstrate the,need for CRA/Catalyst prqgram dollars in order to make the
proposal feasible.
. Working through developers and property owners as a valuable partner to enhance the
Downtown core, owners of real estate are required to serve as the applicant but may apply on
behalf of the prospective tenant. The property owner may use the grant to facilitate leasing
and development activity or may elect to transfer benefits to tenants.
. Operating terms for the tenants (ex: operating hourse/merchandise mix, etc.) must be defined
and owner payback of grant must be defined in case of tenant default. (ex: lien on property)
. The business must remain in operation throughout the duration of the agreement.
. Agreements shall extend from three to ten years unless economically justified by the Board.
The applicant will be responsible for pro-rated payback should the tenant default.
. Grant applications are reviewed by staff and submitted to CRA for approval.
. Grants are to be performance based.
. Applicant must submit annual tracking report of defined benchmarks.
. Utilize "community experts" when needed to detennine financial or operational feasibility.
. Establish benchmarks to evaluate program effectiveness.
. Examples of eligible catalyst funding:
Priority Funding:
· Sewer impact fees for restaurants/cafes up to $243 per indoor seat; $182 per outdoor
covered seat; $91 per outdoor uncovered seat.
· Sewer impact fees for all uses: Fixture unit charges eligible.
. Transportation impact fees for all uses eligible.
. City of Orlando construction permit fees eligible.
Lower Priority Funding:
. Portion of interior build out expenses eligible.
· . Rental subsidy eligible, decreasing on an annual basis over the life of the agreement.
. Potential to enhance parking support.
ADDITIONAL DDB/CRA INITIATIVES TO COMPLEMENT DESTINATION ACTIVITY
CAT AL YST POLICY
· BusinesslEconomic Development staff now on board.
. Developing database of commercial real estate professionals.
4
DRAFT
. Initiating available space/property inventory database.
. Initiating community outreach and education.
. Planning commercial real estate networking/educational events.
. Planning educational outreach events to property owners and existing tenants.
· Developing Downtown economic/demographic informational resources (print and
electronic).
. Develop and collect testimonials and peer reference program.
. Plan to explore partnerships .with private developers/prpperty owners to proactively
market and promote Downtown Orlando to potential retaiVrestaurant tenants through
International Council of Shopping Centers.
. Plan to proactively market Downtown Orlando to Central Florida and Florida targeted
destination activities.
. Plan to initiate Downtown orientation tours for potential prospects.
. Relocation of the Downtown Farmers Market will enhance Destination Activities within
the urban core. Use vendors as an incubator for growing new Downtown businesses
within the program area.
. Cross train all staff and educate community leaders and economic development
organizations to "be on the lookout" for potential prospects and promote destination
opportunities Downtown.
· Cross-promote program with benefits of fa~ade grant program, potential DEED program
and other eligible programs.
5
2003-2004 eRA BUDGET
APPROVED REVISED PROPOSED
2002-2003 BUDGET 2002-2003 BUDGET 2003-2004 BUDGET
Salaries, Wages and Benefits $196,227 $247,227 $168,099
Supply Group $3,350 $4,500 $4,500
Office Supplies $500 650 $650
ProCard $1,500 $1,500 $3,500
Janitorial $50 $50 $50
Food & Supplies $300 $300 $300
ProCard Purchases $1,000 $2,000
Contractual Services Group $98,500 $148,100 $131,600
Professional Svcs $20,000 71,500 $37,000
Rents & Leases $9,900 $9,900 $10,200
Repairs & Maintenance $300 $400 $400
Printing $3,ODO $10,000 $8,000
Other Cont. Svcs $65,000 $56,000 $76,000
ProCard Contractual Services $300 $300
Utilities Group $1,900 $7,800 $4,500
Telephone $100 $6,000 $4,500
Utilities $1,700 $1,700
Account #960.6391 $100 $100
Other $2,742 $7,092 $5,800
Postage $750 $2,000 $2,000
Advertising/Legal $200 $800 $800
Auto Allowance $792 $792
Subscri ptionslMembershi ps $1,000 $3,500 $3,000
Travel and Training $5,000 $5,000 $3,500
General liability ** $981 $400 $977
Total Operating Expenses $308,700 $420,119 $318,976
Lymmo $970,000 796,974 $724,043
Adm. Svcs. For DDB $399.500 399,500 . 399,500
DDB Marketing 5270,000 $270,000 $100,DOO
Downtown Maintenance $645.807 $645,807 $663,662
Admin. Svc. Fee to City $186,805 $337,256 $387,768
Bond Debt Svciintemal Loan $4.806.167 $4.806,167 $5,264,626
Contingency (See Project List) 2.101,304 $1,881,461 $2,444.194
Total ** $9,688,283 $9,557,284 $10,302,769
Increases:
General liability $577
Debt Svc. $458,459
Admin. Svcs to City $50,512
Downtown Maintenance $12,145
eRA Breakout on Major Une Items
Rents & Leases
Other Contractual Services
REVENUE PROJECTIONS
Tax Increment Contributions
City **
County"
ODB *.
Total
Interest on Investments
Other Revenue
Total Revenue **
PROJECT LIST.*
Solid Waste Collection
Pathway School
Retail/Rest. Incentives
Church St. Station
Grand Bohemian
Embassy Suites
Sentinel TCE
Mad Cow
Misc. Destination Catalyst Projects
Tree Planting
Facade Grant
Signage Maintenance
Misc. Incentives
Total
. "Contingent upon funding availability
Decreases:
Salaries Group $79,128
Contractual Svcs, $16,500
Utilities Group $3300
Other $1292
Travel $1500
Lymmo $72,931
Marketing $170,000
$3,300 Trolley Warehouse
$3,000 Downtown OPO SubStation
$3,900 Mise, Rental-Office Equip.
$10,200
$3,000 Annual Report
$4,000 Miscellaneous
$20,000 Senior Shuttle
$12,000 Tax Collector
$12,000 Property Appraiser
$25,000 Myregion.org
$76,000
$4,918,838
$4,462; 786
$828,056
$10,209,680
$91,089
$2,000
$10,302,769
$5,000
$108,000
$81,250 (Thornton Park Central)
$65,000
$148,173
$44,509
$70,000
$40,000
$113,408
$25,000
$40,000
$10,000
$1,607,455
$2,357,795
,
2003-2004 DDS BUDGET
APPROVED REVISED PROPOSED
2002-2003 BUDGET 2002-2003 BUDGET 2003-2004 BUDGET
Salaries, Wages and Benefits $461,536 $461,536 $470,825
Supply Group $4,260 7,560 $8,260
Office Supplies $800 $800 $800
ProCard $1,500 $4,800 $6,500
Janitorial $160 $160 $160
Food & Supplies $800 $800 $800
ProCard Purchases $1,000 $1,000 o (combined above)
Contractual Services Group $476,370 433,250 $252,451
Professional Svcs $30,000 $30,000 $15,000
Rents & Leases $115,420 $70,300 $99,251
Repairs & Maintenance $500 $500 $500
Printing $3,000 $5,000 $5,000
Xerox $5,700 $5,700 $5,700
Other Cont. Svcs $51,000 $51,000 $27,000
Marketing $270,000 $270,000 $100,000
ProCard Contractual Services $750 $750 $0
Utilities Group
Telephone $4,000 $4,000 $3,200
Other $8,992 $13,600 $9,830
Postage $2,500 $2,500 $2,500
Advertising/Legal $100 $500
Auto Allowance $1,392 $800
Subscriptions/Memberships $5,000 $9,800 $7,330
Travel and Training $3,500 $7,900 4,700
General liability $981 $686 $1,107
Total Operating Expenses $959,639 $928,532 $750,373
Special Events $75,000 75,000 75,000
Fanners Market $20,000 $20,000 $20,000
Board Expenses $4,000 $4,000 $4,000
Tax Increment Contribution .. $714,440 $761,612 $828,056
Admin. Svc. Fee to City ** $48,744 $81,127 $131,790
Contingency ** $179,927 $72,629 $55,059
Total ** $2,001,750 $1,942,900 $1,864,278
** Estimated numbers
Increases:
Salary Group $9,289
Supply Group $700
General liability $421
Decreases:
Cont. Svcs. Group $180,799
Utilities Group $800
Other Group $3770
Travel $320D
DDB Breakout on Major Line Items
Rents & leases
$95,931 Office lease
$2,600 Postage Meter lease
$720 Office equipment
$99,251
Other Contractual Services
$2,000 Banners/Mise
$25,000 Myregion.org
$27,000
REVENUE PROJECTIONS
Ad Valorem Taxes"
Minus 5% discount
$1,323,451
66,173
$1,257,278
Interest on Investments
Farmers Market Revenue
Admin Svc. From CRA
Special Events
Marketing - CRA
$2,500
$30,000
, $399,500
$75,000
$100,000
$1,864,278
,
...
Office Manager
Barbara Joyce
DBP A Office MIlI\8gCl'
100 S. Beach Strc:ct
DAB, FL 32114
W-38~71-3272
F"386-22~33-4
H.386-322-7091
C..
E= B.il L,l)l;l"\t/llvllll;ti1.~ulll
.taft'
DAYTONA BEACH PARTNERSHIP
Daytona Beach Main Street Organization Volunteer List
Riverfront Marketplace 2004
BOARD OF DIRECTORS
Em JUI\JtlltJ:.,17tJl ,...1... 't LVlhJ.~\J1U E= i.l.,t~\\.Jll~tJ.\.U.\ uill~i...Ji.u;-..
profelllooal (3) 1000l"lUDeDt (1)
PruidenJ
Jim Lloyd
Uoyd Buic:1:
354 N. Beach Street
DAB, FL 32114
W-386-2S2.37SS
F-=386-25S.2155
H"386-
C-
E- .lllu\ U'II i1.". u.:UI,-,,"UIII
dowatowa (I)
Usa McCarthy
Barney's 1..e8lhc:r
438 N. Beach SIrcet
DAB, FL 32114
W-386-2S2.7770
F-386-2S2-9732
H-386-
C-
E- I:kath':I:,,1; j;.;il:';"u,h.II.1
dowatoWII (I)
Debbie Thomas
Brown &. Brown
220 S. Ridgewood, SGO
DAB, FL 32114
Wc386-239-7208
f-386-323-9144
Hz386-427-0804
C=
Stacy Knetler
Blade Crow Bdcstng
126 WlSB
'DAB. FL 32114
W-386-255-9300
F-386-238-607I
. H-386-271-0137
CII
C St..:l~.:\.u\\l.hJ'~\'lIl
corponr. (5)
Vice President
Mike Manning
Daytona USA
1801 West ISB
DAB, FL 32114
W"386-947-6797
F"386-947-6802
H.,386-760-5677
C-
Treasurer- IP PresidenJ
Sheri Cobb
SWl Trust Bank
120 South Ridgewood
DAB, FL 32114
W=386-258-2S64
Fm386-258-2650
H-386-676-1137
C=386-299-4244
E 1);1\ lUII'I:dil.,:~l~l Ii \ :ah"..,.:Ulll E- ~Ia", j,.:uhi",; Mlllll",U:"11l
corporate (1) co~ (2)
Stacey Upton
Lipton Interiors
140 N. Beach Street
DAB, FL 32114
W-386-441-234I
F=386-44 1-9277
H=386-212-5000
C"386-212-5000
E" SUllk!illll."i' 111:.11
dontowa (2)
Buddy Budiansky
PrudendalTramact
120 South Palmetto
DAB, FL 32114
w- 386-677-1999
F- 386-676-7883
H:a
C- ~~~~2~65 ,
E- J...uuJ\ 1~." .....:.Ul,II...~
profesli..a. (I)
Jamie Stewart
County of Vol usia finance
250 N. Beach Street, 101
DAB, FL 32114
W::a386-2S4-4640
F=386-2S4-4652
H"'386-75~720
C=
Mandy Rossmeyer
Daytona Harley Davidson
290 N. Beach Sired
DAB, FL 32114
W=386-253.24S3
fa386-253-5662
H=386-615-8064
C:a
E= UIJI1J\\.:S7:.u .,ui...UlIl
AI Smith
Angell ct Phelps
154 S. Beedt Street
DAB, FL 32114
W-386-2S2-6531
F-386-252~S 15
8-386-441-2674
C-386-29S-S102
I: AlI;;cll\1.tl'o!(l.lI~l
clcnratowa (4)
corponte (4)
I
Kelly Fcrauson
Uvely Arts
140 South AlA, NS03
Ormoad Bar.b, FL 32176
W-386-267-1522
F-386-267-1526
H=3~n-S367
C-386-290-1929
~ i.-:ilj I ~rbou:.,H'''n-I~.';'.)'.\n:.'...m';L_':r
don~ (5)
Day
872-3272
872-3272
FrankDBPA@bobnail.com
D;llbDDr A dlioll1i;lil.C0il1
E:lecutlve Director
Frank DeMarchi
DBPA
100 S. Beach Street, 210
DAB, fL 32114
W=386-671-3272
F=386-226-0334
H-386-760-2299
00386.871-5558
E- FlallI.DBi'. \:cd,ullll.lil.~L'1l1
stall'
Tom Leek
Cobb Cole &. Bell
150 MegnoIia Ave
DAB, FL .32114
W"386-323-9210
F"386-248.o323
H=386-
C-=
E- II.:..;".,. C\..'B.~'uul
prol'asIoaal (2)
Frank CorraIcs
Consultant
125 Basin Street
DAB, FL 32114
W..
F-
Ha386-386-S47-4014
():a 386-405-7584
Ea:
pnfeulOlla' (4)
Sydney Slome
Oceans Resorts
DAB, FL 32114
W-386-
F-386-
H-386-
0-386-295-9515
E- ~~tVJU..' aU~.;_'all~ 1..':"l'11~.':UI1I
corporate (3)
Dan Harshaw
Jessups
100 South Beach Street
DAB, FL 32114
W= 386-252-8257
F-386-
H= 386-
C= 386-295-3719
Ealti1l:.hil\\J.U.I01.Lulll
dontoWII (3)
8M,. B......... .
....n... - I
corporate - 5
pror....... - 4
dowatGwll - 5
.bdf -2
HOlD'
323-9368
322-7091
Fax
226-0334
226-0334
Cell '
871-5558
846-7091
ECONOMIC RESTRUCTURING
Name Buslae5S
Dan Harshaw Chair Jessups
Carol Hertle Burgoyne Properties
Buddy Budianski Prudential
Don Passeretti ReMax
Mac Smith Kress Building
Jack White Wall Street Lofts
Sheri Cobb Suo Trust Bank
DESIGN
Name Buslaus
Jamie Stewart Chair Volusia COWlty
Mac Smith Kress Building
Sh~1 Cook Tom Cook Jewelers
rr Thomas Police Department
Jay Young PS Printing
Olade Koch Christian Science
Steve Notaras AlA Photo
Glenna Doyle SalOIl 230
DanielOarcia Parking Enforcement
Ed Sanders Parks
PROMOTIONS COMMITTEE
Name B.u.n. Day
Stacey Lipton Chair Lipton Interim 255-8124
AI Smith AngeU & Phelps 252-6531
Darlynn Nangano 81adt Crow 255-9300
Candy Johns CbaDdc:rly 238-7409
Helen Rigc:r City of DAB 671-3420
Dan Harshaw Jessup's 252-8257
Michael Rollins Michaels' Photography 1255-0555
Oleo Bradsher Dancing Dragoo 239-0147
Stetim Shields Old Daytona 8ead1 257-0667
Noel Bickford AngeU's Tre&SUrc:rS 255-2900
Mario Sternberger Dancing Avocado 947-2022
Suzanne Widley Beath S1 Shoe 258-7666
Cameron Walbert KingstQll Photography 252-0073
Susan McClain ConvmtioolVisitors 255-0415 132
Mandy Rossmeyer Campbell Harley Davidsoo 615-8064
LisaMcCartby Barney's Leather , .l~52-mO
Pet6'Mike 8eac:h Street Antique MaIl255-3022
Gene CIIDP LampCrafters 253-9118
Cindy Rltzi-Oray WM Ritzi Co. 252-2552
Cbrb Evans Evans & Sons 255-5922
Christina Zachos Christina's Bcacb St Caf6 258-7112
. Suzanne Heddy Halifax Historical Mus 255-6976
Kelli Beasley Seaside Music ThCllttr 252-3394
Michael Swope Daytona Cubs 257-3172
. Bruce Banblum Let's Talk Antiques 258-5225
Mark Oslizlo Bennett's Framina Gallery 2SS-t233
Bob &: Nancy Schreiber SeotimClllal Jeuney 253- J99J
Mary Lubasky M.y's Forget Me NotI 253-1991
Regie Meecha' CIrouseI Antiques 255-1132
Maryanne Babic A Page in Time ,323-1997
Debbie Anponopoulos Pamysaver 677-4262
Vincent DiMartino Reftections 171-3705
Pam Eshnaur Trolley8oet 238-3499
Tim Minning Davidson Bros. 252-7462
Day
252-8257
904/252-6531
677-1211
257-0232
253-1375
~86-627-7777
258-2564
Day
254-4640
253-1375
255-1468
~5S-2767
1252-8615
2S4-OS65
253--8737
671-5366
451-9487
Fax
9041252-6515
67~ 7883
251-0221
258-2650
Fn
254-4652
254-2946
" 254-0553
FaK
441-9277
252-6515
238-6488
258-4543
25S-1S05
947-2073
2524011
255-5478
253-5662
252-9732
252-7141
253-0160
252-1369
258-7113
257-3382
Cell
295-3719
904/295-5102
334-2865
299-2944
831-9087 (beeper)
CeU
212-5000
238-6071
405-2329
846-3318
Daytona Beach P,artnership Association
By-laws
INTRODUCfIONIPREAMBLE
The Daytona Beach Partnership also known as the "Partnership" serves as a noo-profit umbrella for entities
dedicated to the advancement of community building and economic development for Daytona Beach.
Organizations and/or organizing committees ofspecific geographic areas can apply for membership to the
Partnership. Such organizations should have a focus in community building for a defined neighborhood or
economic development for a defined commerciaVretail district.
Specific services to member organizations include access to technical support, professional management,
accoWlting support, long-range planning. economic analysis, promotion, design, fund raising. vohmteer'
development, program development, home ownership programs, neighborhood marketing, neighborhood
design assistance, and business rea-uitment, retention and expansion.
MEMBERSHIP I
Participation in the Partnership is via member organizations, Currently, the Partnership includes the Beach
Street District, Old City Historic Daytona, Uptown, Friends ofDaytonB Beach Community FOlUldatioo, and
DBPA Administration. All member organizations, but for the Friends of Daytona Beach and the nBPA
Administratim, must serve a defined geographic area and offer a mission/vision that compliments the
Partnership's PREAMBLE. '
The Partnership can create member organizations. Existing organizations can join the Partnership via a
petition to the Board President. A super majoritylis needed for any new or existing organization to be added
to the Partnership.
Individuals, Merchants, Property Owners, and stake holders of members organizations are encouraged to
'join" the Partnership through their "individual membership program." The Partnership, however, will
communicate with, program for, and involve all aspects of the geographic area of member organizations
regardless of "individual membership."
GOVERNANCE
The Partnership is administered by a volWltcer board of directors. They may represent smding
organizations, serve as stakeholders, hold positions vital to the success of the Partnership andl<< represent
program partners. The Board of Directors may employee a professional staff to implement organization
programs and projects.
BOARD OF DlREcroRS I
As B satding Board of Directors, it is made up ofvoting, volunteer members from all member
organiDtions and the general public as stake holders. Additional, board members may be added but will
not have voting privileges, such as program partners like the City of Daytona Beach. Main Street Program
chairpeople cannot vote.
SOURCE
# OF DlRECfORS
Beach Street (13)
Professionals - 4
Mer,chantsIRR - 6
Promotion Chair
ER Chair
Design Chair
Old City lID (2)
Chainnan
Chalnnan's designee
Stake Holders (3) 3
The term of office for a director is three years, all directors can serve up to two consecutive terms. In order
to appropriately ensure an experienced board, the current board of the Partn(2'ship will serve a staggered
tenn as follows:
NAME
Sheri Cobb
Tom Leek.
Mario Espin
AI Smith
Gail Camputaro
Miltos Exahou
Mike Linn
Jim L1o)d
Carl Walters
M.ario Sternberger
Pattysue Rauh
Jamie Stewart
FIRST TERM ENDS
2002
2003
2002
2003
2002
2003
2002
2003
2002
2003
2002
2003
2002
REP
Stakeholder I
Professional I
PJ"ofessional 2
Merchant I
Professional 3
Merohant 2
Stakeholder 2
Merchant 3
Merchant 4
Merchant 5
Stakeholder 4
Professional 4
Merchant 6
In addition to these director position terms, other directors that are members by virtue of their leadership
positions - Beach Street District promotions, ER and Design committee chairs - will serve as non-voting
directors for the length of their chainnanship.
Board of Directors' members can be expelled from their positions by a majority vote of the board of
directors. Reasons for such action include neglect of duties, chronic missed meetings, conduct lDlbecoming,
and/or poor representation.
ADMINISTRA TIQN
The Board of Directors shall elect officers annually to lead the organization. They are:
President
Vice President
Secretary
Treasurer
The officers shall be elected by the directors with a simple majority vote. The terms of office will be one
year begiMing on October I and ending on September 30th of the following year. Officers can serve no
more than two consecutive terms. The election will take place in July of each year to allow for the new
officers to be named prior to the following year's budget cycle (August).
Officers can be expelled from their positions by a majority vote of the board of directors. Reasons for such
action include neglect of duties, chronic missed rreetings, conduct mbecoming. and/or poor representation.
The duties of the officers shall be as follows:
President: Run Board of Directors mcetin85t Directly manage the executive director, Name
chairpeople of various standing committees (Main Street Committees ofPromotioo, Design and
EcOnomic Restructuring) and ad hoc committees, Name ad hoc committees, Speak en-behalf of
the Partnership, Serve on various other' boards and committees and the Partnership's
representative, and any and all other duties normally reserved for the President of a non-profit
organization.
Vice President: Serve as PresidQ1t when he-she is absent and hislher designee as appropriate.
Replace the Presidmt ifhe/she for whatever reason cannot oontinue bislher' term. All other duties
normally reserved for the Vice President of a non-profit organization. The President will
nominate and the board will approve with a simple majority vote any replacements for vice
president outside of the normal election process.
Secretary: Work with the Partnership Office Manager to ensure accurate and timely reporting of
Partnership Board minutes. All other duties noonally reserved for the Vice President of a non-
profit organizatioo. The President will nominate and the board will approve with a simple
majority vote any replacements for secretary outside of the nonnal electioo process.
Treasurer. Work with Partnership Office Manager to ensure accurate and timely reporting of
Partnership financials. All other duties nonnally resen'ed for the Vice President of a non-profit
organizatioo. The President will nomin~te and the board will approve with a simple majority vote
any replacements for treasurer outside of the nOlll1al election process.
Immediate Past President: Serve as a voting advisor to the Board of Directors and leadership.
.
ELECTIONS
The President each April will appoint a chair (must be a Partnership Director) and two member committee
to serve as the ad hoc Nominations Committee. The Committee through membership meetings and the
Partnership newsletter will request nominations for open director positions in May. From the nominations,
the Committee will select a slate of directors that will be presented to the Partnership members at their June
meeting for approval. Their terms will begin in October.
After the JWle director el~ion, the Nominating Committee will select a slate of officers that will be
presented to the Board of Directors at their July meeting for approval. Their terms will begin in October.
STANDING COMMITTEES
The Partnership hosts three standing committees - they are for the Beach Street District and include
Promotions. Economic Restructwing and Design. Their Chainnanship is determined via appointmCllts of
the incoming presidmt for terms to begin in October. Their chairmanship is for one year, and can be
renewed. Chairpeople are encouraged to create sub-committeeslad hoc committees and appoint leaders for
those committees. Chairpeople can empower subcommittees to choose their own leadership.
Additional Standing Committees can be establisl1ed by the Board of Directors with a simple majority vote.
, .
MEETINGS
The Partnership Boord of Directors and Partnership General Membership meetings should take place
monthly. Appropriue notice should be given for such meetings.
Standing committees should meet as frequently as necessary to successfully implement their work plans.
The President, or over 50 percent of the board of directors, can call a special meeting of any Partnership
member organization, mtity, committee or group' with one week's notice.
PLANNING
Each August aU member organizations, standing committees. ad hoc committees and sulH:oounittces must
establish work plans for their committees for the following year. The incoming President and incoming
chairpeoplelleaders should lead these meetings. From the work plans the Executive Director will develop
related budgets. All work plans and budgets must be approved by the "sponsorship entity" by September.
Separate from the above mentioned planning and budgeting, the incoming President and Executive Director
will develop a "salary/administration" budget and an "office/overhead" budget by September.
The Executive Director prepares 8 master work plan and master budget to be presented to the Board of
Directors for adopted in Septembec.
"
FISCAL YEAR
,The Partnership's fiscal year begins in October and end on September 30.
ACCOUNTING
The Partnership follows all generally accepted accounting practices for non-profit organizatioos.
PAYABLES
Payments made by the Partnership must be Signi by two recognized directors.
BY-LAWS
Additions, delctioo9 and/or changes can be made to these by-laws with a majority vote of the board of
directors.
QUORUM
Quorum for the Board of Directors is 40 percent of the voting directors in good standing.
I'
I
I
'.'
DAYTONA BEACH PARTNERSHIP
Economic Restructurinl! Focus Statement
Riverfront Marketplace in Downtown Daytona Beach offers fun
entertainment, activity-based anchors
(Marina, River Cruises, Olarter Boats, Farmers~ Market, Daytona Cubs. Historical Museum, Angell &
Phelps Choc:olate, Seaside Music Theatre. and Harvey Davidson - to added by: News Journal Center, UCF,
Eco- Tourism ((MaDaree Island)), and VISitor Information Center)
matched by high-end entertainmen1t businesses
(restaurant row, restaurants, eateries, bars, nightclubs)
and complimented by quality retail
(boutiques, specialty mail. antique row, cycle row, antique malls)
surrounded by desirable historic neighborhoods and strong
commerciaVgovemment segments. I
DowutOWD Ta-:Jet Customer Prolilt;J
.
*1 Sinalc aDd Married People age 25 to S9 with a household Income of over 535,000- This
population reprcsems 44,000 bousehol<b in Daytona Beach's MSA
*2
Tourists - Four million of the nine million visitors to the MSA annually. The district
already m:eives in cx~ of two million visitors each year. Visitors offer an average
household income in excess of 580,000 spend $378 during their visit
Anchors - Downtown's anchors attract well over one million users eacb year:
Seaside Music Theatre... 14,100 househOld membership
Daytona Cubs = 85,000 spectatorscacb SC8SOn
ADae1 & Pbdps Chocolate ...' average 300 tourists each day
Historical Museum I D S,OOO visitors each year
Halifax Harbor MariJia. D attract about 10,000 visitors
Harley Davidson = 1 million visitors each year
Farmers' Market.. = 2,000 each Saturday in SC8SOn
· = marina. river cruises. charter boats ..::1 figure is estimate
New 8DChors undar development include the Lively Arts Center, Manatee ISland Echo-
Tourism, Jackie Robinson Experience, Marina Expmsion aDd VlSitor IDformatioo Caller.
District Employees and Rai~ts - The population represents 6,500, employees
with a super nuUority beiDa -White collar." The ,entire P'lJ'dation is within ODe block
waIkin& distaDge to Beach Street.Tbe district includes 7~ blU~inesses.
~ 6,000 people 1M in downtown. Census Track data shows economically at-rislc
neigbborboods,.but improvements an: lulppeni.,S (now has ncigbborbood association,
addrcain& IOCial problems. ZOGiD& law c"", several DCW marIrd-Jlte housina projects
at various ~ of development). Also. low rent housi1l& for elderly skew census data.
CQJIege Studcull- Tbe MSA ofren over 25,000 college students with above national
ave,. cxpeDdabIeiDcome for food. clothing aud eoter1ainment. UCF wiD open its
graduate proJl1llll fOr the PafoJ'lDins Arts in downtown in September 2004.
*3
*4
tIS
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DAYTONABEACHPARTNERSHW
2003-2004 }VORK PLAN
ORGANIZATION MISSION
Mission - serve as a management consortium for community building entities based in the Main Street
philosophy. Organize development althe grass-roolS level with support and technical assistance from a
centralized professional stqff. Lead the entire effort through a 'Volunteer board of directors and strong
partnerships with gO'Vernmenl, public and private partnet'S. Acceptfundingfor such activilies through an
active jUndraising program including sponsorship, grants, membership and othe,. projects.
STRUCfURE
DAYTONA BEACH PARTNERSHIP ASSOCIATION
Consortium ofCommlUlity-Bui/ding Organizations
ORGANIZATION
(Board of Directors)
I
ECONOMIC
RESTRUCTURING
PROMOTION
DESIGN
ORGANIZA UQ~ (Board of Direeton)
Responsibility Areas: planning, management, staffing, contracts, office 8r. overhead
STAFFING I
. 8o&rd of Directors
- Executive Director
- Office Manager
- Marketinp/Promotion Director
MANAGEMENT
.. Acoounting,Policies and Procedures Manual
- Human Resources Manual
. Budget, Audit
- Links to chamber, city and other groups
.. Membership organization spokesperson
- Planning
- Umbrella Expansion
.. VolW1tCCl' Reauitment and Prosram
- Trustee, Director and Committee OLlie Trainin&'Development
.. Membership Management. ,
- Partnership Newsletter
. Rumor Hotline
.. Block Captains
OVERHEAD
. Office Space
- Office Supplies
. Technology
. Utilities
';'InUll1ce
. Contracts - entsWnmmt
FUNDRAISINO
. Comm Fein - sponsorship, grants, Special projec.u, membership
SPECIFICS'
Policies and Procedures - Continue implementation of policies and procedures manuals fat:
accounting, human resources and fimd raisiDg.
Meeting Calendar - Establish an annual calendar ofmcetings. times and places in January 2004
Town Hall Meetings - Offer regular tol hall meetings to inform the members and stakeholders
about Partnership progress and current events in the dOmltown district
Newsletter - Publish the Partnership newsletter regularly to quickly communicate committee
happenings, inform merchants of future activities and encourage participation.
Rumor Hotline- Continue rumor hotline. Hot line designed to offer an alternative communication
vehicle than Partnership staff or volunteer leaders.
Audit - Perform aU audits/financial reviews of expenditures as required by funding agencies.
Daytona Beach Farmers' Market - Continue current marketing efforts in growing the Saturday
Fanners' Market. Continue marketing expenditures. Inaease activity with Florida Association of
Community funners' Markets (grants).
Sponsorship - Continue to secure event and program sponsors for Partner.;hip initiatives as well as
requested assi51anc:e from other organizations.
Grants - Continue to submit grant proposals to government, private, corporate and advocacy
funding sources for initiatives of the ~ership, its member organizatioos and committees.
Special Projects - As appropriate, participate special programs such as A TM, credit cards, etc. .
Fundraisers - As appropriate, participate in fund raising activities such as holiday cards, store
decorating packages, etc.
Membership -Continue rebuilding the Partnership's membership - goal $15,000.
Endowment - Begin endowment program.
Ifdesignated, implement Waterfronts Florida Program
Attempt a Florida Brownfields designation.
~GN I
Responsibility Areas: security/safety, bike racks, way-finding signage, parking. landscaping, liter
collection, banners. facades, Riverfront Park, quality ofHfe. Project pending funding.
AREA I "'" Security/Safety I. ~\>S\ II
Support CoolmlDlity Policing Sub-station ..; ~ D '( tI"
Support CRA funds for Community Policing (improve consistency) ....\ \~ ~
Continue Bike Patrol - beeper nwnber card program /\'~
Support flex scheduling of commWlity and bike officers to better meet demands/events
No Trespass program participation & provide signage
Merchant "quick cards" for phone nwnbers
Continue assisting with additional policing (budget)
AREA 2 = Landscape
Replant existing planters I
Cedar tree in Riverfront Park (serv~ as city's holiday tree)
Encourage merchants to add planters to soften the facades of target cd buildings
Work with city to light palm trees in median
Set up system for landscape issue referrals
Consider contract for landscape services
AREA 3 => Signage
Finalize design plan, seeklsecure funding (two phases ofS50,ooO each WF)
Way-Finding Signage I
Banners
Welcome signs
AREA 4 = Parking
Set up contract parking opportunities
Actively participate in parking study
Work with city on construction site parking
AREA S => Homeless
Work to enforce existing ndes
"Gateway Center"
AREA 6 = Information Kiosks
- Re-do
- New Infonnation Directories
AREA 7 = Direct Property OwnerlMerchant Services
Market new facade program I
Rebuild America. Project Impact
Outdoor merchandising/sandwich boards - rules, possibly license like outdoor cafes
Educate owners about design standards in newsletter etc.
AREA 8 = Capital Projects
Audio System
Riverfront Park - Open Space Task Force - commWlity education. plan adoption, begin
seeking/securing funding & implement
ECON. RESTRUC.
Responsibility Areas: Economic Data and Research, Thoughtful Business Placement, Retail Cluster
Building. Business Recruitment, Business Retention. Merchant Support Services
- Economic Analysis, Customer Profiles & Cluster Maps (update)
- Business Recruitment, Retention and Expansion (continue)
- Ted1nology-based Business Resource Center
- Website
- Professional Development
- Building and Business Profiles
- Customer SW'Veys
- Business Adoption
SPECIFICS I
- Economic data & research - Review r~ch and update where appropriate, confinn over-all
philosophy and ensure economic feasibility. Track available vacancies and requested rents.
Update Analysis - Perfonn annual review of economic analysis plan, recruitment kit and welcome
kit Folders for kits.
COntinue stroog ties with commercial real estate professionals.
Continue tracking of retail sales.
Business recruitment, retention and expansion - Continue committee efforts in linking city
incentives with prospects and committee services.
Business Development - economic anal~is; economic development
planning; cluster building; and business tecruibnent, retention and expansion.
Improve and continue floating incubator - Add more contractorslbusincss-to-business vendors to
the program. Enrollees commit to working 00 a sliding scale for new merchants during their first
year of operation.
Improve and cootinue mentor program - Link mentors with block captains. Mentor
responsibilities are to welcome the new merchants, introduce to neighbors, encourage participation
in the Partnership, introduce to bike/community cops, and answer questions (garbage times,
recycling etc.)
Merchant Support Services, Professional Development
Continue Resource Center - The Office offers use of digital camera, tax machine, computers,
scanners, color printers, color poster printers, copy machine, ete, for free to merchants. Include
articles in newsletter about the free technology to merchants.
Breakfast for Your BusinessITown Hall - Host several membership/town hall meetings annually
with business improvement topics (ex. ",ow to better market to hotel guests).
Merchant Consultant Service (Target & 9encral) - Direct merchant adoption of merchants,
business development planning, plan implementatioo, monthly follow.up meetings (fimding).
IntemetlMaintain Web Site - web site still under construction. We are in the final phase of its
development. Should be oo-line by late summer. The site includes a section on business
recruitment that includes our economic analysis, customer profiles. consumer spending habits, etc.
Project Budget shared with Promotions Committee.
Follow proposed Land Development Code improvements through process.
.. Pending board approval, take on one development project
PROMOTIONS
Responsibility Areas: Image, Events, Retail Promotions, Advertising and Publicity
- District name, logo, colors, marketing messages
- Marketing Materials - brochureS, etc.
. Logo slick sheets
- Publicity Program
- Co-op Advertising
- Retail Promotions
- Antique Row, Restaurant Row, Cycle Row, Boutique Row, etc.
. Special Events
- Hospitality Resource Network
SPECIFICS
PUBUCATIONSlPROMOTIONS
General Brochure
Beach 10
Direct Mail Newsletter
Website
ADVERTISING
Beachside Newsletter
Black Crow
News-Journal gang ads
Fun Coasting
PROMOTIONS
Restaurant Row - $5,000 - funds marketing opportunities to promote eateries independently to
customer profiles (Book & the Cook, hot~l menu books, food theme promotions, Taste of
Downtown, Elizabeth Arden Roadshow are being considered by the committee).
Anchors - $5,000 - funds marketing opportwlitics with Cubs, Harley Davidson, SMTlLively Arts,
Angell & Phelps. Halifax Harbor Marina, Halifilx Historical Museum.
EVENTS
June & July
August 2()'21
September 10
· = potential C VB out of area marketing support
L-J = event ideas
Dates and events are a working model
October 3-5 .^ Jeep Beach I
November 1-2 ^ Halifax Art Festival & Swinging Under the Stars
December 5 Holiday Central & Daytona Beach OlOcolate Festival
February 7 Daytona 500 Parade
March 13 Daytona Beach Wine and Food Festival
April 3 Riverfront Art Faire
May I Daytona Beach Beer and Blues Festival- replaces Seafood FestivallKing Fish '
Brawl! ABP A Daytona Grand Prix, & Out-of water Boat Show
(Book and the Cook)
.^ Bill McCoy - Real McCoy Rum & Music Festival
Downtown FaU Wine Festival
^ = streets closed
Daytona Beach Partnership
Accourlting M~nual
The following Finance Manual attempts to record the processes and policies of the DBPA to set standards
for financial issues related to the organization.
GENERAL POLICY:
DBPA will meet or exceed commonly accepted accounting principles. Further. OBP^, when required, will
follow state/federal Jaws/guidelines for accounting. purchasing and auditing.
RECEIVEABLES:
DBPA's annual budget will include income from public sources. private funding, corporate support and
foundatioo income. Further, through an organizational endowment. investment earnings will also be
generated. I
Spec/a/Improvement District Assessments - The Downtown development Authority will contract annually
with the DBPA to coiled and distribute to the organizati,m .
Private Funding- DBPA will solicit dooatioos and memberships regularly to provide specialty services
and generate revenue. Such funding can be restricted as outlined in the <X'ganization' s Fund Raising Policy
and Procedures Manual. Typically, the organizatim win secure such funding through direct mail strategies
that may include return gift cards and postage-~d return vehicles.
The organizatim will also sell products. As such, those exchanges may include an order form.
As donations are received, payments and gift/order cards are recorded in the following manner:
origiitals are placed in "incoming gifts" bin
within three working days. all gifts/orders are recognized and bank deposits are performed
within 10 working days, all gifts/orders arc recorded in the organizatim's gift management
software
If a new donor/customer, a record is generated as part of the gift recording
the income is recorded in both the paper and computet ledger under the appropriate income,
Categories
Corporate Income: OBP A will actively reauit corpmtte support to unda'write the cost of new and existing
special events, programs, initiatives and gain werating expenses. Such sponsors may be recruited by
the executive director, contracted agent, or ex~tive director designee. ..
Corporate sponsorship payments will be recruited like a private gift and may include additional steps as
appropriate and/or outlined in the sponsorship agreemall
Foundation Income: The Frimds of Daytona Beach Community Foundation will actively seek foundation
support from corporat~ private, govemmem and advoc:acy grant sources. Such support will be recorded
like a private gift. Further, additional accounting will be performed per requirements of the fimding source
using gCllerally accepted accounting practices. These efforts could include separate aCClOUllting records BOd
special additional audits. I
AnnI4aJ Campaign: Businesses in the Redevelopment District and the surrounding areas are requested to
support of Annual Cmnpaign. The structure of the Annual Campaign is: IIl1Be finns or multiple locations
S540.00 annually, nonprofits, S75.oo annually and all ochers, S135.oo annually.
BUDGET:
The executive director (ED) will prepare an annual DBPA overhead budget. The ED will be responsible for
the budget process, approval by the board of directors and complete implementation. The promotions
committee, design committee and the economic festructuring committee will prepare their budgets. The,ED
will prepare a "combined" budget for approval by the Board of Directors.
An organizational finnnce audit will take place annually by an independent Florida CPA finn.
RECEIPTS AND EXPENSES:
Received invoices will be held in the "Invoices - to be paid" bin Wltil processing. The process will take
place at least twice monthly. It includes:
invoices will be linked to budget categories
invoices for non-overhead items will be paid from the DBPA Operating Account and
overhead invoices and payroll will be paid froni the Administration Account
The computer generated Quickbook system will be used for all the accounting functions.
When monies are received, they will be deposited into the proper account, ie: operations or administration,
and entered into the computer, denoting the origin ,of the mooey and aediting it to the proper account
Received invoices will be checked for validity. Checks will be issued charging the proper account. All
checks must have two authorized signatures before being disbursed. A check stub will be attached to the
invoice before being filed in the paid bill file.
Monthly profit and loss statement will be prepared for the Board of Directors meeting, as well as any other
reports that they deem necessary.
I
A quarterly report with all necessary backup will be submitted to the DDA. This report is necessary before
the DDA will release the quarterly payment. All DDA payments will be deposited in the Administration
account to cover overhead account items such as payroll, taxes, rent, benefits and utilities.
I
11:26 AM DAYTONA BEACH PARTNERSHIP
04J191006 Profit & Loss Budget V8. Actual
Accrual Baal. October 1,2003 through April 19, 2004
Oct 1. '03... Budget $ Over Bu_ % of 8...
Ordinary IncomtIExpense
Income
1??oo . GENERAL INCOME
10001 . ......benhlp ou. 9.375.00 15,000.00 -5.625.00 62.5%
10003 . ODA Support 78.750.00 105,000.00 -26.250.00 75.0%
10009 . F.-m". Marbt 30.090.32 ~.ooo.oo -17,909.68 62.7%
10012 .lnstIlI1IIIIon Dinner 390.00
10013 .1.... btcome 0.27
100M' Reck Space 1.095.00
10521 . ShoppIng Sap 502.00
Total 1??oo . GENERAL INCOME 120,202.5C 168,000.00 .....7.797...1 71.5%
10300 . GRANTS
10304.2003 Wortdng Waterfronts 9.038.11 25,000.00 -15.981.89 36.2%
Total 10300 . GRANTS 9.038.11 25.000.00 -15,981.89 38.2"-
1D400 . SPONSORSHIP
10407 . DownIown Dlytonl NIghts 18.000.00
10400 . SPONSORSHIP - other 0.00 50.000.00 -50.000.00 0.0%
1ot1110400' SPONSORSHIP 18,000.00 50.000.00 -32.000.00 3&.0%
10500 . EVENT INCOME
10011' KIngt'IM IhwI 0.00 4,000.00 ......000.00 0.0%
10011' WIne & Food F.' 7,295.18 7.SOO.OO -204.82 97.3%
1IM11 . FII WIne FtIt 457 .90 7.500.00 -7.04Z.10 8.1%
10504. .. Weak 28,200.88 30.000.00 -1.719.32 94.0%
10514 .1IIbCobar'. 11.548.22 10.000.00 1,548.22 116.5%
10118' 0Ihar Evem.. DON 0.00 3,000.00 -3.000.00 0.0%
10511 . HoIIdIy Central 1,997.50
1011" Rum FeatlY.. 0.00 2.500.00 -2.500.00 (1.0%
10u0. Jeep 8Mch 3.373.85 5.000.00 -1.826.15 87.5%
101Z2. Art F..... 6.813.8SI 2.000.00 4.813.89 340.7%
10123 . Art F" 3.77~.00
TotII10500' EVENT INCOME 63.459.22 71.SOO.00 -8,040.78 Be.8%
TotIIlnc:ome 210,..92 314.500.00 -103,800.08 67.0%
ExpenM
20000 . SALARIES
20001 . ED s.I8rII8 31.999.89 64.000.00 -32.000.11 50.0%
200M, OM 8*Y 9.909.92 18.000.00 -8.090.08 55.1%
20001, .......... 8.795.81 11.000.00 -4,204.19 61.8%
2000S. '-roI TaM 5,284.04 8.000.00 -2.735.98 ' 65.8%
20001. M8IbIIng Mil'. 11.999.91 24.000.00 -12.000.09 50.0%
. Teal 2IDOOO' SALARIES 65._.57 125.000.00 -59.030.43 52.8%
20010 . OVIRHEAD
2G051 . 0III0e RMIt 3.487.87 8.000.00 -2.512.13 51.1%
2IOU . PhonIIIInCiImIt 2.729.91 3.000.00 -270.09 91.0%
200M. 0fIIce TechnoIogylFum"'" -100.00
2001I. 0fIIce SUpp" 1.574.57 1.500.00 74.57 105.0%
2OOII............1peIPubIIcIIIon 225.00 500.00 -275.00 45.0%
20017 . 0III0e PItntIng & ,..... 231.17 500.00 -288.83 48.2%
.... AudIt 1.SIOO.00 1.800.00 0400.00 128.7%
.... ......... 4.502.78 15.000.00 -10.497.21 30.0%
2GOIO' T.... I Co........ 2.071.18 3.500.00 -1.428.84 58.2%
"1 · .. JII...., CoIIImunlc:atloM 884.80 1.000.00 -105.20 ..5%
.u...... & IIIInL . 831.58 600.00 31.58 105.3%
2ODI4' GeMnII ........... M......... 1,200.00 1.000.00 200.00 120.0%
2OOII.lIull..... oIher I 1..27 &00.00 -300.73 38.8%
.... lilac. ofIIce....... 247.07
20011' Parrol CIMrtng 7.355.84
.. . ......~n DInner 714.08
20070, R-=k SplICe 23.88
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11:26AM DAYTONA BEACH PARTNERSHIP
04118104 Profit & Loss Budget ys. Actual
Accrual Basis October 1,2003 through April 19, 2004
Oct 1, '03 ... Budget $ Over Bu... %ofB...
20071 . EIectrtc 533.29
20072 . InformIdIon c;:.m.r 1,701.19
Total2OOllO . OVERHEAD 30,193.043 34.600.00 .....408.57 87.3%
20200 . GaERAL PROMOTIONS
20203. Brochure ~ 700.00 5.000.00 .....300.00 14.0%
2OZ04 . Buch 10 3.337.00 5.000.00 -1.683.00 66.7%
20205 . Brochu,. DlatllbutIon 2,964.00 7.000.00 .....036.00 42.3%
20207 . GeMnI AdvIt1lalng 4,668.42 6.500.00 -1,831.58 71.8%
T" 20200 . GENERAL PROMOTIONS 11,669.42 23.500.00 -11.830.58 49.7%
20300 . GRANT EXPENSE
203tt . PNp & Submlealon 19.05 200.00 -180.95 9.5%
20300. GRANT EXPENSE - Other 120.05
Total 20300 . GRANT EXPENSE 139.10 200.00 -60.90 69.6%
20100 . .AGElPUBLlCAT1ON8
2010I, Pit_port 0.00 3.000.00 .3,000.00 0.0%
Total ZCIIOO 'IIAGE!IPl&JCATIONS 0.00 3,000.00 -3,000.00 0.0%
21000. BEACH STREET PROMOTIONS
21001. BIIlIIaber F. 1,061.00 150.00 911.00 707.3%
21012 . Art Felllvll 15.697.64 13,000.00 2,697.64 120.8%
21014. HoIIdIr CennI 2.899.07 5,000.00 -2,300.93 54.0%
21011. _ Welle 75.00 200.00 -125.00 37.5%
21021 . OIlIer ev..-ooN 675.89
21021. Ran F...w.. 3,101.00 12,000.00 -8.888.00 25.8%
21014 . KIngIIIh BrIIWI 150.00 9,000.00 03.850.00 1.7%
21011 . WIne & Food F. 4,829.28 3.000.00 1,829.28 181.0%
21017 . .... ...... 7,991.84 5.000.00 2.991.84 159.8%
21_ . Spring Art F.... 5,792.40 4,000.00 1,792.40 1.....8%
21_. 'II WIne F. 1,889.08 3,000.00 .1,140.92 62.0%
21ot1 . DIrect ..... 2,385.35 5.000.00 -2,634.65 47.3%
2101Z . ChocoIIIe ..UAnc:hore 989.44 4.000.00 -3,010.56 24.7%
210M . GMt..... 1,62427
Total 21000 . lEACH STREET PROMOTIONS 48,911.28 83.350.00 -14.438.74 77.2%
21010. ,.... ~
21010.1 . AdnaInllib,6,n 8,071.32 12.000.00 -5.828.88 50.8%
21010.2 . ...... 5,681.56 8.080.00 .2.388..... 70.3%
21010.3' ProntOUoM 105.00 500.00 -384.00 21.2%
21010A . ..... 798.28 1,300.00 -501.74 81.4%
21010.1 . .....T_ 2.215...s 3.120.00 -904.55 71.0%
21010 . F_ II8rbt - Other 229.88
'T" 21_.'....... 15,102.57 25.000.00 .9,897.043 60.4%
Z2000 . lEACH STREET DESIGN
22Ot2 . .......... 0.00 1,000.00 -1.000.00 0.0%
ToIIII22000 . BEACH STREET DESIGN 0.00 1,000.00 -1,000.00 0.0%
23000. ECOHOIIIC RESTRUCTURING 1.431.88 2,500.00 -1,080.12 57.8%
ToIIII Expenee 173,425.23 278,150.00 -104.724.77 62.3%
, NIt C>>r'dIMy Income 37,274.. 36,350.00 , 824.69 102.5%
0It.-~
011.- ......
1.. EXCHANGE 205.87
ToIIlI 0IhIr Income 205,87
... 0IhIr Income 205.67 0.00 205.87 100.0%
....,ncome 37.410.. ""00 1,130.31 103.1%
"2
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PROJECT BUDGET
BUDGET
TOTAL CPI MATCH
I
PROJECT 1 = W A TER-BASED BUSINESS CLUSTER
& EXISTING BUSINESS RETENTION !
Task 2A Water-Based Business ClusterlPlan & Recruitment 26,000 13,000 13,000
Consultant, economic analysis data research and collection,
report JRPU'3lion, printing, distribution, public meeting.
recruitment strategy development, recruitment marketing
materials. tours. mailings, postage, office supplies, office
support/clerical, accounting support, phone, andlwebsite.
Task 2B Direct to Business Consultant 22,000 11,000 11,000
Consultant, merchant meetins serVice marketing, travel,
accommodations, mailings, postage, office supplies, office
support/clerical and phone
PROJECT 2 = CULTURE AND HISTORY
Task 3A Cultural & Historical Way-Finding Markers 28,000 14,000 14,000
Initial art work, design, icon development, sample
fabrication, public meeting, destination identification,
destination summery preparation, market location
identification, sutnmel)' writer, Design, manufacturing,
installation, insurance and marketing
Task 3B WiJdlifu Way-Finding Markers 12,000 6,000 6,000
Initial art work, design. icon development, sample
fabrication, public meeting, destination identification,
destination summery preparation, market location
identification, summery writer, design. manufactiuing.
instaJlation, insurance and marketing
PROJECT 3 oa RIVERFRONT PARK/OPEN SPACE
Task 4A Park: Model 12,000 6,000 6,000
Research and collect data, prepare drawings, hire finn,
hire consultant, prepare draft drawing. update draft.
prepare final draft, update final draft. manufacture model,
deliver model, prepare companion literature, transport model,
display model &. diilribute literature, collect feedbackI
comments, prepare feedback/comment report and peset
model and report to city commission I
~
TOTAL $100,000 $50,000 $50,000
'.'
I
a)~ ~ <71dd~
Proiect Bud2et &:bedule: Type dollar amountS only in applicable categories and leave other categories blank
(round to the nearest dollar; no cents). If your subgrant Agreement requires match, recipient match (In-kind and
Cash combined) must at a minimum, equal the FCMP funds requested, one hundred percent (100010) match is
required. If Automated Data Processing (ADp) equipment is being purchased you win need to complete and submit
Appendix 1. If the cost for any service or equipment is over $25,000 and will be from a noncompetitive sole source,
you must also submit a Sole Source Justification Forrp (Appendix 2). A budget transfer of funds within approved
budget categories in an amount not to exceed 10 pe~ of the FCMP total budget is allowed without requesting an
official amendment. This budget transfer will be allowed one time during the subgrant period.
BMdstetC~~
'I. Salaries
2. Fringe Benefits
3. Travel
4. Equipment
5. Supplies
7. Contractual Services
Riverfront PalkScale Model
7. Construc:tion
8. Other:
Facility Rent -$1,500
Print & Postage . $1,500
,Websitc. Hosting - $2,500
9. Indirec:t Charges
DCA/FCMP Total
Mucll Total' .
TotaIProjed Cost
FCMP Funds
$10,499
$9,001
IS5,soo
$25,000
$25,000
S5O,OOO
~
DBPA - 2004 Campaign
Business Name:
Contact Name:
Street Address:
City:
,
Fax Number:
State: _ Zip Code:
CeIl/Pager:
Phone Number:
E.MaiI:
Web Site:
Contact Names (people to receive the newsletter. include address if different)
1.
3.
2.
4.
Committees you may be interested in serving on r~ cbeck all that apply):
ECONOMIC RESTRUCTURING tOMM1'ITEE
M"ttng 1lnN -;rJ Tul1ldayo/~QCh month at 9:30 a.m. atAngeU & Phelps
RaponsibUiay Areas: economic data and research, thoughtful business placement, retail cluster
building. busincu recruitment, business retention and busioess expansion, merchant support
5CtVice..
DESIGN COMMfITEE
Meeting Schedule -I" Tutsday of each month at 8 a.m. at the DBP A Offices .
Responsibility Areal: Maintenance, capital, signagc, bathrooms, security/safety, pedestrianltrafc,
quaUay of life, p&rIdng.' and CacadelrenovatioDS.
PROMOTION COMM1Tl'EE
Meeting nnw . J" TuosdayoleacJt montlt at 8 a.m. atAngell &: Phelp3
Responsibility Are.u: lmale, events, retailsx-omotioDS, advertising and publicity. The Promotions
Commiucc II responsible Cor allaspcctl of the district's madceting. In addition to general
committee meetlnp, many ad hoc event planning committees like Restaurant Row.
Payment Information
Annual support for fiscal year 2004 - $135 (ISIb year in a rowl)
I
SEND PAYMENT TO:
DBPA. 111 West ISB~ Suite 101~Daytona ~each.. FL 32114
Questions - Please call 386-671-3272
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