04-26-1993 - Joint CRA/DDB
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4-26-93
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AGENDA
JOINT CRA/DDB MEETING
APRIL 26, 1993, 5:30 P.M.
COMMISSION CHAMBERS
I. Call to Order
II. Minutes of January 29, 1993, Joint Meeting
III. Report on Actions taken at 4/19/93 eRA Meeting
IV. DDB as Business Development Board
V. DDB Hiring of Marketing Director
VI. General Discussion
VII. Adjourn
APR-21-'93 WED 16:11 ID:ART DEEGAN
TEL NO:813-462-6037
"110 P01
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DRAFT
Initial Idells for a
Business Development Committee
Baalc Pur~o.e:
To aqvlse the trustees of the eRA on policies and procedures which will succeed
In bringing more businesses Into the downtown dlstrlcl and thus Improve Its
tax base and overall economy; to carry out those directives of the CRA dealing
with the same whloh II can implement within the limitations of Its budget.
Typlc.1 Functions:
1. Lead In the formation of a publlc.prlvate partnership
2. Recommend policies and procedures which will lead to tax revenue growth
through the enhancement of existing businesses (retention) and re-
; location of new businesses (recruitment)
3. Identify legitimate needs of present or prospective businesses In the district
: whIch oan be addressed by the eRA, the private sector. or both.
4. Fund appropriate marketing activities (defining "marketlng" to include research,
i IJdvertislng, packaging, promoting, distributing and servicing after sale)
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6. S~rve as the funnel to channel all communications, suggestions, etc. from various
I agencieS/organizations Interested In downtown business development (such as
! DCA, C of C. Convention & TourIst Development Board, etc.)
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6. Organize a corps of volunteers from SCORE, REAP, SBA, C of 0, DCA. etc. to present
I a unified approach 10 activities aimed at encouraging traffic In downtown area.
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APR 2 1 1993
CITY C!. fRK
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. JUDI1~ACKETT
(813)~596.9021
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JUDI HACKETT & ASSOCIATES
Development Consultants
BUILDING CONSENSUS
FOR REDEVELOPMENT
A Proposal to the Clearwater Downtown Redevelopment Board
January 25, 1993
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2400 Bayshore Dr.
Bellealr Beach, FL 34635
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Buildillg Consellsus for Redevelopment
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II Step 1 - IDENTIFY NEEDS II
I Step 2- SET GOALS ]
II Step 3 - BRAINSTORM PROJECT IDEAS II
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Step 4 - EVALUATE IDEAS & PREPARE PLANS
I Step 5 - ADOPT, PUBLICIZE & EDUCATE I
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A Consensus-Building Program
Crentini: a Blueprint l'9r Downtown Clearwater's Redevelopment
STEP 1. IDENTIFY NEEDS
Hold 8-10 "Targets of Opportunity Workshops" with downtown businesses, residents and
workers.
Each group will discuss Downtown's problems and assets from their own perspective. Then
they will identify their needs.
The Targets of Opportunity are identified when the needs can be met by building on an existing
strength of the area, or overcoming a noteable problem.
STEP 2. SET GOALS APPROPRIATE TO THE NEEDS AND TARGETS OF OPPORTUNITY
Hold a 1/2 day (or evening) Workshop for delegates from the Targets of Opportunity Workshops
outlined above. Three to five people from each workshop should attend.
Each Group will make a brief presen talion on Downtown's problems, assets, needs and targets
of opportunity. An outside speaker will give an overall perspective on the future of downtowns
,) in America. Small groups will discuss appropriate goals for downtown redevelopment based on
_.: the information presen ted.
STEP 3. BRAINSTORl\1 PROJECT IDEAS
Hold a 1/2 day (or evening) Workshop with the same people as in Step 2 to brainstorm solutions
which fit the goals set in Step 2. Experienced facilitators will help guide the discussions.
Ideaswhich fit the goals will be rank ordered.
STEP 4. EV ALUA TE FEASIBILITY OF TOP PROJECTS AND PREPARE PLANS OF ACTION
Committees of volunteers will be formed to prepare plans to implement the top projects.
Redevelopment professionals will be sought from nearby communities to assist, as needed.
STEP 5. ADOPT BLUEPRL'1T, PUBLICIZE AND EDUCATE
Review & adopt plan, print and distribute copies throughout the city with the assistance of local
media.
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St8rtin{J New Buslnvsses
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. WORKSHEET A: TARGETS OF OPPORTUNITY Workshop
Use this worksheet to record your analysis of how each community factor affects
your economy.
Place a Check mark in front of your group
Factor #1: Access to Capital
Factor #2: Quality of Life
Factor #3: Business Environment
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Factor #4: Infrastructure
Factor #5: Human & Natural Resources
PROBLEMS
ASSETS
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NEEDS
TARGETS OF OPPORTUNITY
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copvri~hl /993 Judi Hacketr & Associnres
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Creatine a Blueprint for Downtown Clearwater's Redevelopment
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A Consensus Building Program
TIMETABLE
STEP 1. Identify Needs February 1-22, 1993
Plan and hold 8-10 "Targets of Opportunity Workshops"
Provide summary to DDB at February meeting.
STEP 2. Set Goals February 23-March 14, 1993
Plan and hold 1/2 day goal setting workshop on March 13.
STEP 3. Brainstorm Project Ideas March IS-March 29, 1993
Plan and hold 1/2 day brainstorming workshop on March 27.
Discuss recommendations with DDS at March 29th meeting.
STEP 4. Evaluate Top Ideas & Prepare Action Plans March 3D-April 26, 1993
Plan and hold 1/2 day meeting to evaluate project ideas & craft plans.
Encourage formation of committees to carry out plans.
Provide specific recommendations to DDB at April 26th meeting for adoption.
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STEP 5. Adopt Blueprint, Publicize and Educate April 27-May 15, 1993
\Vork with ad agency to prepare summary, implement publicity campaign.
Coordinate efforts of DDB Board members to speak throughout Clearwater.
ESTIMATED COST
Professional Services for Judi Hackett & Associates
$4,000/month for 3.5 months
office, long distance expenses of $500/mo
$ 14,000
1,750
Guest speakers & facili tators for workshops
Travel expenses
$ 1,500
$ 5,000
Design & printing of Blueprint summary
Estimated Total: $ 22,250
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Judith C. Hackett
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2400 Bayshore Drive
Belleair Beach, Fl 34635
18131 596-9021
OVERVIEW:
A skilled, dynamic manager highly experienced in motivating and leading organizations with diverse Board
members. Ten years of specialized experience in economic and community development with demonstrated
ability to develop consensus, create and implement policy improvements, attract and work with the nation's
top researchers, and help policy makers make sound decisions based upon the best knowledge available.
SKIllS SUMMARY
Proaram Manaaement:
· Strategic Planning
· Budgeting & Fundraising
· Recruitment of Collaborators
· Special Events
· Board Development
· Networking
· Project Planning
· Write By-Laws & Policies
· Meeting Design & Staffing
· Volunteer Recruitment
· Grantwriting
· Committee Workplans
Communication:
· Public Speaking
· Editing & Summarizing Research
· Small Group Discussion Facilitator
· Brainstorming & Visioning
· Problem-Solving Group Discussion
· Speech Writing
· Press Conferences
· Focus Group Design
· Field Trips
· Press Release Writing
· Brochures & Newsletters
· Consensus Building
· Audio-Visual Production
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Policy Research:
· Small Business Development
· Employment and Training
· Human Resources Management
· Health Care Cost Containment
· Agriculture
· Privatization
· Crisis Intervention
· Community Development
· Technology Development
· Education
TeachinQ:
· Advisory Council Development
· Grantwriting and Fundraising
· Crisis Intervention
· liability Management
· Program Evaluation
· Leadership Development
· Contract Management
· Cutback Management
· Strategic Planning
· Communications
· Negotiation & Monitoring
Com outer:
· IBM compatible pes 0 DOS
· WordPerfect
· Lotus 1-2-3
· Windows
EMPLOYMENT SUMMARY
10/89 . present
Judi Hackett & Associates Consultant, Economic & Community Development
11/87 . 2/89
U.S. Small Business Administration Special Assistant for Rural Development
7/82 - 10/89
Council of State Governments Director, Center for Agriculture & Rural Development
11nS-7/82
Univ. of Kansas Business School Exec. Director, Human Resources Program
3/75 - 10/78
State of Kansas Dept. of labor Public Service Employment Coordinator/Planner
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Credentials for Judith C. lIackett
10/89 . present
Page 2
PROFESSIONAL EXPERIENCE
Judi Hackett & Associates
Consultant/Organization & Community Development
City of North Port, Florida
Environment:
.significant Duties:
6-92 to present
Primarily residential west-central Florida city of 13,000 planned as a retirement
community by General Development Corp., now interested in developing a
business base.
Design, edit and arrange printing for business recruitment brochure. Advise
City and Chamber officials about small business development strategies.
Florida Redevelopment Association 3/92 to present
Environment: Professional association of community development specialists and private
firms which provide goods and services to those communities.
Sionificant Duties:
Provide technical assistance to the Florida Main Street Program, specifically
assist the City of Key West with small business development efforts. I also
contribute articles for "The Banner," the FRA's bi-monthly newsletter, speak
on retail recruitment and small business development strategies at their
meetings, and serve as advisor to staff.
Southern legislative Conference, Atlanta, Georgia
Environment: 25-year-old, dues-based professional aSSociation
legislative staff from 15 southern states
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Sionificant Duties:
5-91 to present
of state legislators and
Plan and staff meetings of Agriculture & Rural Development, Education,
Transportation, Human Resources and Criminal Justice Committees composed
of state legislative leaders.
City of Indian Rocks Beach, FL & Merchants Association 6/91 to present
Environment: Central Florida small beachfront community (pop. 5,0001 with rundown
business district, decreasing tourist income.
SiQnificant Duties:
Plan and conduct four community workshops to educate leaders and citizens
about economic development strategies and create a plan. Help Merchants
Association implement key elements of the plan.
· Persuade City Council, City Manager and Business Leaders their present condition can be improved
with sound, long-term economic development program. Made several speeches, showed videotaped
success stories from other communities, planned & led trips to other cities.
· Prepare materials for workshops, write summaries and press releases after each session, press
liaison, and periOdic briefings to Mayor, City Manager and Merchants Association leadership.
· Organize and coordinate weekly Farmers Market, plan new special event in cooperation with other
civic groups, write and distribute newsletter, update by-laws and other duties as needed.
Artist Foundation of Broward, Hollywood, Florida 1 /91 to 1/92
Environment: Non-Profit organization formed in February of 1991 to rehabilitate building in
blighted downtown business district for use as an artists' incubator.
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SiQnificant Duties:
Advise on Board development, fund raising, and organization initiation.
Research potential funding sources and wrote grant proposals. Assist
President in moving this organization from concept to reality, advising on
Board member recruitment and responsibilities, public relations, and budgeting.
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Credentials for Judith C. Hackett
Page 3
HOllywood Community Redevelopment Agency, Hollywood, Florida 3/90 to 1/91
Environment: SpeCial redevelopment district in blighted area of mid-sized, primarily
residential coastal city (pop. 100,000) in south Florida.
Sianificant Duties:
Study feasibility of creating an arts district to spur redevelopment, prepare
business plans for Arts Incubator and Art School, hold workshops to learn of
problems and generate solutions, staff Downtown Arts Committee and prepare
Cultural Plan.
Georgetown-Scott County, Kentucky Planning Commission 2/90 . 8/90
Environment: Predominately rural County adjacent to urbanized area (Lexington) experiencing
stress from newly recruited major employer (Toyota).
Sianificant Duties:
Prepare recommendations for comprehensive plan regarding agricultural
development, tourist and cultural development, and small business
development. Participate in sei ies of public meetings to gather information
and answer questions about optimal future development strategies.
Various speeches to groups on business climate
· Business & Prof Assn of Belleair Bluffs, FL
· North Port, FL Economic Development Board
· Virginia Joint Legislative Audit Commission
.. Kansas Institute for Business & Policy Research
and economic development options 1989-Present
· Florida Dept of Community Affairs
· Florida Redevelopment Association
· Province of Saskatchewan, Canada
· Clearwater, FL Chamber of Commerce
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Develop brochures, prepare marketing plans and generate press coverage 1991-Present
· The Bikini Cup, Windjammers Sailing Club, Clearwater, FL · Broward County Fair, Hollywood, FL
· William Jennings, P.A., Clearwater, Florida · Gulf Breeze Motel, Indian Rocks Beach, FL
· Beach Art Center, Indian Rocks Beach. Florida · Florida's Growth Management Reporter
· Florida Redevp.lopment Association, Tallahassee, Florida 0 Belleair Beach (FLl Property Owners Assn.
, 1/87 - 2/89 US Small Business Administration, WashinQton, D.C. Special Assistant for Rural Development
(on leave of absence from The Council of State Governments)
Environment:
Federal government agency with 10 regional and 60 local offices, annual
budget over $2 Billion for loan guarantees, grants and special programs.
SiQnificant Duties:
As Special Assistant to the Administrator, developed and managed a national
campaign to mobilize resources within and outside the agency to increase
effectiveness of programs in small communities.
· Created a research-based model and organizational goals for rural small business adopted agency-
wide and by the federal government.
· Built and formalized relationships with other federal agencies (Agriculture, Commerce, Health and
Human Services, Education, Housing and Urban Development, Bureau of Land Management), with
private foundations (Pioneer Hybrid, Kellogg, McKnight, Northwest Area), private firms
(Southwestern Bell, AT&T, UPS, Union Pacific) and state officials.
· Planned and conducted 5 field hearings in state capitols and 10 regional roundtables reaching 1,500
policy makers and business leaders.
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· Wrote speeches and testimony for the Administrator on rural development, arranged press
conferences and interviews, wrote and issued press releases.
· Produced a 12-minute videotape on rural small business development distributed nationwide.
(JV~ r
Credentials for Judith C. Hackett
Page 4
'1/87 - 2/89 US Small Business Administration. WashlnQton. D.C.
(continued)
Special Assistant for Rural Development
· Executive editor for Workina Tooether: A Guide to Federal and State Proorams for Rural Economic
Development and arranged for distribution of 10,000 copies. This book is a one-stop information
source on laws, regulations, policymakers, service providers, programs and practices.
· Motivated regional and district staff to design and find funding for twenty-two demonstration
projects to test innovative way. to deliver services to rural small businesses. Found corporate
sponsors for mobile small business assistance centers, electronic gateway, videotape lending library
and a trade mission.
7/82 . 10/89 Council of State Governments, LexinQton, KY Director, Agriculture & Rural Development
Director of Development & Asst Director of Research
Environment: Major national public interest group and policy research organization. Fifty
year history, four regional offices and Washington, D.C. office, annual budget
over $3 million, holding more than 200 meetings annually.
Sionificant Duties:
Created and managed national policy research and technical assistance
program to assist states in improving economic and social well-being of
agriculturally-dependent and rural areas. Also served three years as chief
fundraiser and development officer for the entire organization.
· Developed national information clearinghouse on federal and state practices, procedures, laws and
regulations; held 23 conferences on various aspects 01 rural development; wrote and/or edited 40
reports and raised funds through grants and sponsorships.
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· Srokered targeted technical assistance, enabling states to make effective use of research.based
knowledge about rural conditions and program effectiveness from a nationwide network of
academic and policy researchers. Wrote regular feature on Agriculture and Rural Development for
the bi-annual Book of the States citing these trends and statistics.
· In order to develop and attain organizational goals which reflected tl,e interests of a diverse group,
created and staffed an Advisory Board, a Policy Steering Committee, and a dozen special project
committees.
· Raised over $2 million in 3 years for research projects and conferences from the
federal government, foundations, and private corporations.
· Planned and managed a 50th Anniversary celebration.
11/78 .7/82 The University of Kansas, Lawrence. KS
School of Business
Director, Human Resources Programl
Associate Director
Environment:
Major midwestern public educational institution. sponsoring academically-
based applied research and service program funded by the US Department of
Labor.
SiQnificant Duties:
Responsible for implementing and reporting on $1 million in grants and
contracts for applied research. training and technical assistance. Designed and
taught in seminars, created newsletter, developed internship placements.
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· Identified faculty members interested in Sharing research-based knowledge with the practitioner
community, particularly inf ormation about employment and economic trends, and the effectiveness
of various government programs and policies.
Credentials for Judith C. Hackett
Page 5
3/75 . , 0178 ~tat9 of Kansas, Deoartment of Human Res'. Jrces
Public Service Jobs Coordinatorl
Planning Specialistllntorviawer
Environment: State Government agency administering job training, job placement, unemployment,
workers compensation and special programs. Served population of nearly 2 million,
approximately half dispersed among 101 of the 105 counties in the state.
Sionificant Duties:
Managed a rural job creation grant program with $10 million annual budget.
Evaluated and awarded over 200 grants each year to state and local
governments and non-profit organizations.
SELECTED PUBLICATIONS:
· "Florida's Growth Management Reporter," Contributing Editor, published monthly from August 1990 until
March 1 991.
· "Why Not a Rural Site Location?" in Plants. Sites and Parks, September/October 1990, Vol. 17, No.4, Coral
Springs, FL.
· Buildino New Foundations: State Assistance for Local Infrastructure, with Terry Busson and John Dailey,
Council of State Governments ICSGl, Lexington, KY I 1989
· Strateoies for Success in Rural Economic DeveloomenL Editor, CSG, Lexington, KY, 1989.
· Aoriculture and Rural Development Commissions: AccePtinQ the ChallenQe to ChanQe, CSG, Lexington, KY.,
1988.
,
· Issues in ContractinQ for Private Operation of Prisons and Jails, with Harry Hatry, Robert Levinson, Keon
Chi, Edward Feigenbaum and Joan Allen, National Institute of Justice, Washington, D.C., 1988.
· WorkinQ TOQether: A Guide to Federal and State Proqrams for Rural Economic Develooment, Executive
Editor, US Small Business Administration, Washington, D.C., 1988.
· "State Procurement and Small Business," for the US Small Business Administration, August 1986.
· Five Year Plan for the Kansas Department of Vocational Education, with Cheryl Swanson, University of
Kansas, Lawrence, KS, 1982.
· "Measuring Employment and Training Programs: The Cost Effectiveness of CET A in Kansas," with David
SchLJlenburger, in Kansas Business Review, Lawrence, KS, 1982.
EDUCATION:
University of Kansas, Lawrence, KS, Master's degree in Speech Communications and Human Relations, 1979.
University of Connecticut, Storrs, CT, Bachelor's degree in Psychology, cum laude, 1972.
Boston University, Boston, MA, Division of General Education, 1968.70.
References Available Upon Request.
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July 1985
Dear Judi,
Please solve the farm crisis.
S incerel y ,
The Council of State Governments
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. . . . 'j?.J. .~... .... ;-...., I)ea.~en. 8ath~red to dlsc';1Ss possib.l~~ $(~le S9Y~~ment actlon~ .\~ ~ '1 :~;:. .
CENTE,R 'FOR.~jL ". P9:st~t.ed W!th the. f~Jure' orfed.~l*1?,~~~~~' these ~tate'~"::'..~\:. '~\~ .,..
, , ' . . .' ....., :::>:.: )e~~e,~ .~dvocated J}e~ stau: pq~l~.l.;,~mf ~.l;e Jobs In rural /:..~ \ ,~ } 'J Z '.
AGRICULTURJ;", ,Jf~ ""co~l1!1It1~s and ~elp~agd.~~f~~~ . us~D" WH~o.~~...',:,,'."~, ~i' ~:~~~.
.' '. . ". ". ~ v..... ..~~..... 'V~19 they knew the fanners E~i 1 ;ran~rural.'u",',: "~~~~' ~.
. AND R URA'Ll;~~f;,. "Co~'munfties'iould not su~f~~"~; ~~~~:~.'\.... ,.'~ "':~f<;Jll. ''f ;'. l/': .
D ~. Legislators, Governors, their staffs clrld other top elected and.' '.
. E VEL OPMI;N ~/~':~:"" ap.po~~d st~tt~ officf~~ tu~~(rt'q111(~o.~~~ of S~ate . '~~:>'<-ii:'; ::~~..:.:."~
. . . '~.~./;':t<';..'~::~\" ~~~~.I?~ents .fo~ he1p..St~~~~.li{-lb,~,/~u~.~1.to fm~ state,,{::t., ;':~'c.:'~
. .. !., ~ :,. . . po~Cl~ and pro$~ms ~hey ~~~cIJ?~.t .In.to 'place to revlt~Uz.e..:y:'~.' '~', '. .
their rural e<:onomles and P4t EaID'i~rs 1:)ack to'work . . . to ~);,:..::-:~.. '.
--.:: crea[e new markets, new products:a'nd'new strategies for rural. : .
.'. America. . , .'. 'i- :.:i,/~fi';,'~:~ ';:0 I~ . .
The Center was formed by The Council of State ..
Governments in 1985 to conduct research, provide information
and refcrrral services to hold forums ~nd to produce '. .,'
publications. It's primary mission isJo advis~ state . " - ,
polkymakers about ways they cln '~ea'te'nt.W jobs in rural .J
communities 'and help businesses in 'agriculture-related. :.....
induStries to's'Urvive and grow....."::.:.;~.~. ''::~''~:''.:..~'.: . -. ':-".:::~?,::~::~' ,:'.(
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- '~-,:,,~'.A}':;(; ';":'.":P~li~'~';~'~~:~~' p~~~~'1~~t~;~~;:~i~ms of r~;~e~~:~:}{ .:<r~I.-
.' a'nd Rural Aineric:a.m~ In 1986,' l~ c~6peration with fh~ : .....-::~~t~. ~ '...r .
.' .~.~,~~~~~. Inst!lUl~ ~.~.Menl~l He3:1.~h;'we s.p~r1.s~)fed two for.uhls,::~ Jt.:
..to. gul~C S}ale .policy resp~>nses .~q.~~l. ~U1.c~.~e and depresslon~;::::.~ :::~'2 ';'.
. probl~~.~,qut.of tl;ese fo~~.~r:ne'~eco~m~n'dalions fo:. .:~.:~I;: /:':.,".:'. -
ncwled~ legIslatIon and p~o~ag:s enac~ In 1987. '~T:,~'::-;'~~'~'~~~l~' %-:::'..
. '.- ~ ~ackgTound Pare~ ?n tile Faim ..~rlsis. The Family, -~~":i!/~~~:.' .f\ :,'
Owned Fann: A Vanrshmg Breed? (April 1985), The Fann '.~~.~~'.\.:) ;'.<': ,
Credit Crisis: Shaking !.he Roots of Rural America (September :~ ~?
1985).'. . "..... ." .... :
,. :.. ' '. "':... -'~.~:~.~J~"':~- -..... . .... t .. ... ~.
-. PoliCy G w. d an ce ' . . ~r}: ~'~."~/':: > ;"'~~~'.:'~ '..:.'. ." ~:'j~~~.~?f ~.'
" .. ~. . t
. Rep. Barbara Gronemus . . Te4t1ica1.Assistance Bulleti1)S iD~lude,Busines.s Retention '>~~::
Wisconsin .' ':.:' ":-.:i::' _ and. ~pans.ip.~.~~~~~~ Qt~e~!fj~lL9.~'.Rural Lan~..a.~~Ji?~. .~:.
: Rep. <;hn;topher J.' H'~~~~~.r>>\: : 0u.t4<:~r .~~~ti..o'~I.:~gr;~tu.x:e~~!l.~;~ural~yel~prnent:~~~~. .. ~ . ~:
.' Massachusetts. " ':i '::".:.~'.'. . CO~~~~!'5~'~~~1::~,~'N-;~~_11~~~~.4~~!~,~l.~~~._%~~~: ~I..;:t:.
''':.''>~:';:.. Ac;lded B.USUl~. .:,~..,.' ~~&l .~~':;'.~.I.. - . ...~:,..t':~~~1. 'fftt'1..,,;:~"
Rep. He.nry Reaves' :.., ". ,Special ~tereSt,'In-Dept!i~~.lU...j~:.2r.\.RUia1 ~ublic \~~:~~~:}j.~ ~~;""
Georgia Transpot:"tatlon, Infra-:>truct~;':pt;~re~e.nt ASSIstance a~~ ':\':~> ;:,~Y; ~::.
... p . P' - t' t- .... ~ .'J' -,.~. 6:~1.-""':,<,_1 or: . . -.- '.- :'.:,......... '"'.. -.'. .
R . Lonnie Roberts ".'.'- ,..-. , :;. ~on~ n~ lza lon"~;:::'~~~~W.?~~~~:D'~.';:': ..:, ~ :.;,{' ...~~)..?~ ;~:;r:!.:.:.
<i dee on '. .' , .:.;:}. . ~:- ." .\.. E1ac~&I:?und :apers on a~I]>~2fj~~~y. tOPlcs.11l,<;l~..~~ng'~~ ~io::~:.~,
. g . ." '.';::.:'" :;"7".' . ;',~.:.,' : biotC(:hnology, displaced faqnex::tJ:3!!\1~g,'.~i:itl. day. carel',al'!~t:;.:~.~ ';~0;':
Rep. Walter J. Roorda .~;"::':.' ::':. '" :.::~~/'. . "satellite land-use' planning t~FnJol~gy;;f~?:;;)~.~ ;i,' - ".::, .: '-:'!~;~}':'~~;~~}:::;.-.}~i~~li
Indiana .' .:;'. .. .,"'....; >. ::<:. :-.;... Information aearinghouseanswers"~ver 400 qUeStion,(,;.:':(:-.!. ~:'"!.,~-r.~'+:'.'
.... " . _ .' J~.. _' '....~.....oo . ';.. . . ... ~ ..\..... .-'" . .... .:...-t :"0 '.-:":-:.-f'\~' :~-!.~.:.,..
Spkr. W. Dou~1as Scamman,J::>. . .ea~ year on agnc;wture, ec~noX;Us,,~.~~~lopment, co~~~~t.::~::., J}r~~:.
New HampshIre development and other st~le .1~glsJa~?n ~nd programs.:-:-'7._..-;....,~.::<. .'.:-'_.
,l... .' Includes up-do-dat.e names and..~~~rcsses.~ ~y state ,,:;:, :'~:~-;:;:.;~" ..:..,...~~>..'.
_, Rep. M~rlene Simons' policymakers, descriptions of oVe~ 1,000 st.ate agricultUrea~d..=-::';
Wyommg rural development programs, referrallo ~erls inside and .::'.:':' .'
Lt. Gov. Jo Ann Zimmerman' outside of state government....,.:.., '..- . . .:.....
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, POLICY STEERING
COMMITTEE
. : 'ChaIr
. . . Sen Gilmer Capps
.~'. Oklahoma
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. Rep. .Adrian Arnold .'
~. . Kentucky
. '.
. Corrim. S. ~1ason Carba.ugh.,.. '.
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Sen. Charles D. Cook
New York
Treas. Joan Finney
Kansas
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Rural Economic Alternatives
)
:No.4
Technical Asslstanco Bulletin
Lower photo t:1f J. Norman Reid
~ct~
AGRICULTURE AND RURAL
DEVELOPMENT
COMMISSIONS: ACCEPTING
THE CHALLENGE TO CHANGE
Judith C. Hackett
EXECUTIVE SUMMARY
The word rural means something dlf.
ferent to each state, but rural boundaries
and sources of Income must be defined
before state pollcymakers can Improve
rural economies. Although easy solutions
do not exist, states are realizing the Impor-
tance of addressing the rural economic
challenge. Whether symbolic, analytical or
action-oriented, many states are developing
special policies, task forces or commls.
sions which emphasize both agriculture
and rural development.
In effectively structuring such a program,
states must assess the importance of
agriculture, analyze rural economic prob-
lems, identify the special problems In rural
communities, and, then develop new pro.
grams and approaches. The states of New
York, illinois and Wisconsin provide good
examples of effective programs. The
critical variables for success are selecting
the right person for a leadership position,
carefully selecting issues, and proper tim-
ing. A state task force or commission on
rural development Is an important compo.
nent of state economic policy for the
future of rural America.
. . . . . . .
. . . . . . .
.. . . . .. . .
This bulletin was prepared by Judith C. Hackett, the
Director of The Council of State Governments' Center
for Agriculture and Rural Development.
Photo 01 mailboxes by J. Norman Reid
Th .. .. . .. ..
e .......
Council of ~~
State -
qO\lCrnmenls
U.S. OE~A"TMENT Of COMMERCE
[COlOllle DUHorlfau lO_IIISll.lnOI
-
-'1lIIhi!
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Volume 2, No. "
~.'''' " .~'.:. ....~~,....l ...-/~.~'.{il''''~''~'ff..~~\:Jff:',,:''~:
\'..~ 1'''' ..~"', ~/f....y. ~ 1'\)., ..'L ~
THE CHAIijMAN'S VIEW
As the neW year - indeed the
new. decade - gets underway,
it's a natural time to reflect pn
how efforts at the Rural Affairs
Council (RAC) are progressing,
. It's gratifying to realize that
the mission we spelled out for
ourselves on paper - that of
ensuriny a rural emphasisJn
Illinois state government -
has actually translated into
action in many ways.
Not that it's beeri that long
pince we began working at our
-r'''rural renaissance." You
might recall that it got under-
way in 1986, when the Task
Force on the Future of Rural
Illinois held fact-finding .'
meetings in 60 Illinois coun-
.ties, Involving over 100
villages and to'Nns.
That momentum, then, has
been continued by the Rural
Affairs Council. We've been
working to beef up not only
Illinois' rural advocacy, but
also its research and services
for rural areas.'
Of course, one way to do
that is to learn fforn others'
experiences. That's why I was
pleased to help ~ost a recent.
visit from New York Sen.at.or
Charles Cook, Chairman of the
New York Legislative Commis-
sion on Rural Resources. The
senator's visit was sponsored
by the Illinois I ntergovern- .
~ental Cooperation Commis-
~k>n, and was prompted by
Senator Harry II Babe".
I WoodYarC1 'of Chrisman.
- ,
. . .
. The N~^,.York legislator
offered his perspectives o~ .
rural' development in tha.\ .
,: state. In meeting with the .
Governor, lIIinois legislators,
private sect.or leaders, and of
Course the RAC, it became
clear t~at there ar~' several
"must haves" if state effort~
',.. .. pi
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f) In turn, then, Executive and
Legislative branches must
band together as well,' .'
sharing a commitment to
make programs truly fpster.
rural development..
.. There has to be local
grassroots leadership built
into any rural development . .
. ."
. .
"
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,\ ~''''1"\ .J ',.' "'iLrl~t ~~ './ .. \ . ,_,,,,,,, ""-:r"ll\_\
~~\"'.r':f""-~lt~\:tt.~""'-L;~L'''~_d~ l,t,., I\,:",~r?',
the Bank's purchase, or. local
governmental securities in .
fully matketable form.. Eligible
units of government include
muricipalities less than
25,000 population, and coun-
t.ies und.er one million popula- .
tion. (Not ~igible are those
counties that ~djoin another
county with more than one .
.-
. million residents.)'By pooling
. small rural debt issues, the .
Rural Bond Bank cuts borrow-
, ing costs and gi~s access to
national financial markets..
With authorization to issue
up to $50 million of debt
backed by the moral obligation
of the State of Illinois, the
Rural Bond Bank should be
doing business this Spring, .
It's a terrific ex.ample of local-
state partnerships. As lieu'.
tenant Governor, I will serve as
Chairman of the Rural Bond
Bank - a distinct honor. lor it
speaks mil for Illinois and the
rural commitment it has made, ,
going into the 1990s and
beyond. .
Finally, in closing, may this
New Year hring you and yours
peace. prosperity, and
happiness.
Sincerely,
;,.,.jt4~"J.' ~ i....,,~. '" ;,,~"''','~' ~1:..tJ4~,,~v..~\':~~f".'f"!;~":""~: ,~i\~t." ";~;; r: ':'::~;jY:'" i'~\;.r~~"r.~~.~.ti.~~!':-,'t.:~~
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Piir.IC1:>elmq In Ine f(ocent ceremony mef}:mg the !~,":f'''g 01 !t:e 1,'1st..WIE .I:::
RIJr&1 AI/alfs IS L'eutenant Governor George Ryan (np.'ll;. cnaJfr:an o( tfle M:Jlal
A!la:rs .CounCII. Norman .....alzer IsrandlnfjJ. d"ector oltne InstIl ute. ana F.aipn
Wa~oner. PreSloent of Western IIltno7s UniverSIty /WIUj. Tilt!! Instl/ute " 10ealeO
al ~., IU See &/00' or. page 3. '
are to succeed:
.. Full support of the.'
Executive branch. Governoi
. Thompson noted that he
encourages a "Thin~. .
Rural" mentality In state.
government.
· Divisiveness doesn't .work. .
Rural-urban partner'ships
must be formed in 'the
legislature; lawmakers,can't
'fall into the mindset of
metropolitan vs. non- ".
metropolitan areas, if pro-
gress is going to be real-
ized on development efforts.
agenda.
And speaking of develop-
ment'agendas, small rural
communities will' be bet1e'r
able to plan theirs now that .
the legislature has established
and funded the'Rural Bond
Bank. .The measure gives
. small rural towns greater'
'access to capital to maintain,
expand, or build-the infra-
structure needed for economic
development. .
How will it work? The Rural
Bo'nd Bank will lend money to
governmental units through .
, .
.'~ ~~~
ot '7J
.
George H. Ryafl
Lieutenant Governor
Chairman.
Rural Affairs -Council.
(J v~r
, ' .' I
I,
R~T~I~
IGOR
D_l'::JR/,:A~
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October 1987
,,-,
Dear Judi,
Please get more small businesses growing in rural areas.
Sincerely,
TheUS Small Business Administration
_ _)S - We'd like to work more with the states
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A New SBA Initiative:
ACCESS '88... .The Secret to Rural Development
A - Assisting
C - Committed
C Communities with
E - Effective
S - Solution for
S - Success
'"
Our vision of rural America's future is one of promise, led by the
job creation success of our small businesses. \~orking with state
leaders and policymakers, other Federal agencies, and rural
community leaders we will focus the attention and services of the
SBA's national network on the rural small business community.
The Rural Small Business Development Strategy
Phase 1. 5 Field Hearings: (Dec. 87)
Identify problems and promising prospects.
Phase 2. 10 Regional Roundtables: (Jan. 88)
Assess existing programs and propose
strategies; develop priorities and programs.
Phase 3. Summit with Events: (Feb. 88)
Agree on National Approach.
Phase 4. 50 State Conferences: (Mar.- Jul. 88)
Deliver counseling and services to rural
small businesses. Publish Guide to Rural
Resources.
)
* * * * * *
* * * * *
* * * *
* * *
* *
*
Phase 5.
Demonstration Projects
(July 88 - present)
Field staff meet with counterparts from states
& other Federal agencies to design & implement
'new projects which overcome the distance and
technology barriers faced by rural businesses.
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Vol. 3, No.1
U.S. Small Business Administration
Abdnor Urges Congress To
Close Minority Loopholes
Congress has the opportunily 10 help
lhe controversy-plagued 8(a) program for
minorilies .re:LIly work. if il has Ihe
delermination and courage 10 close
loopholes and end di~cretion 1fY
dedsions. AdministrJtor James Abdnor
told the Senac.e Snull Business
Committee on February 2.
Abdnor's testimony came 35 lhe
comrrJI1~ opened hearings on a SenJle
version of a bill to reform the rninority
business provisions of the SmJlI
Business Act. The House passed similar
legislation in Oclober. Congress passed
earlier 31c.empls al reforms to the
program in 1978 and 1980.
Abdn()( c.eslilied Ihal as a former
member of Congress he. 100. lOOk
advantage of ever)' opportunity under a
law lO help his constiluents. "It's pan of
YOllr job 10 hell'. bUI the loopholes and
lhe conlradiclions in the law are why we
have so many problems loday: Abdnor
said.
Ciling U.S. Labor Department
Iindings thai in the year 20C'0 80 percent
of the U.S. workforce will be comprised
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Alabama Go\'ernor CII)' II unt opens SBA field hearing Januar)' 14 on rural
dc\elopment in tltontgomer}', Alabama. In lhe background are, from left, Judi
Hackcll, special assistant to Ihe adminl~lralor; Adminlqralor James Abdnur; :Jnd
SIan Parrish, associale depul)' adminislralor for spl."cial programs,
SBA SPURS HEARINGS ON AILING RURAL AMERICA
City Faces Country
by Gregor;' Orfa/ea
-)
'They're making ~ki.snow (rom Iowa
corn. and chopsticb (or lapan oul of
aspen trees in Minnesola. In rural
Washington. windsurfers nod. to the
dammed Columbia Rh'er. increasing
lourism. That's how three rural
communities arc dealing with slumps in
farming. steel, and timber. Elsewhere,
rural America continues to hurt.
A broom and mop. maker in
Autaup, ille, Alabama: .Since 1985
importer<; of broom stra..... with the
Caribbean Basin Iniliative ha\'e been
eatir.g my lunch ux-(ree! Everyone of
those brooms and mops broughl in J can
make:
The mayor o( Guttenberg. Iowa: "\\'1."
arc nol miniature cities. Programs
designed for industrial devclopment thaI
Continued on pace 4
of women. minorities and immigranL\,
Abdnor said, "We ha\'e a real
opponunilY 10 help minonlics and
immigrants become rroduclive citiuns
with a good 8(a) program. or we can
walCh the welfare rolls rise because we
failed our responsibility 10 help minorilY
entrepreneurs gel fhe training and jobs
lhey need.
"Tod.1Y we have more dollars 1II 8(3)
contracts than ever bcfore. Wc also have
(e.....er lirms partiCipating. This is
wrong!"
Continued on pa;:r 1-'
SBl\.
Janua,'y.February 1988
Tt'S'if)'ing 2boul Ihe 8(n) minority
prol:ram on February 2l~
Adminhlralor James Ahdnor (c('lIler),
n;Jnkrd b.r (lerr) John !\1l1mll,
a5sociale depuly adrninislr:ltor (or
manal:l'lIll'nl and admilll~lralion, and
Wilfredo Con 1.:J1ez. assodale
adminislrator for MSn/COD.
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\.:-:t.,;.l- , .:1;,':,< "!.(...~.1. t~ ;?i<.;I~ ./);~;),.,d;tt.-~~'\~l/eJ"~I~
:~!T'.l~,~. ~"'t~' :1\ ;',r~.;:",~;,~, . ':~'.1~ :\~~':-:~"\fO!;..,rl~l' :~'~~'l~'fJ.".\i~:'.t, ;~;~}
les Mehlhaff (Iel'l). chief or staff, and Joseph Pena. rtl:ional adminiSlrator In
Region VI. Vi5il \4 ilh members of Ihr North\q'st Texas Rural and Business
De\'elopmenl Conrerencr in LubbOl:k.
RURAL from pal:c ~
SBA licensing of lhose banks thaI do
exisl there, and the rural banking
communily's ignorancc of SEA
programs. One non-bank lender in
Jack.~nvillc. Florid:l. lold thc RJlcigh
audience his company was throwing off
the "scalawag. carpclb.1gger imagc" and
doing quality loans: .We're a
manifes(;Jlion of the bank's nonresponse
10 me 7(3) (5 SA's gU:lJ'anlcW loan)
program. We'll do a s(;Jn.up res~uranl
in a smalllown..the 'R!' word!"
Other suggeslions which emerged
from the 15 hC.1rings and roundwbles:
. Federal Government should target
for assisuncc the 250 pooresl counties in
lhe United 5Utcs.
. Go to large corporations for capiul.
Have a eorporalion sponsor a sm:J1I rural
business.
. SBA should spend more time on
business SlJt1.ups.
. UpdJle FHA \laler Jnd sewer
requirements for a ccn.lin level of
domcstic us.::rs to include small
buslOc~s.
. Promote lourism in rural areas.
o HIgher salaries (or lC.1chcrs.
. More ncxibililY in rencgoliallon o(
loons when intereSl rales drop.
. More funding for civil engineering
projects .
. Fisheries should be treated 35 other
agriculrural industries.
. Reduce papcrwon: for SBA loans.
Place ads in newspapers (or SBA
!>ervices. us~ SBA videocassenes for the
small business person to use in his/her
home. Raise SBA loan guarantee limits
to S750,ooo.
. Expand me role of SBICs to largel
rural areas. -
OVf.x
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Field Hearings
December 8, 1987
December 16, 1987
January 7, 1988
January 12, 1988
January 14, 1988
.~)
Regional Roundtables
January 20, 1988
January 22, 1988
January 25, 1988
January 27, 1988
January 29, 1988
February 2, 1988
February 4, 1988
February 8, 1988
February 10, 1988
Februa~y 12, 1988
:I
'l:i<... .
; . ~.)- ;'.. ~
.... ' .
.,.~. , .", ' ~ i r ".' ",.
. '..':. .. '. - '
SCHEDULE
of
FIELD HEARINGS
and
REGIONAL ROUNDTABLES
Des Moines, Iowa
Santa Fe, New Mexico
Harrisburg, pennsylvania
Sacramento, California
Montgomery, Alabama
Hagerstown, Maryland
Raleigh, North Carolina
Sturbridge, Massachusetts
Lawrenceville, New Jersey
Chicago, Illinois
Kansas City, Missouri
Denver, Colorado
Sacramento, California
Spokane, Washington
Dallas, Texas
< ., . ".
'. ~ , ..~......... '. .
. ~. ::.',.. . ~.'\ ..'.' ,
THE RURAL BUSINESS DEVELOPl\1ENT INITIATIVE
OF THE SMALL BUSINESS ADMINISTRATION
ALLIANCE 89 DEMONSTRATION PROJECTS
GROUP I -- NElY PUBLIC/PRIVATE PARTNERSHIP OPPORTUNITIES
o MOBILE SMALL BUSINESS ASSISTANCE CENTERS
Mobile Small Business Assistance Center - Tennessee
Mobile Small Business Assistance Center - Texas
On- The-Road Enterprise Center - North Dakota
o ELECTRONIC INFORMATION TRANSFER
The Business Development Resource Database - Pennsylvania
The Small Business Videotex Exchange - Colorado
Electronic Information Network - Alaska
o SMALL BUSINESS VIDEO RESOURCE LIDRARIES
Small Business Video Resource Library - .
Washington. Oregon. Idaho
Video Training Tapes: Government Procurement -
Delaware, Maryland. Pennsylvania. Virginia, West Virginia. D. C.
Videotape Promoting Cooperative Assistance Efforts - Texas
) 0 PROMOTING EXPORTING OPPORTUNITIES FOR RURAL AMERICA
,,- Kansas, Missouri, Iowa. Nebraska
GROUpn -- llUPLEMENTATION BY WCALSBA PARTNERSHIPS
o CREATING ACCESS TO CAPITAL
Financing Guide for Small Business - Southern Maryland
Directory of Financial Assistance Resources. New York
Bank Relations Officer - Washington
o DEVELOPING NEW ALLIANCES
Unemployed Workers Project - Massachusetts
Small Business Alliance - Northeast Missouri
Rural Development Capital Access Project - Wisconsin
II Alliance Fund" Development - Oklahoma
o TARGETED CONFERENCES AND COMJ\1UNICATIONS
Infonnation Technology and Rural Development - Montana
Community College Small Business Resource Conferences - Mississippi
The Gateway Project - New Hampshire
Entrepreneurial Training - Minnesota
Agri-Business Resource Directory - Ca1ifomia
Resou:ce Directory/Conference - New Jersey
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. . ........-~,,>;.....-.', ". '""'.'!i>'i7 .":'04- .'.. ,,-.', '~>'.' 1.,:'
March 1990
Dear Judi,
Please help us figure out what to do with all these artists downtown.
Sincerely,
The Hollywood, Florida eRA
PS - Can you also help us get our redevelopment plan back on track?
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SA FRIDAY. JUNE 15.1990
Success predicted. for tonight
at IFriday Night Live' festival
10
:)
By Mark Sokolowski
SUN 51 AfF
Time was. one would ask to see the board members
of the Community Revitalization Artists Inc. and one
would be presented with three pieces of wood marked
Jack (DanIels), Jose (Cuervo) and Harvey (Bristol
Creme).
That was an example of the devil.may-care attitude
of the two men who ran the organization. But that
organization, one that could be quite antagonistic In Its
pursuit ot attracting artists downtown, no longer exists.
The CRA and CRArtists have been replaced by the
Hollywood Arts Association.
"The change lc; to continue the building of the arts
district and have Input from the intellectuals and peo-
ple who live and work downtown," said HAA President
Stan Slutsky.
The new organlzation has nine board members,
semI-monthly meetings and the support of many down-
town merchants. Most of the board members are not
artists.
Gary Smith, president of L.B. Slater Real Estate,
1939 Hollywood Blvd., is one of the board members. He
said he joined the HAA board because he wants to turn
downtown Hollywood around and help redevelop it.
"I believe the artists can provide this," Smith said.
"The arts have an image that is, I believe, worth
cultivating for downtown."
Slutsky, who founded the old Community Revitaliza-
tion Artists along with David Maxwell, saId the purpose
of the new organization is still to attract artists down-
town to rent vacant stores. But the organization also has
to help promote downtown retailers.
Part of that ls accomplished by BAA helping to
organize events tor "Friday Night Live," where stores
and restaurants stay open on Friday nights, in concert
with galleries and artist studios.
.
. The first such Friday Night Live takes place tonight I
and will rill downtown witb music.
Seven groups ot musicians will perform in front of
downtown stores or gal,leries. The list of events is as
follows:
. At 7 p.m., the Hollywood Artists Studio. 1938
Hollywood Blvd., will have an opening night recepUon
of art wor}tS by South Florida artists. Music wUl be
performed by Charlie Valant! and Wayne Muscuralla.
. At 7:30 p.m., commissIoners Cathy Anderson and
Suzanne Gunzburger wlll cut a ribbon at Designer Pet
Supplies and Products., 1908 Hollywood Blvd.
. At 7:30 p.m., the Record Museum, 2039 Holly-
wood Blvd., will have Its grand opening with Commis-
sioners Guy Roper and John Williams officiating. Phyl-
lis Allyn and the Bowery Boys will play early rock
music.
R At 7:45 p.m., the Harrison Street Express starts
regularly scheduled tours of the downtown arts district
The tours begin In front ot the Frank Monaco Studio,
1924 Harrison St, where music ~i1l be provided by
blues saxaphonist Kenny Millions.
.. There also will be music in tront of Corridor.B
Artist Studio, 2019.B, Hollywood Blvd. John Goodwin
and the Locals will play rhythm and blues. The Wine
and Cheese Boutique, 1926 Hollywood Blvd., will have
Larry Joe Miller and Mad Dog Smltb performing rock.
abilly, and MIndy McGee will perfonn folk songs at A
Peace ot Paradise, 1932 Hollywood Blvd.
Don't be surprised if professional services such as
real estate and insurance agents will be open as well.
Smith said his office Will be.
"There's not going to be a great deal ot profit motive.
for the lawyer, the real estate agent or the Insurance
agent to stay open," he said. "That's support"
;. .. .~I' .".. '~.~~. .',:
)
_~~.&~.. -'-IU ~........- 'I . . ..,
(5V(( ('
Center
,'cod
,
,
,)re Chamber Players
li~mi'J Best Trio of Flute,
.olin and Cello. (&rbara
rrcillo. ~llo)
\g Ensemble
.JTIda Philharmonk musicians
;crcain. (PhilLAkafsky,
I/o)
.:>n/Stnuss Duo
J'J HaJdn, wllh Guest Artul
."Tlna Osofsky, Viola. (Vickie
,nus. Cello)
:rt Moore: & David Nagy
llyuoodls Own Cello and
. Duo
. Ho((ert Jazz Quartet
~'ist
f 4
J\ ji :
....
Xi and MalU3A Scllimd~
""U ~rorrn &d's
~ Violi'; ~' with'
fti Lu.o}wne 7.
XI and Mei Mei Luo
I Chinese virtuosi \.'iolinisu
1 t~ Florida Philharmonic
danle )'OIl u,ith t~ir
'Iiq~ (pianist . Martha
-nelpferug)
~per, lruernalionall,.
.1\ Harpsichordist will PeT-
an all-Barol{1.lc program
French double.manual
;ichord
o Arte Chamber Players
1 Akofsk'J.Ollo, John Dee.
~ Sarah Neham
)psichc:nd
..tharmanic Horn
F~ench Hams - Tom
""'J. DI.l)(1yTle Dixon. Julia
:ista and Jeff Me,er
~"_l._. c.... r._._.
Of
FREE
VOL J, NO. I
MAr I JUNE
g Sense
eveloptnent
ByJud.iHackm
It's often hard to tell when you're
Kaining ground in a downtown reo
development dfort. We all know the
frustration of taking three steps for.
ward and two steps bade... whether
it's in our own business, on our
block, or working with the govern-
ment. And with 1991's tough econ-
omy, businesses that would other.
wise be thriving seem to be just
hanging on. I've (ound four basic
phases to dO,^'T\town revitaliution;
understanding them may help you
get a better perspective on the
amount o( forward motion your
citY's actually taking. Here are the
phases (with apologies to readers
who didn't grow up in the 60s),
along with some examples to help
identify which phase downtown
Hollywood is in.
PHASE 1: HI Gotta Get
Out of This Place"
Characteriled by foreclosures,
little spending on maintenance. fall.
ing sales and static rents, this area is
on a downward path. Its sinking
economic health results in few or no
written leases, increasing vacancies,
shrinking inventories, foreclosures
and abandonment of property for
talCes.
At ~me point after downtown re-
vitaliution begins, the first phase
ends and things stabilite. Because
we're all impatient for overnigh.
success, the (act that decline is over
is seldom recognized and applauded,
but look what's next...
..
""VT'----.;p---
"
,f/
.
. )
II
. ~ { I
fr : ~'.l~7'1 "
~ ~l/: .
1, .> .'n
,.
Judi Hackm iJ Pre3UUnt of Judi
H ackta & Associau:s, a full develop-
ment consulting SCT'Viet: located in
Belleair Beach, Florida.
PHASE 2: rrHang On,
SlooJry, Hang On"
Increase attention from City lUll,
organized advocacy, attencbnce at
promotional events and much t1lk
about parking problems character.
u.e this stage of downtown revitali-
ution. This is rally a bre:lthing
spell - things haven't started to take
of{ yet. but the decline has sropped.
You'll $CC token public improve.
ments, some tenant-funded main-
tenance, written 1e2SeS, and pro-
~rties for 5:lle ou~umberinli: those
sold by about 2 to 1.
Citizens begin to identify them.
selves with the downtown, and it's
time (or the improvement phase to
begin. The rate and duration varies
from town to town, buc the (actors
are similar...
.......-.___..::1~
--~
Tile New Hollywood
MURAL BUILDING
80% Leascd1
NOW LEfT -
Ground Floor, Retail or Office,
Penrhouse \L.ith Magnificenr View
And Large Tenaa
01/1'9' cJj Hol/:""\JIoJ Bl..L . Wall. ID uC) Hall. Cv.m
HOUK. r".Ro.1 B Map' Showu't M,,,,,,o fwtft Foot
UJ..dn..L.ik B\UIMSI D,mu::s, Hospl&<1l << Holl:>",ood
lrunnauonal ...."patI.
ACT IMMEDIATELY!
Don't miss this opportunity!
Grear Inccntit'CS.
..
PHASE 3: "Howe of the
Rising Sun"
New, but poorly capitalized busi.
nesses enter on the scene, and some
o( these busine35es fail. (Oftcn seen
as evidence of delcinc, this is actually
a he2lthy sign). Successful mer.
chants expand their inventory or
move into additional s~ce. There h
a moderate'amount of building reo
h:lbilitation during this upswing, a
decline in the ovet"all vacancy ratc,
some: new 10<:21 investment in the
downtown, and some rise in rents
:and sales prices.
UJ.:e a if'owing busin~s, the
downtown especially n~ :mention
as it begins to grow - from loal
leaders nd local government. If all
goes well, you'll move into the last
phase...
PHASE 4: uOOOH,
Baby, Baby"
A (aster ris.e in rents and ~Ies
than in sales volume, $.Orne new con.
struction, major building rehabilita-
tions, the beginning of upper floor
use, <1nd the opening of well-capitali-
zed new businesses (maybe fran-
chises) mean the Ue2 is healthy.
There are some negatives to this
phase as well: businesses priced out
of their space, tougher negotiations
over leases, and the beginning of a
real parking problem.
, Take a moment to consider which
phase you're in... and how (ar you've
gone. Then pat yoursel( on the back
and get back to work!
J.-h....<l
fJI....-v---~
MAS TERMAILER , INC.
Direct Mail Advortising
Since 1979
. Mailing 1.Jsts
. Computer L1s1 Maintenance
. CarT1er Route Coding
. labelIng
. Telemarkol1ng L1sts
. Data Conversion
.. Zip+04 CocUng
. tnsel11nQ
. Co-op AdveZ11s1ng
1926 Hollywood Boulevcrrd
Suite 224
Hollywood. n 33020-4524
~,..,,...~, """'-... ----
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October 1991
f
Dear Judi,
f
Please help us revitalize our business district.
Sincerely,
The Indian Rocks Beach, Florida Merchants
,PS - Can you also educate the City officials and citizens about the value of having
, ~jusinesses in their city?
-~.
J
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et
X, No. 29 · Thursday, October 10, 1991
Your Weekly Good News Paper
FREE
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Serving The Community For Over 10
Hackett hired to develop
economic redevelopment plan
,~
,j
III First workshop
meeting scheduled for
Oct. 22
hy Blaine Johnson
The merchants of Indian Rocks
Beach were granted the helping
hand from the city that they have
long awaited when the commission
granted their request for S2,OOO to
hire economic adviser Judi
Hackett,
"I'm delighted '" this is the first
time that the city commission has
really cooperated with the merch-
ants association," said association
prt!~ident Gail Modder.
Modder led a petition drive that
produced more than 100 supporters
of the proposed economic
redevelopment of the business
district. "I tried to get supporters
from all different types of
businesses and people, I wanted to
show support from the community
as a whole," said Modder.
The commission unanimously
supported the funding of the pro-
ject: Mayor-Commissioner Jim
Driscoll required more convincing
than others as he requested to see
some proof of the widespread sup-
)
port. "The petition helped a great
deal." said Driscoll. "Across the
board I'm reluctant to use public
money unless I know what the
public sk1nds to gain."
The petition signatures conl:iin-
ed a total of 41 businesses. Of the
.11 four signatures were from
realtors, eight motel/hotel estab.
lishments, 11 retailers, 10
restaurants and eight businesses
classified as other. The balance of
the signatures came from resid.
ents.
The redevelopment progTam \\;11
consist of four workshops each
three hours long. Hackett is anx-
ious to begin. "I think it's impor-
tant to have a working plan in place
for the city before this year's
season begins," said Hackett. The
typical busy season for retail
business on the beach runs from
mid-December to mid-April.
Workshop one will be held on
Tuesday, Oct. 22. Its purpose will
be to t.arget the strengths and
weaknesses oC the beach
businesses. "The first step in
redevelopment is to identify what's
special and what the community
has to offer," sa'd Hackett.
The second workshop, to be held
on Tuesdav, Oct. 29, will be an in.
formative .session on how exactly
economic development happens in
a community, said Hackett.
Both the third and fourth
workshops are what Hackett calls
a "roll up your sleeves" meetings
in which all that has been outlined
and examined is applied in a plan
for the progression of economic
development in the city.
"When it's all done we should
have some goals that will be achiev.
ed in several months, some that will
be achieved in the next veal' or two
and some as far reaching as five
years from now," Hackett said.
All of the workshops will be held
on Tuesday nights and the public as
well as the merchants are encour-
aged to attend. "The people of the
city should have some input on this
process as well ... it's important
that they have a say on what dire~>
tion the city will take in the
future," said Hackett.
All workshops will be held at
Calvary Episcopal Church located
at 1615 First 81.; all meetings will
begin at 7 p.m. For more informa.
tion, contact Modder at 595.6104.
~
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~t..prtcrsburg (tittleS
TUESDAY, OCTOBER 8, 1991
--
Businesses
seek relief
from blahs
. Indian Rocks Beach merchants are
hurting, and the city government is
footing the bill for a consultant to help
devise a recovery plan.
By LAURA GRIffiN
:rme- Staff Wrtttlt
INDIAN ROCKS BEACH - F~st, there was
p ~.cane Elena, which left the beach a mess in
-'~Inen Gulf Boulevard was widened, causing traf- .
fie havoc. Now, merchants say, business has dried up
and the merchants are hard-pressed to survive.
So they've turned to the city for help.
.. A lot of the people who used to come to Indian
Rocks Beach on a regular basis have found other
places to stay. We're just not getting the business
we used to," said Dan McNally, who sold his
tourist-driven restaurant and shop two years ago
and st~rted a mail-order business in his home.
"And the political climate in this town doesn't
make it any better," he said, adding that zoning in
the city favors residential over commercial uses.
The Indian Rocks Beach Merchants Association
- which has a bout 100 members - asked the city
to spend $2,000 on a consultant to help figure out
)
LARGO-SEMINOLE EDITION - St. Petersburg. Fla.
---
how to revitalize business at the
beach.
The consultant, Judi Hackett,
will give the merchants and city
officials a series of workshops to
help them devise an economic de.
velopment plan for t he business
district.
After weeks of thinking about
it, the Indian Rocks Beach City
Commission voted last week to
spend the money.
"It's about time the city did
something," said Gail Modder,
chairwoman of the association.
"Merchants have never gotten
back on their feet since the hurri-
cane. A lot of people left, and they
never came back."
M~yor Jim Driscoll said he un-
derstands the problem but was
leery of handing over money with-
out proof that the merchants were
committed to participating in the
workshops.
"I'm very conservative," he
said. "I'm not sure public money
should play much of a role in jump-
starting business. But in this case,
public works have contributed to
the problem, and I would not be
averse to giving them money for
this. ..
But in the end, after Ms. Mod-
der presented a petition with
names of more than 100 mer-
chants and residents, there was
plenty of proof.
"I think we've aU watched the
business district go downhill the
last couple of years," Commission-
er Connie Pillen said at the meet-
ing. "I'm pleased to see some of
our larger businesses are behind
this. "
Merchants say this has been
the worst year ever for business at
Indian Rocks Beach.
Ms. Madder owns a small mo-
tel-apartment building, and (or la-
bor Day, she rented only one of
four units.
"That has never happened be.
fore," she said.
In the past year, a lot of stores
and restaurants have gone out of
business, lea ving empty store-
fronts dotting the streets of this
city of 4,000 people.
"The biggest problem is the
vacant storefronts in the business
district," Ms. Hackett said. "That
means two things. First, that
goods and services aren't available
that used to be, and the second'
that it looks terrible."
Ms. Hackett said she hopes to
~elp t~e city develop a plan for
lmprovlIlg.
"The first important thing is to
decide what kind of image they
want to project to the world," she
said. "What market are thev seek-
ing - Pinellas County, Tampa
Bay, European?"
Promoting Indian Rocks Beach
will be a large part of improving
business, she said. but the city has
to decide how much it wants to
promote itself.
"Some people there are con-
cerned that drawing thousands of
tourists would change the 'charac-
ter of the beach, and they're
right," she said. "V ou have to be
careful. Too much tourism is al.
most as bad as not enough."
Merchants are optimistic. that
Ms. Hackett will be able to help
them do something to help the
city.
"I've lived on Indian Rocks
Beach all my life," said Dan
McNally. "I can't believe how
much business h.as diminished out
here. Anything will help."
- Staff writer Amelia Davll
contributed to this report.
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Your Weekly Good News Paper
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X, No. 33 · Thursday, November 7, 1991 FREE
Serving The Community For Over 10 Year:
IRB restoration inspired
at PROUD. meeting
. Community leaders M.oderator for lh.e workshop was
eye ways to revitalize Judl Hackett, presIdent of her own
beach businesses consulting firm in Belleair Beach.
b She has worked on similar
y David Grimm .
economic and community develop-
INDIAN ROCKS BEACH - In ment programs over the past 15
the third series of four workshops years throughout the United Stales
by the Indian Rocks Beach Mer- and has lived in this area for the
chants Association, community past year and a half.
lea~e~ hamm<;red out idc.a.s to help Mayor Jim Driscoll said, "We've
re\'lt.ah.~e busmess and communi. come through a tough past couple
ty.The PROUD workshop was held of y~ars ~at havt hurL t.he com.
Tuesday night at the Calvary mumty. First, Hurric.ane Elena
Episcopal Church. wrecked our pier and did other
Ideas rolled in like waves on the damage; then the sewers and
beach, ranging from how to attract str~ets were torn up, which hurt
more tourists; boat and antique car l>usme.ss downtown; and now a
sho,,:s, art. galleries, rezoning, recessIon. We'll exist, and the city
parking, festIvals, cooperative ven. governr:nent will do its part - but
tures with other beach com. the basICS are up to the business-
munities, facelifts for downtown men. 1 think the community wants
SlOres, an international theme to .keep our beaches clean and
c~nter, to a trolly serving the en. mamtaln the small town friendlv
tIre beach cornmunity. atm~sphere - not a so-so kind ~f
amuwnce. "
.-::-.,
~
.~
The workshop broke up into
small groups, each assigned dif-
ferent tasks to brainstorm the
recommendations from the two
earlier group meetings. Local
businesswoman Mary \Vilkerson's
task force concentrated on identi-
fying and attracting new
businesses and helping existing
businesses survive and grow. She
stated, "Key to our future is public.
~over~ment and business support.
mcludlng the beautification of our
city. Pivotal in our plans must be
the future of Hamlin's Landing."
PROUD will have its final
workshop Tuesday, Nov. 12 at
Calvary Episcopal Church meeting
room from 7 to 10 p.m. At that
lime, specific recommendations will
be made. The public is invited and
is encourage to contact Gail Mod-
der at 595.6104.
)
;
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Your Weekly Good News Paper
Vol. X. No. 40 . Thurlday. December 26, 1991 FllBlE
Serving The Community For Over 10 Years
IRB merchants take lead in revitalizing city
by H~l Geissler
INDIAN ROCKS BEACH -
Those in the tourist business -
motels, apartments, holels - in In-
dian Rocks Beach, a..a welllUl the
commercial esta.blishmen~, claim
their "recession" dates all the way
back to Hurricane Elena in 1985.
Gail Modder, chairman ot tile In.
dum Rocks Merchants Association,
says that'. when it all began. The
hurricane hit this beachtront
severe)y. damaging homes and
businesses and virtually wiping out
the entire shoreline of sea walls.
"It took a long time to restore
the sea walla and our gulf!ront
motet. and rental apartment.!,"
..-". Modder. "Other barrier
~\d.a were not as hard hit.. Many
JAlt tourists were annual visitors.
They came back year ~r year.
They cUdn.t come back be<:a.use of
the damAge and moat of them
never returned. Tbos.e who loved
fishini came because of the Indian
Rock.a Pler. which went down in the
hunic:ane. It W~ never rebuilt. It
was known an the longest fishing
pier on the west coast ol Florida. "
Just about the time the beach ci.
ty was coming out of the crisis
caused by Elena the county began
the long.awaited road-widening
program. 'That took two years out
of the city's business life. Gulfaide
bu.sineu property lost actua1land.
Pumps worked 24 hours a day to
lower the water table &0 work could
be done. Stockpiles oC dirt and
gravel and other materials lined the
sides of the road. Accesses into
businesses were restricted.
Some started closing; others
hung on by the skin of their teeth,
says Mooder, who has rcntal units
on the gulfside. And then, when the
road was just about completed -
and W83 hailed as a boon to the
community - the beach renourish-
ment project K'Qt under way.
~t. too, would benefit the city
.1!~ long run but the ws.e of the
~ wa.s virtually prohibitive Cor
months. "But, II she ~ys, ..the big.
gest reB50n we've not retovered is
bec&uae &0 many o( our old viaiton
never came back. ,.
Now the road is great, the bea.ch
i5 big and beautiful. But. for a long
time, the 8pirit of the businCS!. pe0-
ple has ~en crushed.
As Bruce Da,,;es of the bland
Surf Shop puts it, "DuriJ\i the t1>ad
work, busine8s began to slide
downward very ~ualJy. We've
all been aellini atuff at reduced
prices, without profit. One or the
problem is most of our things,
~achwear for eXAmple, is m.ade in
the United States. It's difikult to
complete with place5 like K-Mart
and OtJ1Crs who sell foreign.made
goods. People are looking at the
price, not the quality." Davies bAs
been located here ror three years.
In September 1989, Modder
formed the Indian Rocks Mer.
chanb Aa3oda.tion. ''The big pro-
blem then wu we were not
rccogniud U 81tT'OUP working to
better things for everyone in the
city. We had no help from the city
commission: no communication be-
tween thc city and the business
community. Some of the commer.
cial enterprise owners live out of
the city, so the city felt they didn't
count"
TIle association meets the third
Tuesday of the month at 7:30 p.m.
in . City Hall and has about 80
mcmbel'3_ Modder fi.gures there are
about 200 businesses oC all kinch.
The 83S0Ciation Wll.! fonned, say,
Modder, to fill in the pps which the
Gulf Beaches Cha.mbu of Com.
merce failed to address for Indian
Rocks Beach. "The annual chamber
fees a.re high. We have an annual
fee of $25."
In recent months, tilere's been a
decided change. The city i.'l taking
an interesL In fact the city spent
$2,000 to fund a series of seminara
led by Judi Hackett, an expert. in
conducting constructive meeting-a
among bU!.ineu leaden to foster
economic and amall buaineu
development. She.. a consultant on
community revitaliution and
wanted to help on the penonal
level aa well as profeaaionally.
The results of the seminars are
beginning to show. Not necessari.
ly in specifics. but in getting peo'
pie excited about working together,
creating fresh new ideas, speaking
to people they've never met before.
Not just business people, but Mayor
Jim Driscoll and City Commis-
sioner Connie Allen and her hus.
band Davis, a local a.ccountant,
attended.
Their mutual problema were
crystaJized and they began talking
about things which could be done
to corred the situation. A new
understanding was born, says
Mooder.
The chamber was represented by
one or its board members, Mary
Wilkerson, a local busin~woman.
The first priority is already in the
works - the production of a lcx:aJ
directory on which they pin great
hope. "J~ ads are inexpensive, it'.
non. pro nt, and should be at the
Merchant_. see page 2
MERCHANTS from page 1
printer by Jan. 15. John Pickens is
in charge," says Mooder. MAny o(
those interested are those who
have busines.ses in the immediate
IlIU outside of the city. where
similar services lU"'e not abaiJ.al:.k 00
the beP.ch. Pickens can be coow:t.ed
at 595-7378 or 593.]807.
"Revitalization is w&olut.ely
D~," says Pickens. ''1'be
most importan t as.set to business
here is a neigh borbood aupporting
iL And our next mo:rt important is
our wonderful beach! The dired.oty
will be the key to aD of us to im-
prove the community. It wiII !lUTe
as a dictionary of the city."
Mooder agree&. "We want our
loeal people Ul support oar
busill~s ifUltead or going 0ut.-
side," she says. '<We en.n't supply al
servi~, but at leut use the ones
we do have. That's our main goa.!."
The second goal is a brochure of
all the motels in the city, and the
a.ssociation is aiming at the EUl"C)-
pean markets. Wilk~n.on IS hnd.
iog this project..
IR.vies says. "We've got to im.
prove the city'. im.age. We no
longer wwt people to see us as i
Sll'\3ll fIShing vi1~. but neither as
a r:ux:y resort. We should aim for
an image sim i1a.r to Sanibel. retain.
ing small town charm. Dust
ou.rseJves off, clean up.
"Phil Graham, who is s~rlni
the citywide b.ndscape plan. has
tokf U3 over and over ag1lin II. coat
0( paint &nd $100 worth ot canns
awning'a wiD make things rWly at.
tractiYe.. So wiD past.eJ colon in-
ste2d o( the daIlneu or whiLe or
tan.. And prdena out front, ahrobs.
moWfXf i'JU3Y areu. nowe~
hibi.~. petuniu, what.ever:'
'I"bt: lJLCe lift. - that' I third on .
list... There's one more - & city
theme, perhaps an annual festival
or ennt. They're all brainstonning
and something good is certainly g0-
ing to come of it. .
6ver
Thursday January 21, 1993 &e Publications Page 3
A touch of Europe comes to the beach
. Starting Saturday, a
weekly Carmer's market
will offer fresh fruits
and vegetables. plants
and crafts.
~ Maureen Byrne
Bee Editor
P-
I'!
,'r'
INDIAN ROCKS BEACH -
In Europe it Is a weekly rit-
ual - Saturday morning at
the market.
It is then that the people
of a town come together.
Some are there to sell.
Others come to buy. And
some Just come to talk.
Though Europeans have
taken a llktng to the
American shopping mall, it
has not replaced the tradi-
tional farmer's' market
where famtly, friends and
neighbors meet - some-
thing they have been doing
for hundreds of years.
This concept is what the
Indian Rocks Beach
Merchants AssocJa tion
hopes an empty lot.
between 9th and 10th
. avenues' will . become.
Beginning this Saturday,
-)
vendors will offer fresh
fruit and vegetables, plants
and various crafts to locals
and .tourists b(:tween 7
a.m. and 2 p.m.
RaJ Malhotra, owner of
the lot. Is letting the
Association use his proper-
ty at no charge.
"The whole Idea Is for it
to be a Saturday market
gathering place: a place for
people to see their neigh-
bors," said Judy Hackett,
an economic development
consultant hired by the
Association to Improve the
city's business district.
The idea for the farmer's
market carne from several
workshops held in 1991 by
the Association. residents
and city officials.
Last April.' the idea came
to fruition, but It was too
late in the season and the
markets discontinued after
a few weeks, explained
Larry Torgerson. the
Association's recent past
president.
This time. the market will
last for a 20-week stretch.
Hackett said she hopes to
start out with 10 to 12 ven-
dorsI with an equal num-
ber selllng produce, plants
and crafts.
However. she said. more
vendors are needed. If
interested, she can be
reached at 596-9021-
Vendors wlll be charged a
weekly fee of $20 to set up
a stand.
"If we get the vendors.
we'll get the people,"
Torgerson said.
"It (markel) doesn't com-
pete with any of the busi-
nesses here," Hackett said.
"Il's not a money-maker for
any of the businesses or
the Association."
Hackett added that some
residents already have
asked for ~ertain Items to
be offered at the market.
"We definitely have put In
special requests for straw-
berries and fresh flowers."
Hackett said she hopes
people wlll ride their bikes
or walk to the market. The
Assocla tlon also has asked
the city If It could borrow
some picnic tables so peo-
ple will be able to sit, relax
and chat with each other.
r
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