AMENDMENTS TO BEACH BY DESIGN 2001 REFERENCE FILE
Final Agenda Item #
Meeting Date: 04-19-01 /1~
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Amendments to the Clearwater Comprehensive Plan related to the adopted Beach by Design special area
plan.
MOTION: APPROVE text amendment to the Clearwater Comprehensive Plan and PASS Ordinance No.
6794-01 on first reading.
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Clearwater City Commission
Agenda Cover Memorandum
SUbJECT/RECOMMENDA TION:
o and that the appropriate officials be authorized to execute same.
SUMMARY:
On February 15, 2001, the Clearwater City Commission approved Beach by Design: A Preliminary Design for
Clearwater Beach and Design Guidelines. This is a special area plan that designates a specific area of
Clearwater Beach a Community Redevelopment District (CRD) and contains specific redevelopment
strategIes. The plan recommends that the Comprehensive Plan be amended to support designation of
Clearwater Beach as a CRD.
In reviewing the Clearwater Comprehensive Plan, staff determined that existing objectives and policies
regarding redevelopment and/or Clearwater Beach could be enhanced to better define the City's
redevelopment strategies in general and specifically to support redevelopment of Clearwater Beach. The
proposed ordinance contains amendments to the Future Land Use Element, Transportation Element, Coastal
Management Element and Capital Improvements Element. Some objectives and policies were revised and
some new ones were added. A summary of the amendments is as follows.
· Future Land Use Element
o Revised Objective 1.2 to allow maximum density of coastal areas to exceed the density
permitted by the Countywide Future Land Use designation where allowed by Beach by Design.
o Revised Objective 2.1 to encourage the redevelopment of substandard, inefficient and/or
obsolete areas, in addition to blighted areas, through the implementation of special plans, the
construction of catalytic private projects and city investment.
o Revised Policies 2.1.1 - 2.1.7 by adding five new policies and renumbering existing policies.
Policy 2.1.1 encourages redevelopment through the use of development incentives such as
density bonuses and the use of transfer of development rights. Po/icy 2.1.2 was revised to
encourage the renewal of the beach tourist district pursuant to Beach by Design. Policy 2.1.3
was revised to require the area governed by Beach by Design to be designated as a
Community Redevelopment District on the Countywide Future Land Use map. Policy 2.1.4 was
revised to speCify the three areas on Clearwater Beach that are eligible for the density pool of
additional hotel rooms created by Beach by Design. Policy 2.1.5 was revised to require that the
City track the allocation of units from the density pool permitted by Beach by Design. The
remaining policies were renumbered.
Reviewed ~
Legal ' Info Tech NA
Budget NA Public NA
Works
Purchasing NA DCM/ACM
-
Rio '~gmt NA Other NA
Originating Dept:
Gina Clayton/Planning
User Dept.
Costs
Total
Planning
o!Y
Funding Source:
Captlallmprovement
Current FIscal Year
Attachments
Resolution No. 01-14
Operating
Other
Submitted by: ~ ~
Ci Mana er
V Printed on recycled paper
Appropriation Code:
o None
o Revised Policy 2.5.3 to require that pedestrian and bicycle improvements on Clearwater Beach
. adhere to the policies and design guidelines of Beach by Design.
o Added new 'Policy' 2.5.4 that requires a full evaluation of the arrival and distribution system on
Clearwater Beach upon completion of the design of the new Memorial Causeway Bridge. '
o Added new Policy 2.5.5 that requires the evaluation of an intra-beach transit system on
Clearwater Beach and to investigate potential funding sources.
o Revised Policy 3.2.1 to permit allowable intensity standards established within plan categories
to be exceeded when allowed by approved special area plans and redevelopment plans
approved by the City Commission. Also added language to the plan classification chart to allow
maximum density/intensity in the Resort Facilities High (RFH) designation to be as set for in
Beach by Design.
Transportation Element
o Added new Objective 5.6 that requires the City to monitor seasonal traffic on Clearwater Beach
and explore methods to address issues identified.
o Added new Policy 5.6.1 that requires the City to evaluate the feasibility of traffic improvements
on Clearwater Beach including investigating funding sources.
. Coastal Manaqement Element
.
o Revised Policy 19.3.3 - 19.3.6. Revised 19.3.3 to encourage trolley service between
Clearwater Beach, Sand Key, and the other Pinellas County barrier islands south of Sand Key.
Revised 19.3.4 to require the city to investigate the feasibility of an intra-barrier island transit
system on Clearwater Beach and to evaluate the potential funding sources. The remaining
provisions were renumbered.
o Added new Policy 19.3.10 that encourages the consolidation of parking facilities open to the
public on Clearwater Beach.
o Added new Policy 19.3.11 that encourages public/private partnerships to provide additional new
parking on Clearwater Beach and to replace existing publiC surface parking west of South
Gulfview Boulevard.
o Revised Policy 19.6.1 that requires redevelopment proposals be reviewed for compliance with
the Comprehensive Plan and other plans to include review of Beach by Design.
o Revised Objective 21.3 to allow density to be increased in the coastal zone only as allowed in
the Future Land Use Element.
. Capital Improvements Element
o Added new Policy 28.1.10 that gives priOrity to capital improvements associated with
redevelopment plans and special area plans.
The Community Development Board will review the proposed ordinance at its regularly scheduled meeting on
April 17, 2001. Staff will report the Board's recommendation at the meeting.
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CITY OF CLEARWATER
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PlANNING DEPARTMENT
POST OFFICE Box 4748, CLEARWATER, FLORIDA 33758-4748
MUNICIPAL SERVICES BUILDING, 100 SOUTH MYRTIE AVENUE, CLEARWATER, FLORIDA 33756
TELEPHONE (727) 562-4567 FAX (727) 562-4576
loNG RANGE PlANNING
DEVELOPMENT REVIEW
HOUSING DIVISION
NEIGHBORHOOD SERVICES
MEMORANDUM
TO:
City Commission ~
Ralph Stone, Planning :{lkff;,P
April 19,2000
FROM:
DATE:
RE:
Community Development Board Recommendation regarding
Comprehensive Plan Amendments
At the April 17, 2001 meeting, the Community Development Board unanimously
approved with proposed amendments to the Comprehensive Plan in Ordinance No. 6794-
01 with the following change. The Board's proposed change is highlighted. '
Proposed Revised Policy 2.1.4-2
Renewal of the beach tourist district shall be encouraged through the establishment of
distinct districts within Clearwater Beach, the establishment of a limited density pool of
additional hotel rooms to be used in specified geographic areas of Clearwater Beach,
enhancement of public rights-of-way, the vacation of public riehts-of-wav when
appropriate. transportation improvements, inter-beach and intra-beach transit, transfer of
development rights and the use of design guidelines, deyelopment 'Nithin innovatiye
shared parking solutions, possible land acquisition, transportation impro'lements, and
establishment of a community redeyclopment area or areas pursuant to Beach bv Design:
A Preliminary Desiffn for Clearwater Beach and Design Guidelines.
\ BRIAN J AUNGST, MAYOR-COMMISSIONER
J B JOHNSON, VICE MAYOR-COMMISSIONER
ED HART, COMMISSIONER
*
BOB ClARK, CDMMISSIONER
F DAVID HEMERICK, COMMISSIONER
"EQUAL EMPLOYMENT AND AFFIRMATIVE ACTION EMPLOYER"
CDB Meeting Date:
Case #:
Agenda Item:
April 17,2001
CPA 01-03-01
D4
CITY OF CLEARWATER
PLANNING DEPARTMENT STAFF REPORT
COMPREHENSIVE PLAN AMENDMENTS
REQUEST:
Comprehensive Plan Amendments Related to Beach by Design
INITIATED BY:
City of Clearwater Planning Department
BACKGROUND INFORMATION:
Clearwater Beach is a 543 acre barrier island bordered on the west by the Gulf of Mexico
and on the east by Clearwater Harbor and the Intracoastal Waterway. Clearwater Beach
has a north-south orientation and can be accessed from the mainland on the east by the
Memorial Causeway or from the south by the Sand Key Bridge. Memorial Causeway
and Pier 60 serve as the boundary between "North Beach" and "South Beach."
According to the 1990 Census, Clearwater Beach is home to 3466 residents. Almost half
of the island is used for residential purposes including single-family dwellings,
townhouses, multi-family dwellings and condominiums. The remainder of the island is
tourist oriented. There are approximately 3777 hotel and motel units ranging from "mom
and pop" motels to several large hotel chains. Clearwater Beach also has a small
commercial district north of Pier 60 along Mandalay Avenue, south of Pier 60 along
Gulfview Boulevard and in Clearwater Pass.
The City began discussing the need for a development plan for Clearwater Beach in
1991. A traffic study was conducted that year, however, no real planning efforts took
place until 1996. At this time a parking feasibility study was conducted, as well as a
redevelopment report regarding the South Mandalay area of Clearwater Beach. This
redevelopment report garnered support among the City Commission to authorize a
Request for Proposals to determine the need for a Community Redevelopment Area
(CRA) on Clearwater Beach. In 1996 a consultant was selected and in 1997 the report
was finalized which indicated that a portion of Clearwater Beach met the statutory
requirements for CRA designation. Due to concerns about how such a designation would
affect the perception of the beach, the Commission opted not to pursue the CRA.
1
During this time, concerns continued to be raised about the general physical conditions of
ClealWater Beach and how tourist and market perceptions were changing due to the
general lack of reinvestment in business properties, poor traffic and pedestrian
circulation, parking and poor aesthetic conditions. The Beach continued to suffer from
an inability to tap into the wave of economic and real estate expansion. Buildings that
were appropriate and sufficient to cater to 1960s and 1970s visitors were viewed as worn
out, too small and too functionally obsolete to meet the demands of today's travelers.
Due to density and height restrictions on Clearwater Beach, large private-sector
developers had not attempted redevelopment projects on the Beach, because they could
not get the intensity of development that they believed necessary to justify costs.
Residents, business owners, the City Commission and City Administration concluded that
near-term action must occur to preserve the quality of life and business reputation of
Clearwater Beach. In order to address these concerns, the City hired a consultant in 1997
to identify problems, desires and opportunities on ClealWater Beach, as well as to
determine specific actions that would preserve and improve this unique urban barrier
island. This process resulted in a strategic development plan for Clearwater Beach
entitled "Clearwater Beach: Strategies for Revitalization." This planning process
involved extensive public input. Three surveys were conducted of the three stakeholders
on the beach - the beach property owners, beach visitors and hotel/motel
owners/operators. Additionally, the Clearwater Beach Association, the ClealWater Beach
Chamber of Commerce, and the Greater Clearwater Chamber of Commerce Beach Area
Council hosted a series of public meetings. A two-day public design charette was also
conducted as part of the process, as well as several other public meetings. This extensive
public input process resulted in the development of a number of key issues and concerns.
These ranged from basic code enforcement and maintenance issues to more complex
redevelopment needs. Public services such as parking and transportation and public
facilities such as recreation needs, public buildings and public safety locations were also
identified as key issues. The Plan recommended twenty (20) projects to deal with the
issues and opportunities identified, Many of the project ideas were formulated, discussed
and critiqued at the public design charette and gained significant public support.
The City continued its work on Clearwater Beach by hiring the consulting firm of Siemon
and Larson to prepare a plan to implement the recommendations of Strategies for
Revitalizatzon in light of fiscal and legal constraints, analysis of the economy and market,
as well as changed conditions. Beach by Design: A Preliminary Deslgn for Clearwater
Beach and Design Guidelines was presented to the City in September 2000. A total of
thirteen (13) public meetings, including four (4) citywide public workshops were
conducted. The City Commission adopted the plan on February 15, 2001.
2
Beach by Design sets forth a series of strategies for the revitalization of Clearwater Beach
The plan includes six major components:
. Land Use
. Mobility
· Off-street Parking
. Catalytic Projects
· Economic Feasibility and Financing, and
. Design Guidelines
Below is a brief discussion of each component of the plan.
1. Land Use.
The boundaries for Beach by Design are generally located between Acacia Street to
the north, the Sand Key Bridge to the south, and the Gulf of Mexico to the west and
Clearwater Harbor to the east, excluding Devon Avenue and Bayside Drive. Beach
By Design establishes the following eight (8) distinct districts within Clearwater
Beach. Attached please find a map illustrating these districts. Below please find a
brief description of the anticipated character of each district.
· Old Florida - Low scale and intensity area of North Beach. Renovation
and revitalization of existing improvements is anticipated. Densities in the
area should generally be limited to existing densities.
· Destination Resort - The preferred form of redevelopment is mixed with
resort residential and hospitality uses fronting on the Beach and retail,
restaurant and residential uses fronting on North Mandalay.
· Marina Residential - Beach by Deszgn anticipates the redevelopment of
this area into a marina based residential neighborhood with commercial
uses permitted in specified locations and residential uses permitted
between them. A public boardwalk is desired for this neighborhood
between the Causeway and Mandalay with the potential development of a
marina-based hotel on the Yacht Basin Apartment site.
· Retazl and Restaurant - The Plan anticipates that this district will become
a retail and restaurant district. It also stresses the need for a parking
garage to accommodate anticipated commercial development in the
District.
3
· Pier 60 - Additional beautification efforts are proposed for the area
surrounding the Beach Roundabout. The area will continue to be a place
of assembly on the Beach.
· Small Motel District - Beach by Design envisions that this area will retain
most of the existing buildings and be an area where renovations to existing
improvements are made. The only exception is on Brightwater Drive,
which is anticipated to redevelop with new townhomes and timeshares.
· Beach Walk - Beach by Design proposes to redevelop S. Gulfview into a
great beachfront promenade that will involve the removal of some parking
west of Gulfview. This strategy has been identified as a way to stimulate
the redevelopment of properties in this area.
· Clearwater Pass District - Beach by Design contemplates this District
will be an area of strategic revitalization and renovation in response to
improving conditions in other areas of the Beach.
2, Mobility.
The mobility element of Beach by Design focuses on the arrival and distribution of
traffic, the need and desirability of alternative transportation modes including pedestrian,
bicycle and intra-beach transit, transit between Downtown, and transit between
Clearwater Beach and the other barrier islands. This section also discusses access
rationing and the need for residential and guest priorities in such a system and the
possibility of access rationing by controlled access lanes.
Some of the specific improvements proposed by Beach by Design include: widening
Coronado to a three lane section; relocating South Gulfview to the west of its current
location to create Beach Walk which is a promenade, pedestrian way and bicycle path
along traffic-calmed South Gulfview; road improvements on Mandalay; a continuous
sidewalk system south of the Beach Roundabout; real sidewalks along North Mandalay;
and an intra-beach transit system,
Off-street parking is also identified as a key issue. Beach by Design proposes that at least
two garages be constructed on Clearwater Beach when additional demand is generated by
revitalization efforts. One garage is proposed to be located south of the Pier 60 Park and
the other behind the Pelican Walk retail center. Additional garage sites were also
identified on the west side of North Mandalay between Rockaway and Bay Esplanade, in
the Clearwater Pass District and at the Clearwater Marina.
3. Catalytic Proiects
Beach by Design proposes to designate the Beach a Community Redevelopment District
on the Countywide Future Land Use Map. This would enable the City to transfer
development rights within the plan area and deviate from existing density standards in
4
limited locations. In order to overcome economic constraints associated with beach
redevelopment, the Plan proposes a small number of catalytic resort projects that would
transform Clearwater Beach into a quality family resort community. In order to stimulate
these "catalytic resort projects," the plan proposes to establish a limited pool of 600
additional hotel rooms that would be available in key locations on the Beach upon
compliance with specific criteria. The pool would be available for five (5) years and
would activate upon designation of the Community Redevelopment District. If the units
were not used within that timeframe, they would cease to exist.
4. Economic Reality and Feasibility
Beach by Design includes a section that estimates the public investment costs for all road,
sidewalk and landscaping improvements proposed by the Plan, which is estimated to be
approximately $12 million. The Plan proposes that a mix of existing City revenues such
as Pennies for Pinellas and the city capital improvement program could finance the
investments, as well as developer contributions, tax increment financing, grants and
increases in ad valorem taxes as a result of new development. The Plan also recommends
that the City seek federal funding for the capital costs of the intra-beach and beach access
transit systems.
5. Design Guidelines
Because Beach by Design involves private development and redevelopment, design
guidelines have been included in the Plan to ensure that the City's design objectives will
be met. The design guidelines section includes provisions that will guide the following:
. Density
. Building height
. Building design, scale and mass
. Setbacks
. Street level facades
. Parking areas
. Sidewalks
. Street fumi ture
. Street lighting
. Fountains, and
. Materials and colors.
ANALYSIS:
1. Future Land Use Element
The existing Future Land Use Element includes policies regarding redevelopment in
general, as well as redevelopment of the beach tourist area. Staff is proposing to make
revisions to this element to expand and/or better define the City's redevelopment policies,
5
recognize Beach by Design, the special area plan approved for Clearwater Beach,
designate Clearwater Beach as a Community Redevelopment District, create a limited
density pool of additional hotel rooms for three specific areas on Clearwater Beach, and
address transportation concerns regarding Clearwater Beach. Staff is proposing the
following revisions.
A. Proposal: Revise Obiective 1.2 as follows:
Objective 1.2 - Population densities (included in the Coastal Management Element and
the Future Land Use Map) in coastal areas are restricted to the maximum
density allowed by the Countywide Future Land Use Designation of the
property, except for specific areas identified in Beach by Design: A
Preliminary Desif!n for Clearwater Beach and Desif!n Guidelines, and
shall be consistent with the Pinellas County Hurricane Evacuation Plan
and the Regional Hurricane Evacuation Plan and shall be maintained or
decreased.
Analysis:
Redevelopment efforts can be assisted by significant improvements in the public domain;
however, private investment does not always follow. Usually significant community
redevelopment occurs only after one or two major projects have been constructed. These
projects typically involve significant risk and their success is usually the reason why
additional reinvestment is made throughout an area.
Redevelopment opportunities on Clearwater Beach are constrained by the existing
density limitation of 40 hotel units per acre. New resort development cannot justify the
cost of demolishing income producing buildings and rebuilding at 40 rooms per acre.
Depending on various factors, this cost is generally 2 to 4 times greater than the per room
costs typically paid by quality resort developers. Beach by Design recognizes the need
and value of attracting one or more quality resort developments to Clearwater Beach;
however, it also acknowledges the reality that existing density limitations will preclude
the construction of such "catalytic" projects. In order to attract the type of development
that will help reposition Clearwater Beach as a family oriented quality resort community,
Beach by DeSIgn establishes a limited pool of 600 additional hotel rooms which would be
available for use in three locations on Clearwater Beach for a period of five (5) years
from the time Clearwater Beach is recognized as a Community Redevelopment District.
At the end of this time period, any unused units would cease to exist.
Although this pool creates units that are not currently permitted, there will be no adverse
impacts generated on the barrier island. In order to ensure that the type of "catalytic"
projects desired is obtained and that impacts are minimized, the density pool can only be
used for resort hotels and only if fourteen (14) criteria specified in Beach by DeSIgn are
met. One criterion is particularly important when considering density increases in the
coastal high hazard area. Beach by DeSIgn requires that a legally enforceable mandatory
evacuation/hurricane covenant be established that requires any resort making use of the
6
density pool to close as soon as practical after a hurricane watch is posted by the National
Hurricane Center. Destination resort hotels meeting this requirement will have an
advantage over residential units when considering evacuation needs because no persons
will be required to evacuate from one acre of land when a hurricane warning is posted, as
opposed to 69 persons from one acre of land developed at the current permitted
residential density of thirty (30) units per acre.
Furthermore, destination resort rooms developed with the use of the density pool are
limited to tenancies of thirty (30) days so that rooms cannot be used as residential units.
The criterion prevents any resort making use of the density pool from generating
permanent population in the coastal high hazard area. This provision reduces impacts on
water and sewer consumption because hotel consumption rates are generally lower than
residential rates. Decreased traffic is another benefit when comparing the impacts of
destination resorts compared to residential development. Most guest travel to the resort
and spend most of their time at the resort thereby resulting in a decrease in the number of
trips generated on the local streets.
Please refer to pages 42 - 46 of Beach by Design for additional analysis.
B. Proposal: Revise Obiective 2.1 as follows:
Objective - The redevelopment of blighted, substandard. inefficient and/or obsolete area~
shall be a high priority and promoted through the implementation of
redevelopment and special area plans... afKi the construction of catalytic
private projects. city investment. and continued emphasis on property
maintenance standards.
Analysis:
The City of Clearwater experienced rapid growth during the 1960's and 1970's and is
now a substantially built-out community. Regional trends indicate that people and
business are attracted to outlying areas of the Tampa Bay metropolitan region. Although
Clearwater has beautiful beaches and neighborhoods that attract people, it is apparent that
the City needs to be proactive to keep Clearwater competitive in the regional market.
Redevelopment is essential to maintain the health of Clearwater. Even though there are
very few areas within Clearwater that could be considered blighted, there are many areas
that are viewed as obsolete or inefficient III today's market. The City of Clearwater
recognizes that it must plan for the future health and sustainability of these areas and
must employ a variety of means in this endeavor. The proposed revision to Objective 2.1
supports a range of planning efforts including the use of special area plans, which have
been used by the City of Clearwater and is supported by the regulatory scheme of the
Pinellas Planning Council. The proposed amendments also support the construction of
catalytic private projects that are generally needed to spur redevelopment, as well as city
investment in public facilities.
7
C. Proposal: New and Revised Policies 2.1.1 - 2.1.7 as follows:
New Policy:
2.1.1 Redevelopment shall be encouraged, where appropriate, by providing
development incentives such as density bonuses for significant lot
consolidation and/or catalytic proiects, as well as the use of transfer of
development rights pursuant to approved special area plans and
redevelopment plans.
Analysis:
Private redevelopment efforts do not always follow public investment; therefore, the use
of development incentives may need to be used to stimulate private investment. In the
past, the City of Clearwater has allowed higher densities through the community
redevelopment district, as well as for significant consolidation with the boundaries of the
Downtown Clearwater Periphery Plan, an adopted special area plan. Clearwater also
permits the use of transfer of development rights within approved areas pursuant to the
Rules Concerning the Administration of the Countywide Future Land Use Plan Rules
established by the Pinellas Planning Council as well as the City's Community
Development Code. The purpose of proposed Policy 2.1.1 is to recognize that in some
circumstances redevelopment may need to be stimulated and the City should have the
flexibility to creatively pursue redevelopment through a variety of techniques that
includes the full range of development incentives.
Revised Policy:
2.1.-1-2. Renewal of the beach tourist district shall be encouraged through the
establishment of distinct districts within Clearwater Beach, the
establishment of a limited density pool of additional hotel rooms to be
used in specified geographic areas of Clearwater Beach, enhancement of
public rights-of-way, transportation improvements, inter-beach and intra-
beach transit, transfer of development rights and the use of design
~J'~/~guidelines" development ',vithin innovative shared parking solutions,
,tl()()~ ~ .....Ii possible land acquisition, transportation improvements, and establishment
Vi; IJIL YI'tJ1'5 '-() of a community redevelopment area or areas pursuant to Beach hv
f' i J 1!1lIJ(' Design: A Prelzminary Desifrn for Clearwater Beach and Design
VV'. U Guidelines.
Analysis:
Renewal of Clearwater Beach is critical to the continued economic health of the City,
The beach is an extraordinary natural resource and it is what draws potential residents,
tourists, and a sizeable seasonal population to Clearwater. It is the heart of the tourist
economy and its importance is also reflected in the amount of revenues the Beach
contributes to the City's general fund. Clearwater Beach occupies less than one square
8
mile, which is 3% ofthe City's total land area; however it generates 12% of the total ad
valorem tax revenues collected from the entire city.
The purpose of the proposed amendment to Policy 2.1.2 is to expand the concept of a
renewed tourist district. The existing policy supports design guidelines, shared parking,
land acquisition, transportation and the establishment of a community redevelopment
area. In light of the passage of Beach by Design, a special area plan, renewal of
Clearwater Beach must be in compliance with the provisions of this adopted plan and the
scope of this policy is being revised to reflect the major elements of the plan.
Furthermore, the concept of shared parking already has been incorporated into the
Community Development Code.
The plan establishes eight distinct districts within the tourist area of Clearwater Beach
based on locational, functional and desired characteristics. Depending on the vision for a
district, development potential may be allowed to be in compliance with the existing
provisions of the Tourist Zoning District. In some instances, however, development
potential may actually be reduced due to the imposition of lower height limitations and a
more narrow range of permitted uses (For example, see character of Marina Residential
District, pages 11 - 12, Beach by Design.).
This proposed revised policy acknowledges the creation of the additional density pool for
resort hotel rooms. Due to the fact that resort development is constrained by the existing
density limits of 40 units per acres, Beach by Design supports the use of a limited density
pool to stimulate the construction of one or more destination resorts that will effectively
reposition Clearwater Beach as a quality resort community. The construction of
destination resorts will stimulate the revitalization and reinvestment of commercial
property, as well as "mom and pop" motels, whereas it is unlikely that residential
(condominium) development would have the same effect. The intensification of resort
hotel uses on Clearwater Beach would also reduce travel demand and the amount of
people that have to be evacuated in the event of a hurricane.
Beach by Design also focuses on specific transportation improvements that should be
pursued to improve the arrival and distribution system of the beach transportation
network, the need to utilize alternative modes of transportation such as pedestrian and
bicycle, as well as inter and intra-beach transit. The proposed revisions also support the
use of transfer of development rights as a redevelopment tool within the area governed by
Beach by Design.
9
New Policy:
2.1.3 The area governed by Beach bv Desi)!n: A Preliminary Design for
Clearwater Beach and Design Guidelines shall be recognized on the
CountyWide Future Land Use map as a Community Redevelopment
District. This area is bounded on the north by the line dividing the block
between Acacia Street and Somerset Street. the Gulf of Mexico on the
west. Clearwater Harbor on the east and the Sand Key Bridge on the
south, excluding Devon Avenue and Bayside Drive.
Analysis:
The Rules Concerning the Administration of the Countywide Future Land Use Plan
permit special land use designations within Pinellas County to exceed density and
intensity limitations established by the Countywide Future Land Use Plan. To be
eligible for a special designation, an area must meet specific locational characteristics
enumerated in the Countywide Rules and the local government must adopt a special area
plan that governs development potential within the plan boundaries. The Pinellas
Planning Council and the Countywide Planning Authority must also approve the special
area plan and apply the special land use designation to the Countywide Future Land Use
Map.
Beach by Design is a special area plan adopted by the Clearwater City Commission that
recognizes the area of Clearwater Beach described in proposed Policy 2.1.3 as a
Community Redevelopment District (CRD). Section 2.3.3.8.4 of the Countywide Rules
states that the purpose of the CRD is "to depict those areas of the County that are now
designated, or appropriate to be designated, as community centers and neighborhoods for
redevelopment in accord with a specific plan therefore." The locational requirements
specify that the CRD classification is "designed to serve local retail, financial,
governmental, residential, and employment focal points for a community; and to
specified target neighborhoods designed to encourage redevelopment in one or a
combination of uses as identified . . ." Clearwater Beach is a focal point of the
community and Pinellas County. It is the heart of the City's tourist economy with 3777
hotel/motel units and is home to 3466 residents according to the 1990 Census. Numerous
businesses are located throughout the entire redevelopment district and there are
numerous city owned recreational facilities including a recreation center, swimming pool,
boat ramp, ball fields, Pier 60 Park, as well as the City Marina.
The area governed by Beach by Design has six different land use designations on the
Clearwater Future Land Use Map and the Countywide Future Land Use Map including
Residential High, Resort Facilities High, Commercial General, Institutional,
Recreation/Open Space and TransportationlUtility. Beach by Deslgn only permits
density increases beyond those currently in place through the use of the resort unit
density pool, which is only permitted in three specific areas for a period of five (5) years.
Proposed Policy 2.1.3 recognizes the Community Redevelopment District (CRD) created
by Beach by Design in the Clearwater Comprehensive Plan policies and provides the
10
necessary regulatory link between Beach by Design, the Community Redevelopment
District and the Countywide Future Land Use Plan. If the CRD special designation
were to be applied to the City's Future Land Use Map, a significant number of properties
would receive a new land use designation, however, existing development potential
would not change. The only increased density allowed by Beach by Design is the
additional resort units from the density pool that are limited to three areas for a period of
five (5) years. The City is proposing to identify those areas within the policies of
Clearwater Comprehensive Plan (see Proposed Policy 2.1.4).
See pages 42 - 47 of Beach by Design for a more detailed analysis of the designation of
Clearwater Beach as a Community Redevelopment District.
New Policy:
2.1.4 The use of the density pool of additional hotel rooms established in Beach
bv Desif!n: A Preliminary Desif!n for Clearwater Beach and Desif!n
Guidelines is permitted in the following areas:
1. The property located on the east side of Mandalay Avenue north of
Bavrnont Street known as the Yacht Basin apartment site:
2. The land located between Mandalay Avenue and the Gulf of Mexico
between Bavrnont Street and Papaya Street: and
3. The land located south of the Pier 60 parking lot and north of the
southerly lot lines of Lots 77 and 126 of the Lloyd- White-Skinner
Subdivision between South Gulfview Boulevard and Coronado Drive.
Analysis:
Beach by Design, an adopted special area plan for a portion of Clearwater Beach,
establishes the area as a Community Redevelopment District (CRD). This designation
permits increased flexibility with regard to allowable density and intensity. Beach by
Design establishes a density pool of 600 additional hotel rooms that can only be used if
the proposed resort complies with the criteria established in the plan, is located within the
area identified in the locations described in proposed Policy 2.1.4 and is approved by the
Clearwater City Commission.
The purpose of proposed Policy 2.1.4 is to limit the areas of Clearwater Beach that can
apply for the use of the density pool. The plan does not support making the pool
available to all 212.6 acres of the CRD. The areas eligible for the pool have been
selected due to one or more of the following reasons: proximity to the dry sand beach;
land assembly opportunities; proximity to Clearwater Harbor; or location relative to the
proposed Beach Walk (improved South Gulfview Boulevard).
11
New Policy:
2.1.5 A tracking system for the allocation of units from the density pool
permitted by Beach bv Design: A Preliminary Desif!fl for Clearwater
Beach and Desif!n Guidelines will be established. administered and
monitored by the Clearwater Planning Department.
Analysis:
In order to account for the use of the density pool of hotel units created by Beach by
Design, the City Planning Department must track the allocation of units approved by the
City Commission. The purpose of the proposed amendment is to ensure that the pool is
administered properly and no more than the approved 600 units are actually allocated
during the five (5) year life ofthe pool.
Renumber Policies 2.1.2 through 2.1.7 with no change to the policy:
2.1.:2-2-
2.1~7
2.1.4-8
2.1.~ 2
2.1.6-10
2.1.111
Land use decisions in Clearwater shall support the expansion of economic
opportunity, the creation of jobs, and maintenance of existing industries
through establishment of enterprise zones, activity centers and
redevelopment areas and by coordination with the Chamber of Commerce
and Tourist Development Council.
Downtown Clearwater, shall be designated a regional activity center
suitable for increased threshold intensity for development consistent with
the boundaries of the Central Business District as indicated in the
Downtown Redevelopment Plan approved in 1995.
The City shall continue to support and implement approved community
redevelopment area plans, such as the Downtown Redevelopment Plan
adopted in 1995.
The City shall continue to review the boundaries of the downtown
redevelopment district to determine whether boundary adjustments are
needed.
Clearwater will continue to support the tax increment financing program
and redevelopment efforts of the downtown area through activities of the
economic development office and actions of the City Commission as the
Community Redevelopment Agency.
The City of Clearwater will continue to promote infill development and the
removal of blight through the Unsafe Structures Program.
12
Analysis:
Existing policies 2.1.2 - 2.1.7 must be renumbered to accommodate the additional
policies added to this section. No changes are made to any ofthese policies.
D. Proposal: Revise Policy 2.5.3 as follows:
2.5.3 All proposed development/redevelopment initiatives shall be reviewed for
opportunities to improve pedestrian and bicycle access. On Clearwater Beach.
pedestrian and bicycle improvements should adhere to the policies and design
guidelines set forth in Beach bv Design: A Preliminary Design for Clearwater
Beach and Desif!n Guidelines.
Analysis:
An important aspect to improving the quality of life in Clearwater is to improve
pedestrian and bicycle access throughout the City. The existing Policy 2.5.3 supports this
concept. Beach by Design, the adopted special area plan for Clearwater Beach discusses
alternative modes of transportation for Clearwater Beach. It specifically describes the
"hostile" pedestrian environment there and the need to develop a pedestrian system in
order to reduce traffic on the Beach. Beach by Design recommends providing a
continuous sidewalk system and imposes sidewalk width standards for different areas
within the Community Redevelopment District (CRD).
An important component of repositioning Clearwater Beach as a tourist destination is the
improvements recommended for South Gulfview Boulevard, south of Pier 60 in Beach by
Design. This major project, known as Beach Walk, proposes to transform South
Gulfview into a great beachfront place. It is a major component of the redevelopment
strategy for Clearwater Beach and is located within one of the areas identified as eligible
for the density pool of additional resort units. Beach Walk would relocate South
Gulfview from the existing right-of-way to the west where existing surface parking lots
are located practically on the beach. The existing right-of-way would be vacated and
given to the property that fronts on South Gulfview, thereby adding significant amounts
of land to small parcels that would otherwise have very limited redevelopment
opportunities. Beach Walk would be a two-way two-lane roadway and include a 30-foot
wide pair of pathways along the western edge of the alignment - one for pedestrian and
the other for bicycles and roller bladers. The eastern half of the existing right-of-way is
proposed to turn into a promenade with sidewalk cafe seating and other sidewalk
activities. Beach Walk would not only result in a major pedestrian improvement, but
would also create a drive with a real view of the Beach and the Gulf of Mexico.
A more detailed description and analysis of this project can be found on pages 48 - 52 of
Beach by Design.
13
E. Proposal: Add Policy 2.5.4 as follows:
2.5.4 The City shall fully evaluate the arrival and distribution of traffic on
Clearwater Beach upon completion of the design of the new Memorial
Causeway Bridge.
Anal ysis:
Clearwater Beach is the heart of the City's tourism economy. It is a small barrier island
that is very urban in nature and has very limited access to and from the mainland and a
very limited street network to provide island wide transportation. Due to the large
number of residents, visitors, and businesses owners and employees all competing to get
on the island, at times there are significant traffic delays. Particularly during peak
periods, traffic backups extend several miles to the east. The City has committed to
replacing the existing Memorial Causeway Bridge connecting the mainland with
Clearwater Beach, which will have a better level of service than the existing bridge. The
purpose of the proposed Policy 2.5.4 is to recognize that traffic to and within Clearwater
Beach needs to be improved and the City must fully evaluate the existing network so that
any needed improvements can be coordinated with the construction of the new bridge.
F. Proposal: Add Policy 2.5.5 as follows:
2.5.5 The City shall evaluate the potential for an intra-beach transit system on
Clearwater Beach and investigate potential funding sources.
Analysis:
The purpose of proposed Policy 2.5.5 is to require further evaluation of the potential for
an intra-beach transit system that was introduced in Beach by Design (pages 30 - 33).
This is a potential long-term solution to reducing the number of intra-barrier island trips.
This option requires fuller evaluation to determine the potential route, cost and benefits of
such a system, as well as to identify possible funding sources for such a costly transit
proposal.
G. Proposal: Revise Policy 3.2.1 as follows:
3.2.1 Land Uses on the Comprehensive Land Use Plan Map shall generally be
interpreted as indicated in the following table. The intensity standards listed in
the table (FAR - floor area ratio; ISR - impervious surface ratio) are the
maximum allowed for each plan category. except where otherwise permitted by
special area plans or redevelopment plans approved by the City Commission.
Consequently, individual zoning districts, as established by the City's Community
Development Code, may have more stringent intensity standards than those listed
in the table but will not exceed the maximum allowable intensity of the plan
category. unless otherwise permitted by approved special area plans or
redevelopment plans.
14
PLAN PRIMARY USES MAX. DENSITY/ CONSISTENT
CLASSIFICATION PER PLAN INTENSITY PER ZONING
CATEGORY PLAN CATEGORY DISTRICTS
***** ***** ****** *****
Resort Facilities High Density 30 Dwelling Units Per Tourist (T)
High (RFH) Residential/Overnight Acre; FAR 1.2; ISR High Density
Accommodations .95; Overnight Residential
Accommodations/50 (HDR)
UP A; and as set forth Commercial (C)
in Beach bv Design: A
Preliminary Design
for Clearwater Beach
and Desif!n
Guidelines. the special
area plan governing
Clearwater Beach
adopted by Ordinance
No. 6689-01.
***** ***** ***** *****
Analysis:
The proposed revisions to Policy 3.2.1 permits an exception to permitted intensities and
densities in the event that the City Commission adopts a special area plan or
redevelopment plan. Since Clearwater is a built-out community that must compete in a
growing regional market, it must have flexibility to increase density and intensity as a
redevelopment tool. The City Commission can only permit any increases through
adoption of a special area plan or redevelopment plan, which would include an analysis
of such increases on existing infrastructure.
The proposed revision to the maximum density/intensity chart for the Resort Facilities
High land use category chart permits increases in development potential pursuant to
Beach by Design, the special area plan adopted by the City Commission for portions of
Clearwater Beach. The plan actually governs land within several plan categories;
however, the only density increase supported by the plan is the density pool of 600
additional resort units available only within several defined areas.
Redevelopment opportunities on Clearwater Beach are constrained by the existing
density limitation of 40 hotel units per acre. New resort development cannot justify the
cost of demolishing income producing buildings and rebuilding at 40 rooms per acre.
Depending on various factors, this cost is generally 2 to 4 times greater than the per room
costs quality resort developers typically pay. Beach by Design recognizes the need and
value of attracting one or more quality resort developments to Clearwater Beach;
however, it also acknowledges the reality that existing density limitations will preclude
15
the construction of such "catalytic" projects. In order to attract the type of development
that will help reposition Clearwater Beach as a family oriented quality resort community,
Beach by Design establishes this density pool for a period of five (5) years from the time
Clearwater Beach is recognized as a Community Redevelopment District. At the end of
this time period, any remaining units from the pool would cease to exist.
Although this pool creates units that are not currently permitted, there will be no
significant adverse impacts generated on the barrier island. In order to ensure the type of
"catalytic" projects desired is obtained and impacts minimized the density pool can only
be used for resort hotels and only if fourteen (14) criteria are met. One criterion is
particularly important when considering density increases in the coastal high hazard area.
It requires that a legally enforceable mandatory evacuation/hurricane covenant be
established that requires the resort to close as soon as practical after a hurricane watch
that includes Clearwater Beach is posted by the National Hurricane Center. Destination
resort hotels meeting this requirement will have an advantage over residential units when
considering evacuation needs because no persons are required to evacuate from one acre
of land improved with a destination resort when a hurricane warning is posted, as
opposed to 69 persons from one acre of land developed at the current permitted
residential density of thirty (30) units per acre.
2. Transportation Element
The Transportation Element of the Comprehensive Plan does not address the existing
traffic congestion on Clearwater Beach. Staff is proposing to add one new objective and
one new policy that recognize the seasonal traffic problems on the beach as well as the
need to determine the feasibility of solutions. The following amendments are proposed to
the Transportation Element of the Clearwater Comprehensive Plan.
A. Proposal: Add Obiective 5.6 as follows:
5.6 Obiective - The City shall monitor seasonal traffic on Clearwater Beach and
explore methods to address any issues identified.
Analvsis:
Due to the increases in traffic on Clearwater Beach during peak tourist season and also
when the weather is favorable, the City needs to monitor the amount of traffic accessing
the beach as well as how traffic navigates the beach after it arrives. The City needs to
determine alternative means to handle this increased traffic. During peak season, various
groups are competing for access to the Beach - business owners and employees, beach
residents and beach visitors. An evaluation of various alternatives such as access
rationing, mainland side express bus service, intra-beach and inter-barrier island transit,
increased pedestrianism, etc. should be researched to determine which methods will best
address the traffic issues identified.
16
B. Proposal: Addition of Policy 5.6.1
5.6.1 The City shall evaluate the feasibility of traffic improvements on Clearwater
Beach, as well as investigate funding sources for such improvement.
Analysis:
Traffic is mainly an issue on Clearwater Beach during peak tourist season. However,
improvements should be made to help traffic flows all year round throughout the island.
Policy 5.6.1 is proposed to support the investigation and evaluation of alternative traffic
improvements and the feasibility of such improvements. Consideration should be given
to maintaining and/or improving levels of service, preserving accessibility to commercial
and residential areas and remedying safety or operational problems. Transportation
improvements geared toward enhancing the economic development potential of
Clearwater Beach should also be considered. Any improvements determined to be
feasible will require city expenditure to implement. Policy 5.6.1 proposes that possible
funding sources be researched so that the burden of such improvements does not fall
totally on the city's capital improvement budget.
3. Coastal Management Element
Due to the fact that numerous vehicles visit the city's coastal areas on a daily basis,
transportation and parking must be considered coastal management issues. Amendments
are being proposed to the Coastal Management Element of the Clearwater
Comprehensive Plan to encourage increased transportation service to the beach and
between the barrier islands and to determine if an intra-beach transit system is feasible
and affordable. The following revisions are proposed.
A. Proposal: Revise Policies 19.3.3 - 19.3.6 as follows:
New Policy:
19.3.3
The City encourages trolley service between Clearwater Beach, Sand Key
and the Pinellas County barrier islands located to the south of Sand Key.
Analysis:
Existing Policy 19.3.3 encourages trolley service from the mainland to Clearwater Beach.
In order to address travel between the City's barrier islands, as well as those beach
communities to the south of the City, revised Policy 19.3.3 focuses on a way to reduce
the amount of traffic arriving and departing from Clearwater Beach. According to the
Metropolitan Planning Organizations 2000 Level of Service Report, the number of
average daily trips on the roadway segments connecting the barrier islands range from
12,793 to 21,644. Reducing the number of car trips through any alternative mode of
17
transportation on these small land areas will help reduce congestion and pollution thereby
improving the quality of life.
The Pinellas Suncoast Transit Authority (PST A) recently established trolley service
connecting Sand Key, which is adjacent to Clearwater Beach to the south, and Pass-A-
Grill, the mostly southerly beach community in Pinellas County. Beach by Design
recommends that the City work with PST A to extend this transit route to Clearwater
Beach. If this link can be established, residents and visitors could use public transit to
travel to all of the other Pinellas County barrier island communities. In addition to
reducing the number of trips generated along the main thoroughfares connecting these
communities, tourism within the County could be enhanced.
New Policy:
19.3.4
The City shall investigate the feasibility of an intra-barrier island transit
system on Clearwater Beach and evaluate potential funding sources for
such a system.
Analysis:
In an attempt to reduce congestion on Clearwater Beach, Beach by Design suggests that
an intra-beach transit system be integrated into the Beach Walk improvements. The
Beach Walk project would relocate South Gulfview from the existing right-of-way to the
west where existing surface parking is located on gulf-front property. Beach Walk is
proposed to be a two-way two-lane roadway, which includes a 30-foot wide pair of
pedestrian and cyclist trails on the west and a dedicated area for a fixed transit guideway
system on the east. The purpose of such a system on Clearwater Beach would be to carry
passengers between public parking areas and commercial areas between North Beach and
South Beach. Beach by Design supports the use of a fixed guideway system for several
reasons. The major reason is that such systems keep transit separate from the traffic.
This enables fixed transit to be timely because its schedule is not affected by the amount
of traffic on the roadways. It can maintain its published schedule no matter how much
traffic is on the roads. This benefit encourages the use of the system and its use will
ultimately eliminate trips that would otherwise be made on the roadways. A fixed
guideway system is also beneficial because pedestrians mix better with transit when it
operates in a defined area.
Due to the difficulty and cost of developing such a system in a built-out area, the purpose
of proposed Policy 19.3.4 is to support further review of a fixed guideway system and to
determine the costs and benefits of such a system. See pages 30 - 33 in Beach by DeSIgn
for additional information.
18
Renumber Policies 19.3.3 through 19.3.6 with no change to any of these policies:
19.3.~~
The City encourages trolley service from the mainland to Clearwater
Beach.
19.3.4-Q
The City in conjunction with the Florida Department of Transportation
should replace the Memorial Causeway Bridge and pursue the addition of
dedicated bicycle lanes.
19.3.~1
The City shall continue to encourage private ferry service from Clearwater
Beach to the Clearwater mainland.
19.3.6~
The City shall retain all existing public access areas.
Analysis:
Existing policies 19.3.3 - 19.3.6 must be renumbered to accommodate the additional
policies added to this section. No changes are made to any ofthese policies.
B. Proposal: Add Policy 19.3.9 as follows:
19.3.9
The City encourages the consolidation of public surface parking facilities
into structured facilities open to the public on Clearwater Beach.
Analysis:
There are a total of 695 surface parking spaces located on the west side of South
Gulfview south of Pier 60. These valuable parking spaces located on publicly owned
beachfront property provide convenient access to the beach but greatly compromise the
natural beauty of Clearwater Beach. The parking obscures the view of the Gulf and
precludes the use ofthis property from any public pedestrian and/or recreational uses.
The City acknowledges that the number of existing parking spaces is needed to
accommodate the public, and when Clearwater Beach is revitalized more may be needed.
However, the City must balance the need for parking with the need of providing an
attractive public amenity along the Gulf of Mexico. The purpose of proposed Policy
19.3.9 is to recognize the need to find another location for a portion or all ofthese spaces.
The probability of purchasing enough land to replace these spaces with another surface
lot is not great, nor is it desirable. Structured parking is the most attractive and realistic
alternative. Proposed Policy 19.3.9 also implies that as an alternative, the private sector
may also provide structured parking open to the public in the event it is not economically
feasible for the City to provide such new facilities
19
C. Proposal: Add Policy 19.3.10 as follows:
19.3.10
Public/private partnerships are encouraged to provide additional new
parking on Clearwater Beach and to replace existing public surface
parking west of South Gulfview Boulevard.
Analysis:
In most redevelopment situations, public/private partnerships are valuable endeavors.
Improvements such as parking are usually needed to aid redevelopment efforts, however,
they are very costly. Due to the significant cost of acquiring beach property, which more
than likely includes income-producing improvements, may be very difficult for the City
to afford. Additionally, the City would also have to fund the construction of a parking
facility, which is also significant. The City. recognizes that there may be opportunities to
work with the private sector to provide new parking spaces as redevelopment occurs.
Proposed Policy 19.3.10 also encourages the replacement of a portion or all of the 695
public surface parking spaces on the west side of South Gulfview Boulevard fronting the
Gulf of Mexico. These parking spaces provide convenient access to the beach but greatly
compromise the scenic qualities of Clearwater Beach. The parking obscures the view of
the Gulf and precludes the use of this property from any public pedestrian and/or
recreational uses. The relocation of some of these existing parking spaces will also make
the construction of Beach Walk, a catalytic project recommended in Beach by Design,
possible. See pages 48 to 52 in Beach by Design for additional information regarding
Beach Walk.
D. Proposal: Revise Policy 19.6.1 as follows:
19.6.1
Redevelopment proposal and plans shall be reviewed for compliance with
the goals, objectives and policies of the Comprehensive Plan and other
appropriate plans including Beach bv Design: A Preliminary Desir!n for
Clearwater Beach and Design Guidelines and the City's NFIP
Community Rating System Floodplain Management Plan.
Analysis:
The proposed revision to Policy 19.6.1 is needed to recognize the existence of Beach by
Design and to require that redevelopment proposals located within the Community
Redevelopment District on Clearwater Beach comply with the provisions of this special
area plan. Even though the plan was adopted by ordinance and compliance with the
document is required, the proposed revision acknowledges it use as part of the City's
coastal management strategies.
20
4. Capital Improvements Element
Due to the fact that special area plans and redevelopment plans typically recommend
public investment in infrastructure, those improvements should be given priority in the
budgeting process. One amendment is proposed to the Capital Improvements Element to
accomplish this.
A. Proposal: Add Policy 28.1.10 as follows:
28.1.10
The City recognizes the value and will prioritize capital improvements
associated with redevelopment plans and special area plans.
Analysis:
When reviewing the eXIstmg objectives and policies of the Capital Improvements
Element, there is no recognition ofthe importance of capital improvements recommended
by redevelopment plans and special area plans. Since redevelopment is a key element in
the City's comprehensive planning efforts, this should be reflected in the City's capital
budgeting process. Redevelopment plans and special areas plans guide redevelopment
and in many instances redevelopment strategies involve investment in city-owned
infrastructure. These plans are adopted by the City Commission as policy and therefore
must be considered when prioritizing projects in the capital improvements budget.
ST ANDARDS FOR REVIEW
Pursuant to Community Development Code Section 4-603(F) no amendment to the
Comprehensive Plan shall be approved unless it complies with the following standards:
1. The amendment will further implementation of the comprehensive plan consistent
with the goals, policies and obiectives contained in the plan.
The proposed amendments to the Clearwater Comprehensive Plan further refines the
City's redevelopment policies and incorporates important elements of Beach by
DeSIgn, the special area plan approved for Clearwater Beach. The proposed
amendments are consistent with the existing goals, policies and objectives contained
in the plan and actually expand the city's long range planning policies related to
redevelopment in general and particularly on Clearwater Beach.
2. The amendment is not inconsistent with other provisions ofthe comprehensive plan.
The proposed amendments are consistent with the provisions of the comprehensive
plan. They broaden the City's approach to redevelopment and gain consistency
between the Comprehensive Plan and Beach by Design, the adopted special area plan
for Clearwater Beach.
21
3. The available uses, if applicable to which the property may be put are appropriate to
the property in questions and compatible with existing and planned uses in the area.
The proposed amendments to the Clearwater Comprehensive Plan do not make any
changes to permitted uses. The policies related to Beach by Design create a
Community Redevelopment District for Clearwater Beach. The plan only allows uses
that are currently permitted by the Tourist Zoning District. It also creates incentives
to stimulate destination resort development, which is compatible with existing
permitted uses on Clearwater Beach.
4. Sufficient public facilities are available to serve the property.
The provision establishing the density pool of 600 additional resort units permitted by
Beach by Design has been analyzed and it has been determined that existing sewer;
water and transportation capacity can accommodate this pool.
It is estimated that sewage discharge from the 600 resort hotel room will average 0.09
MGD. The Marshall Street Plant has a permitted capacity of 10 MGD and current
average flow into this plant is 6.1. The sewage flows generated by the proposed
density pool will not exceed the capacity of the plant and represent a very small
increase in flow that the plant's current capacity can easily serve.
The City of Clearwater purchases water from Pinellas County as well as draws from
the City's wellfield. The Southwest Florida Water Management District permit
allows the City to withdraw 6.25 MGD from the City's wellfield. Currently, the City
uses 3 MGD but is currently expanding this to 5 MGD. An additional 600 resort
rooms will generate approximately 120,000 GPD, which is 0.09 MGD; therefore, the
City has capacity to accommodate these additional 600 units. The amount of
increased water usage is minimal and within potable water capacities.
With regard to traffic impacts, DKS Associates has supplemented their 1998 Beach
traffic study and incorporated the proposed elements of Beach by Design including
the pool of 600 additional resort rooms, new parking facilities, the construction of
Beach Walk and the Coronado Drive improvements. Projections of future traffic
volumes consistent with these proposals have been evaluated and it has been
determined that no reductions will occur to current levels of service found throughout
Clearwater Beach.
Consideration should also be given to the fact that Beach by Design imposes lower
height limitations than currently permitted in the Tourist Zoning District for several
use districts. These limitations will actually result in decreased development potential
on Clearwater Beach, which will have a positive impact on public facilities. The
proposed amendments supporting monitoring and analysis of beach traffic, the need
for improvements to improve traffic flow, inter-barrier island and intra-barrier island
transit should also help reduce traffic congestion and eliminate trips from the existing
roadways.
22
5. The amendment will not adversely affect the natural environment.
The proposed amendments will not adversely affect the natural environment. Beach
by Design governs areas that are already developed and the plan does not allow any
increases in the permanent population in the coastal high hazard area. No
amendments are proposed which change current environmental policies. Any
redevelopment that occurs as a result of the proposed amendments must comply with
impervious surface ratio, drainage, and water quality and transportation standards.
No proposals contained in these amendments would alter the existing natural
environment.
6. The amendment will not adversely impact the use of property in the immediate area.
The purpose of the proposed amendments related to redevelopment in general and
those associated with Beach by Design are to positively impact the use of property.
The policies related to monitoring seasonal traffic congestion on the Beach, seriously
exploring fixed guideway transit on the beach and transit options to link Clearwater
Beach with the other Pinellas County barrier islands, relocating unsightly surface
parking on the Gulf of Mexico, and requiring public improvements outlined in
redevelopment plan are all policies which strive to improve the City of Clearwater
and actually benefit property.
SUMMARY AND RECOMMENDATION:
The proposed amendments to the Clearwater Comprehensive Plan further refines the
City's redevelopment policies, recognizes the adoption of Beach by Design, creates a
Community Redevelopment District for portions of Clearwater Beach, articulates the
need to analyze traffic issues on Clearwater Beach and find solutions to those issues,
supports the relocation of public parking from gulf-front property, encourages alternative
modes of transportation on Clearwater Beach, supports public/private partnerships to
provide public parking on Clearwater Beach and supports integrating improvements
proposed by special area plans into the capital improvement budget process. These
proposed amendments further the goals and many objectives already included in the
Comprehensive Plan.
The Planning Department Staff recommends APPROV AL of the amendments to the
Clearwater Comprehensive Plan.
Prepared by: Gina L. Clayton ~
ATTACHMENT:
Ordinance No. 6794-01
Beach by Design Land Use Districts Map
23
~
ORDINANCE NO. 6794-01
AN ORDINANCE OF THE CITY OF CLEARWATER, FLORIDA,
AMENDING THE COMPREHENSIVE PLAN OF THE CITY AS
ADOPTED ON MAY 18, 2000, INCLUDING AMENDMENTS TO
THE FUTURE LAND USE ELEMENT, TRANSPORTATION
ELEMENT, COASTAL MANAGEMENT ELEMENT, AND
CAPITAL IMPROVEMENTS ELEMENT, RELATED, BUT NOT
LIMITED TO, RENEWAL OF THE BEACH TOURIST DISTRICT
PURSUANT TO BEACH BY DESIGN, PEDESTRIAN AND
BICYCLE IMPROVEMENTS ON CLEARWATER BEACH,
TRANSPORTATION ON CLEARWATER BEACH, PERMITTED
DENSITY OF THE RESORT FACILITIES HIGH LAND USE PLAN
CLASSIFICATION, INTRA-BARRIER ISLAND TRANSIT,
PARKING ON CLEARWATER BEACH, AND CAPITAL
IMPROVEMENTS ASSOCIATED WITH ADOPTED SPECIAL
AREA PLANS; MAKING CHANGES RELATED TO THE
ADOPTED BEACH BY DESIGN SPECIAL AREA PLAN; AND
PROVIDING AN EFFECTIVE DATE.
WHEREAS the Local Government Comprehensive Planning and Land Development
Regulation Act of Florida empowers and requires the City Commission of the City of
Clearwater to plan for the future development and growth of the City, and to adopt and
periodically amend the Comprehensive Plan, including elements and portions thereof; and
WHEREAS, the economic vitality of Clearwater Beach is a major contributor to the
economic health of the City overall and redevelopment to the Beach is required for its
future sustainability; and
WHEREAS, the City of Clearwater invested significant time and resources in
studying Clearwater Beach and conducted numerous public meetings; and
WHEREAS, the City Commission approved Ordinance Number 6689-01, which
adopted a special area plan governing Clearwater Beach entitled Beach by Design: A
Preliminary Design for Clearwater Beach and Design Guidelines on February 15, 2001;
and
WHEREAS, amendments to the Comprehensive Plan of the City have been
prepared in accordance with the applicable requirements of law, after conducting the
appropriate planning analysis, and public participation through public hearings, opportunity
for written comments, open discussion and the consideration of public and official
comments; and
WHEREAS, the Community Development Board, serving as the designated Local
Planning Agency for the City, has held a public hearing on the proposed amendments and
has recommended adoption of the proposed Comprehensive Plan amendments; and
Ordinance No. 6794 -01
;,;
WHEREAS, the proposed amendments have been transmitted to the Florida
Department of Community Affairs for review and comments, and the objections,
recommendations and comments received from the Florida Department of Community
Affairs have been considered by the City Commission, together with all comments from
local regional agencies and other persons, in preparing the final draft of the amendments;
and
WHEREAS, the City Commission finds it necessary, desirable and proper to adopt
the amendments to the objectives and policies of the Comprehensive Plan in order to
reflect changing conditions; now, therefore,
BE IT ORDAINED BY THE CITY COMMISSION OF THE CITY
OF CLEARWATER, FLORIDA:
Section 1. The Future Land Use Element of the Clearwater Comprehensive
Plan is hereby amended by revising Objective 1.2 as follows:
1.2 Objective - Population densities (included in the Coastal Management
Element and the Future Land Use Map) in coastal areas are restricted to
the maximum density allowed by the Countywide Future Land Use
Designation of the property. except for specific areas identified in Beach
bv DesiGn: A Preliminary DesiGn for Clearwater Beach and DesiGn
Guidelines. and shall be consistent with the Pinellas County Hurricane
Evacuation Plan and the Regional Hurricane Evacuation Plan and shall be
maintained or decreased.
Section 2. The Future Land Use Element of the Clearwater Comprehensive
Plan is hereby amended by revising Objective 2.1 as follows:
2.1 Objective - The redevelopment of blighted. substandard. inefficient
and/or obsolete area~ shall be a high priority and promoted through the
implementation of redevelopment and special area plans~ aM the
construction of catalytic private projects. city investment. and continued
emphasis on property maintenance standards.
Section 3. The Future Land Use Element of the Clearwater Comprehensive
Plan is hereby amended by revising Policies 2.1.1 - 2.1.7 as follows:
2.1.1 Redevelopment shall be encouraqed. where appropriate. by providinq
development incentives such as density bonuses for siqnificant lot
consolidation and/or catalytic proiects. as well as the use of transfer of
development riqhts pursuant to approved special area plans and
redevelopment plans.
2
Ordinance No. 6794-01
~
2.1.4-2
2.1.3
2.1.4
2.1.5
2.1.&2-
Renewal of the beach tourist district shall be encouraged through the
establishment of distinct districts within Clearwater Beach. the
establishment of a limited density pool of additional hotel rooms to be
used in specified qeoqraphic areas of Clearwater Beach. enhancement of
public riqhts-of-way. transportation improvements. inter-beach and intra-
beach transit. transfer of development riqhts and the use of design
guidelines, development 'Nithin innovative shared parking solutions,
possible land acquisition, transportation improvements, and establishment
of a community redevelopment area or areas pursuant to Beach bv
DesiGn: A Preliminary DesiGn for Clearwater Beach and DesiGn
Guidelines.
The area qoverned by Beach bv DesiGn: A Preliminary DesiGn for
Clearwater Beach and DesiGn Guidelines shall be recoqnized on the
Countywide Future Land Use map as a Community Redevelopment
District. This area is bounded on the north by the line dividinq the block
between Acacia Street and Somerset Street. the Gulf of Mexico on the
west. Clearwater Harbor on the east and the Sand Key Bridqe on the
south, excludinq Devon Avenue and Bayside Drive.
The use of the density pool of additional hotel rooms established in
Beach bv DesiGn: A Preliminary DesiGn for Clearwater Beach and DesiGn
Guidelines is permitted in the followinq areas:
1. The property located on the east side of Mandalay Avenue north of
Baymont Street known as the Yacht Basin apartment site;
2. The land located between Mandalay Avenue and the Gulf of Mexico
between Baymont Street and Papaya Street; and
3. The land located south of the Pier 60 parkinq lot and north of the
southerly lot lines of Lots 77 and 126 of the L1oyd-White-Skinner
Subdivision between South Gulfview Boulevard and Coronado Drive.
A trackinq system for the allocation of units from the density pool
permitted by Beach bv DesiGn: A Preliminary DesiGn for Clearwater
Beach and DesiGn Guidelines will be established, administered and
monitored by the Clearwater Planninq Department.
Land use decisions in Clearwater shall support the expansion of
economic opportunity, the creation of jobs, and maintenance of existing
industries through establishment of enterprise zones, activity centers and
redevelopment areas and by coordination with the Chamber of Commerce
and Tourist Development Council.
3
Ordinance No. 6794-01
,~
2.1.~Z
2.1.4-8
2.1.a 9
2.1.&-10
2.1.111
Downtown Clearwater, shall be designated a regional activity center
suitable for increased threshold intensity for development consistent with
the boundaries of the Central Business District as indicated in the
Downtown Redevelopment Plan approved in 1995.
The City shall continue to support and implement approved community
redevelopment area plans, such as the Downtown Redevelopment Plan
adopted in 1995.
The City shall continue to review the boundaries of the downtown
redevelopment district to determine whether boundary adjustments are
needed.
Clearwater will continue to support the tax increment financing program
and redevelopment efforts of the downtown area through activities of the
economic development office and actions of the City Commission as the
Community Redevelopment Agency.
The City of Clearwater will continue to promote infill development and the
removal of blight through the Unsafe Structures Program.
Section 4. The Future Land Use Element of the Clearwater Comprehensive
Plan is hereby amended by revising Policy 2.5.3 as follows:
2.5.3 All proposed development/redevelopment initiatives shall be reviewed for
opportunities to improve pedestrian and bicycle access. On Clearwater
Beach, pedestrian and bicycle improvements should adhere to the
policies and desiqn quidelines set forth in Beach bv DesiGn: A Preliminary
DesiGn for Clearwater Beach and DesiGn Guidelines.
Section 5. The Future Land Use Element of the City of Clearwater
Comprehensive Plan is hereby amended by adding Policies 2.5.4 and 2.5.5 as follows:
2.5.4 The City shall fully evaluate the arrival and distribution of traffic on
Clearwater Beach upon completion of the desiqn of the new Memorial
Causeway Bridqe.
2.5.5 The City shall evaluate the potential for an intra-beach transit system on
Clearwater Beach and investiqate potential fundinq sources.
Section 6. The Future Land Use Element of the Clearwater Comprehensive
Plan is hereby amended by revising Policy 3.2.1 as follows:
3.2.1 Land Uses on the Comprehensive Land Use Plan Map shall generally be
interpreted as indicated in the following table. The intensity standards listed in
the table (FAR - floor area ratio; ISR - impervious surface ratio) are the
4
Ordinance No. 6794-01
'-\
.
maximum allowed for each plan category, except where otherwise permitted by
special area plans or redevelopment plans approved by the City Commission.
Consequently, individual zoning districts, as established by the City's Community
Development Code, may have more stringent intensity standards than those
listed in the table but will not exceed the maximum allowable intensity of the plan
category, unless otherwise permitted by approved special area plans or
redevelopment plans.
PLAN PRIMARY USES MAX. DENSITY/ CONSISTENT
CLASSIFICATION PER PLAN INTENSITY PER PLAN ZONING
CATEGORY CATEGORY DISTRICTS
30 Dwelling Units Per
Resort Facilities High Density Acre; FAR 1.2; ISR .95; Tourist (T)
High (RFH) Residential/Overnight Overnight High Density
Accommodations Accommodations/50 UPA~ Residential (HDR)
and as set forth in Beach Commercial (C)
bv Desian: A Preliminarv
Desian for Clearwater
Beach and Desian
Guidelines, the special
area plan QoverninQ
Clearwater Beach
adopted by Ordinance No.
6689-01 .
Section 7. The Transportation Element of the Clearwater Comprehensive
Plan is hereby amended by adding Objective 5.6 as follows:
5.6 Obiective - The City shall monitor seasonal traffic on Clearwater Beach
and explore methods to address any issues identified.
Section 8. The Transportation Element of the Clearwater Comprehensive Plan
is hereby amended by adding Policy 5.6.1 as follows:
5.6.1 The City shall evaluate the feasibility of traffic improvements on
Clearwater Beach, as well as investiqate fundinq sources for such
improvements.
Section 9. The Coastal Management Element of the Clearwater Comprehensive
Plan is hereby amended by revising Policies 19.3.3 - 19.3.6 as follows:
19.3.3
The City encouraqes trolley service between Clearwater Beach, Sand Key
and the Pinellas County barrier islands located to the south of Sand Key.
5
Ordinance No. 6794-01
11
19.3.4
19.3.~Q
19.3.4-6
19.3.aZ
19.3.e~
The City shall investiqate the feasibility of an intra-barrier island transit
system on Clearwater Beach and evaluate potential fundinq sources for
such a system.
The City encourages trolley service from the mainland to Clearwater
Beach.
The City in conjunction with the Florida Department of Transportation
should replace the Memorial Causeway Bridge and pursue the addition of
dedicated bicycle lanes.
The City shall continue to encourage private ferry service from Clearwater
Beach to the Clearwater mainland.
The City shall retain all existing public access areas.
Section 10. The Coastal Management Element of the Clearwater
Comprehensive Plan is hereby amended by adding Policies 19.3.9 and 19.3.10 as
follows:
19.3.9
19.3.10
The City encouraqes the consolidation of public surface parkinq facilities
into structured parkinq facilities open to the public on Clearwater Beach.
Public/private partnerships are encouraqed to provide additional new
parkinq on Clearwater Beach and to replace existinq public surface parkinq
west of South Gulfview Boulevard.
Section 11. The Coastal Element of the Clearwater Comprehensive Plan is
hereby amended by revising Policy 19.6.1 as follows:
19.6.1
Redevelopment proposals and plans shall be reviewed for compliance
with the goals, objectives and policies of the Comprehensive Plan and
other appropriate plans including Beach Bv DesiGn: A Preliminary Desiqn
for Clearwater Beach and Desian Guidelines and the City's NFIP
Community Rating System Floodplain Management Plan.
Section 12. The Coastal Management Element of the Clearwater
Comprehensive Plan is hereby amended by revising Objective 21.3 as follows:
21.3 Objective - Overall density shall be retained and not increased in
Clearwater's coastal zone, except as otherwise permitted in the Future
Land Use Element of the Comprehensive Plan. Transfer of development
rights between beach parcels is allowed per the Community Development
Code and by Beach bv DesiGn: A Preliminary DesiGn for Clearwater
Beach and DesiGn Guidelines.
6
Ordinance No. 6794-01
"
Section 13. The Capital Improvements Element of the Clearwater
Comprehensive Plan is hereby amended by adding Policy 28.1.10 as follows:
28.1 .10
The City recoqnizes the value and will prioritize capital improvements
associated with redevelopment plans and special area plans.
Section 14. This ordinance shall become effective when the Department of
Community Affairs (DCA) issues a final order determining the adopted amendments to
be in compliance, or the Administration Commission issues a final order determining
the adopted amendments to be in compliance, in accordance with Section 163.187 or
163.3189, F.S., as amended.
PASSED ON FIRST READING
PASSED ON SECOND AND FINAL
READING AND ADOPTED
Brian J. Aungst
Mayor-Commissioner
Approved as to form: Attest:
Cynthia E. Goudeau
Assistant City Attorney City Clerk
7 Ordinance No. 6794-01
J
Ii
BEACH BY DESIGN /
LAND USE DISTRICTS
Old Florida
Destination Resort
Retail and
Restaurant
Marina Residential
- Pier 60
Beach Walk
Small Motel
Clearwater Pass
"
~\
~
Florida Department of Transportation
COpy
11201 N. McKINLEY DRIVE. TAMPA, FL 33612-0456 . (813)975-6000 . 1-800-226-7220
JEB BUSH
GOVERNOR
THOMAS F. BARRY, JR.
SECRETARY
May 17,2001
Mr. Charles Gauthier, AICP
Florida Department of Community Affairs
Bureau of Local Planning
2555 Shumard Oak Boulevard
Tallahassee, Florida 32399-2100
RE: City of Clearwater Proposed Comprehensive Plan Amendment 01-2
Dear Mr. Gauthier:
The Department has conducted a review of the above referenced document in accordance
with the provisions of Chapter 9J-5, Florida Administrative Code, and the Department's
Review Guidelines for Local Government Comprehensive Plans. It is our understanding
that the Department of Community Affairs has completed a'cursory review and will not
provide an Objections, Recommendations, and Comments Report to address the subject
amendment. We al~o understand the importance of redevelopment to the City. However,
we are providing the following comments.
The City proposes to amend the Comprehensive Plan (plan) to designate a portion of the
Clearwater Beach barrier island as a Community Redevelopment District, and recognize
a plan for redevelopment, Beach by Design: A Preliminary Design for Clearwater Beach
and Design Guidelines. Beach by Design promotes catalytic projects (including 600
additional hotel rooms); the proposed plan policies offer incentives including density
bonuses for significant lot consolidation and/or catalytic projects, and the transfer of
development rights pursuant to approved special area plans and redevelopment plans.
The Clearwater Beach barrier island connects to the mainland by Memorial Causeway
and Gulf to Bay Boulevard (SR 60), part of the Regional Evacuation Route system. Two
Critical Evacuation Route Points occur in this vicinity, one at the mainland approach to
the Memorial Causeway, and the other on south Clearwater Beach Island (see attached
maps). The 2000 Level of Service Report by the Pinellas County Metropolitan Planning
Organization indicates that some segments of S.R. 60/Gulf to Bay in this area are
operating below the adopted LOS standard. In addition, SR 60 is physically constrained.
Redevelopment activities on the barrier island have the potential to affect SR 60. We
encourage the City to carefully assess the cumulative effects of future redevelopment
projects on the regional evacuation route prior to the approval of each one.
www.dot.state.fl.us
11
(~
Mr. Charles Gauthier
May 17,2001
Page Two
The Department appreciates the opportunity to review and comment on this document. If
you have questions about this matter, please contact me in the FDOT District Seven
offices at SunCom 512-7801, or (813) 975-6444.
Yours Truly,
~~
Carol M. Collins
LGCP and CMS Coordinator
cc: \ Mr. Bob Romig, Director of Policy Planning, FDOT
Mr. Ralph Stone, Planning Director, City of Clearwater
Ms. Cyndi Tarapani, City of Clearwater
Mr. Etim Udoh, City of Clearwater
~;s..____
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ROUTE POINTS, .'\ 1
CRITICAL LINK POINTS ~ ') ~ ".,.~ I~
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POTENTIALLY CRITICAL ~~ 27 "- 0 ~ ')
BOTTLENECKS , ~~
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PINELLAS COUNTY [?r;f" <:!7 I ~
. Critical Evacuation Route potnts(
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